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      • Faculty Publications  (1,606)

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      • 1981
      • Article

      A Consumer Based Approach for Establishing Priorities in Consumer Information Programs: Implications for Public Policy

      By: Rohit Deshpandé and S. Krishnan
      Although there exists substantial research on the style and format of consumer information programs, little attention has been devoted to the critical issue of whether consumers need new information at all. A conceptual approach to systematically assess this... View Details
      Keywords: Information; Consumer Behavior; Research
      Citation
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      Deshpandé, Rohit, and S. Krishnan. "A Consumer Based Approach for Establishing Priorities in Consumer Information Programs: Implications for Public Policy." Advances in Consumer Research 8 (1981): 338–343.
      • 1982
      • Article

      Correlates of Deficient Consumer Environments: The Case of the Elderly

      By: Rohit Deshpandé and S. Krishnan
      Although much research attention has been given to the format of consumer information environments, there has been little study of the effects of consumer environments lacking in information. This paper describes an empirical study of elderly consumers functioning in... View Details
      Keywords: Consumer Behavior; Age; Information
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      Deshpandé, Rohit, and S. Krishnan. "Correlates of Deficient Consumer Environments: The Case of the Elderly." Advances in Consumer Research 9 (1982): 515–519.
      • 1980
      • Chapter

      Advertising and Public Relations

      By: R. S. Tedlow
      Keywords: Advertising; Public Relations Industry; Public Relations Industry
      Citation
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      Tedlow, R. S. "Advertising and Public Relations." In Encyclopedia of American Economic History, edited by G. Porter, 677–695. New York: Charles Scribner's Sons, 1980.
      • 1980
      • Book

      Tax and Investment Policies for Hard Minerals: Public and Multinational Enterprises in Indonesia

      By: Malcolm Gillis, Ralph Beals, Glenn Jenkins, L. T. Wells Jr. and Ulrich Peterson
      Keywords: Taxation; Investment; Policy; Metals and Minerals; Multinational Firms and Management; Indonesia
      Citation
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      Gillis, Malcolm, Ralph Beals, Glenn Jenkins, L. T. Wells Jr., and Ulrich Peterson. Tax and Investment Policies for Hard Minerals: Public and Multinational Enterprises in Indonesia. MA: Ballinger Publishing Company, 1980. (Wells wrote chapter 20.)
      • December 1978 (Revised March 1992)
      • Case

      Archdiocese of New York

      By: Stephen A. Greyser and John A. Quelch
      A print media campaign to improve attitudes toward the Catholic priesthood and to indirectly increase vocations is evaluated through a comparison of pretest and post-test data. View Details
      Keywords: Advertising Campaigns; Measurement and Metrics; Media; Public Opinion; Valuation; Media and Broadcasting Industry; New York (state, US)
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      Greyser, Stephen A., and John A. Quelch. "Archdiocese of New York." Harvard Business School Case 579-123, December 1978. (Revised March 1992.)
      • 1978
      • Article

      Perceptions of Unfair Marketing Practices: Consumerism Implications

      By: Gerald Zaltman, Rajendra K. Srivastava and Rohit Deshpandé
      Previous research in complaint behavior has ignored the perception of unfair marketing practices as an explanatory variable. Perceptions of unfair marketing practices are related to consumer complaint behavior, although differentially related across different ages.... View Details
      Keywords: Ethics; Consumer Behavior; Marketing
      Citation
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      Zaltman, Gerald, Rajendra K. Srivastava, and Rohit Deshpandé. "Perceptions of Unfair Marketing Practices: Consumerism Implications." Advances in Consumer Research 5 (1978): 247–253.
      • 1977
      • Article

      The Management of Marketing Conflict: Implications for Public Policy

      By: Rohit Deshpandé and Rajendra K. Srivastava
      Citation
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      Deshpandé, Rohit, and Rajendra K. Srivastava. "The Management of Marketing Conflict: Implications for Public Policy." AMA Educators' Proceedings (1977): 542.
      • Forthcoming
      • Article

      Antitrust Platform Regulation and Entrepreneurship: Evidence from China

      By: Ke Rong, D. Daniel Sokol, Di Zhou and Feng Zhu
      Many jurisdictions have launched antitrust enforcement and brought in regulation of large tech platforms. The swift and strict implementation of China’s Anti-Monopoly Guidelines for the Platform Economy (Platform Guidelines) provides a quasi-natural experiment... View Details
      Keywords: Platform; Antitrust; Regulation; Entrepreneurship; Venture Capital; Governing Rules, Regulations, and Reforms; Competition; Market Entry and Exit; Supply and Industry; China
      Citation
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      Rong, Ke, D. Daniel Sokol, Di Zhou, and Feng Zhu. "Antitrust Platform Regulation and Entrepreneurship: Evidence from China." Management Science (forthcoming).
      • Forthcoming
      • Article

