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- All HBS Web
(2,595)
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- 12 Jun 2006
- Research & Ideas
The Promise of Channel Stewardship
"Kash" Rangan, distribution channels are the hardest to change of all the elements of marketing strategy. Clearly, companies need a new strategy for going to market,... View Details
- 28 Sep 2009
- Research & Ideas
Improving Accountability at the World Bank
appraisals. There is an overriding contradiction at the center of the Bank's approach to public participation. On the one hand, Bank literature and policy statements are replete with testimonials View Details
Keywords: by Alnoor Ebrahim
- 24 Oct 2006
- First Look
First Look: October 24, 2006
Working PapersManaging Functional Biases in Organizational Forecasts: A Case Study of Consensus Forecasting in Supply Chain Planning Authors:Rogelio Oliva and Noel Watson Abstract To date, little research has been done on managing the... View Details
Keywords: Sean Silverthorne
- 20 Aug 2007
- Research & Ideas
HBS Cases: Using Investor Relations Proactively
How should a company deliver financial news—both good and bad—to a broad spectrum of stakeholders, including investors, customers, government, and environmentalists? Energy giants Total and BP have learned best practices through trial and error, and are among the first... View Details
- 14 Oct 2013
- Research & Ideas
Blockbuster! Why Star Power Works
Hit-making, Risk-taking, and the Big Business of Entertainment, demonstrates that such a strategy usually beats the more cautious approach of spreading around lower-amount investments in a larger number of... View Details
- 02 Jun 2014
- Research & Ideas
Excerpt: ‘A Social Strategy’
Twitter—establishing an account, getting people to follow the firm, and hoping that those people will respond in kind. Such strategies have allowed firms to engage in an... View Details
- 01 Oct 2001
- Research & Ideas
Five Questions for Stuart Gilson
stagnating sales, accounting losses, or a falling stock price. In extreme cases such poor performance may cause the company to default on its debt, resulting in bankruptcy. Restructuring the debt can be difficult and costly, although in... View Details
Keywords: by Sean Silverthorne
- 29 Oct 2007
- HBS Case
Marketing Maria: Managing the Athlete Endorsement
approach decisions regarding endorsements. Similarly, because star athletes and other celebrities are "brands" that have certain meanings for consumers, companies can spend millions of dollars to... View Details
- 29 May 2001
- Research & Ideas
Good News, Not Blues, For the Inner City
It's the dream business location. Vital infrastructure feeds the area. A committed workforce lives nearby. A large number of potential customers are packed around you. And it's the last place you thought to look: the inner city. But the... View Details
Keywords: by Martha Lagace
- 10 Apr 2018
- First Look
First Look at New Research, April 10, 2018
exporting to 32 countries and had manufacturing plants in Brazil and Uruguay. As it continued its international expansion, should it follow the same vertical integration strategy in other countries, or... View Details
Keywords: Sean Silverthorne
- 15 Feb 2000
- Research & Ideas
Growing Pains: Prescriptions for U.S. Health Care
needs are increasingly ignored by these firms, which now require large margins to support their burgeoning overhead. The low-end gap thus created offers fertile ground for startups to enter the market with... View Details
- 24 Apr 2018
- First Look
First Look at New Research and Ideas, April 24, 2018
development through individual contracts, the comprehensive platform would be free to doctors and pharma alike and financed via an aggressive fundraising strategy and through the sale of the prescription... View Details
Keywords: Sean Silverthorne
- 03 Feb 2003
- What Do You Think?
Can Business Schools Teach the Craft of Getting Things Done?
do, by precept and practice, is to show several paths, including those related to values, ethics, and judgment." Others, more hopeful, suggested a number of ways in which matters of implementation could... View Details
Keywords: by James Heskett
- 15 Jul 2015
- Research & Ideas
Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday
Amazon.com is taking an interesting approach to its birthday this year. The company is throwing itself a party where all its Prime customers get the gifts. Amazon Prime Day is slated for July 15th, "a... View Details
- 26 May 2003
- Research & Ideas
What Your Competition is Telling You
whether the company's smartest approach to competitors should be "take no prisoners," "live and let live," or something in between. If the course you choose is closer View Details
Keywords: by David Stauffer
- 31 Mar 2002
- Research & Ideas
You’re Wasting Your Employees! What You Can Do About It
today's managers are trying to implement third-generation strategies through second-generation organizations with first-generation management. In an earlier study we analyzed the evolution of CEO Jack... View Details
- 16 Sep 2015
- Research & Ideas
Can Applied Economics Save Homeless Puppies?
Wagaroo’s Get a Dog page is a great place to start, Exley says. But for people who specifically want to buy a dog from an ethical breeder, there’s a strategy afoot View Details
- 18 Mar 2008
- First Look
First Look: March 18, 2008
challenges. Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=908049 PublicationsConstructivism as an Approach to International Political Economy Author:Rawi Abdelal... View Details
Keywords: Martha Lagace
- 17 Feb 2003
- Research & Ideas
Rating Fund Managers by the Company They Keep
well in the future only if it holds stocks that are primarily held by historically successful managers.— Randolph B. Cohen A: The increase in precision that our method obtains compared to the standard View Details
Keywords: by Ann Cullen
- 15 Sep 2011
- Research & Ideas
High Ambition Leadership
and physical assets, not creating social value." Higher-ambition leaders, as the authors call them, also make decisions about long-term relationships with all their stakeholders in mind. "Consider United Stationers' strategy of 'enabling... View Details
Keywords: by Martha Lagace