      Bank Risk-Taking and the Real Economy: Evidence from the Housing Boom and Its Aftermath

      By: Antonio Falato, Giovanni Favara and David Scharfstein
      We present evidence that pressure to maximize short-term stock prices and earnings leads banks to increase risk. We start by showing that banks increase risk when they transition from private to public ownership through a public listing or an acquisition. The increase... View Details
      Keywords: Ownership Type; Risk and Uncertainty; Financial Markets; Banks and Banking; Transition; Price
      Citation
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      Falato, Antonio, Giovanni Favara, and David Scharfstein. "Bank Risk-Taking and the Real Economy: Evidence from the Housing Boom and Its Aftermath." Review of Financial Studies (forthcoming).
      • Teaching Interest

      Business Opportunties in Climate Adaptation

      By: John D. Macomber

      This is a Short Intensive Program or SIP at Harvard Business School.  It’s an optional student offering prior to the formal start of the Spring semester the following week.  SIPs tend to cover new material on current topics, to be less formal than the HBS Case Study... View Details

      Keywords: Resilience; Climate Risk; Climate Impact; Fire Protection; Insurance Risk Exposure; Hedge Fund; Public Health; Public Health Measures; Climate Change; Adaptation; Infrastructure; Real Estate Industry; Transportation Industry; Insurance Industry; United States; Africa; Latin America
      • Research Summary

      Consumer-Brand Relationships and CRM

      By: Jill J. Avery
      This highly pragmatic stream investigates the contemporary practice of customer relationship management (CRM) by exploring the phenomenological, lived experience of consumers' relationships with brands.  Using a contracting theory lens supplemented with knowledge of... View Details
      • Research Summary

      Corporate Governance and International Competitiveness

      By: W. Carl Kester
      W. Carl Kester's research involves comparisons of national or broad regional systems of corporate governance (e.g., German, Japanese, Anglo-American), and the influence these systems exert on corporate investment and international competitiveness. Kester has found... View Details
      • Research Summary

      Creating Corporate Value Added

      By: Joseph L. Bower
      In response to dramatic changes in the business environment--hypercompetition in many traditional industries, short product life cycles, and new competitors based in emerging nations--successful companies have responded by repositioning themselves in the global markets... View Details
      • Research Summary

      Current Research

      By: Leslie K. John

      Professor John is a behavioral scientist who uses both laboratory and field experiments to investigate questions that are at the intersection of marketing, organizational behavior, and public policy.

      Professor John’s work has been published in leading... View Details

      • Teaching Interest

      Demystifying the Family Enterprise

      By: Christina R. Wing

      This course is primarily designed for students who are pursuing a career in family run businesses, family owned businesses, investment roles in family offices, or students that might invest in or wholly purchase a family owned business through a private equity firm,... View Details

      • Teaching Interest

      Doing Business in Africa

      By: John D. Macomber

      This course introduces frameworks and models for smart and focused investing and operations across sectors, nations, industries, and time frames in Africa.   Students will learn tools and skills to help navigate the business landscape of Africa in terms of selection... View Details

      Keywords: Africa
      • Research Summary

      FDI and Economic Growth: The Role of the Local Financial Markets (joint with Areendam Chanda, Sebnem Kalemli-Ozcan, Selin Sayek)

      By: Laura Alfaro
      In this paper, we examine the various links among foreign direct investment (FDI), financial markets, and economic growth. We explore whether countries with better financial systems can exploit FDI more efficiently. Empirical analysis, using cross-country data between... View Details
      • Teaching Interest

      Finance II (MBA Required Curriculum)

      By: Benjamin C. Esty

      This course builds on the foundation developed in Finance I, focusing on three sets of managerial decisions:

      • How to evaluate complex investments.
      • How to set and execute financial policies within a firm.
      • How to integrate... View Details
      Keywords: Finance
      • Research Summary

      Financing New Business Formation

      By: Paul A. Gompers
      New business creation has become a potent force for economicdevelopment in the United States. Prior to 1980, large firms created the majority of new jobs in the American economy. While considerable debate rages over whether small firms are the source of recent job... View Details
      • 2025
      • Working Paper

      Heterogeneous Beliefs and Stock Market Fluctuations

      By: Odhrain McCarthy and Sebastian Hillenbrand
      This paper examines the role of heterogeneous investor beliefs in explaining stock market puzzles. Using survey data, we show that individual investors and investment professionals, such as equity analysts and strategists, form distinct beliefs. These groups rely on... View Details
      Citation
      SSRN
      Related
      McCarthy, Odhrain, and Sebastian Hillenbrand. "Heterogeneous Beliefs and Stock Market Fluctuations." Working Paper, June 2025. (WFA Brattle Group Ph.D. Award for Outstanding Research.)
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