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Show Results For
- All HBS Web
(2,224)
- People (7)
- News (456)
- Research (1,487)
- Events (4)
- Multimedia (5)
- Faculty Publications (834)
- 20 Nov 2000
- Research & Ideas
Moving from Supply Chains to Supply Networks
has supply chain management become such a hot topic in recent years? Shapiro: Changes in five factors are largely responsible for the increased attention. I'll quickly list them and then talk about each. Information technology Visibility... View Details
Keywords: by Staff
- 16 Jun 2003
- Research & Ideas
Historical Perspective: Levitt Shaped the Debate
Agree or disagree—and even his colleagues disagree—Theodore Levitt's controversial article "The Globalization of Markets" reshaped the debate on globalism and consumer marketing, and continues to provide modern managers with... View Details
Keywords: by Sean Silverthorne
- Profile
Scott Wu
environmental sustainability, health and wellness, natural and organic consumer products, and business services. He was also a member of the founding team of Upstart, which is pioneering crowdfunding for recent graduates. Wu credits HBS... View Details
- 01 Sep 2010
- News
Fair Trade
from the book follow. An Affront to Public Morality The beauty business began modestly with the sale of products widely deemed an affront to public morality. Today, consumers around the world spend $330 billion a year on fragrances,... View Details
- Student-Profile
Mengjie "Magie" Cheng
behaviors in greater detail, she started to investigate the possibility of a Ph.D. “My interests were quite broad when I applied, but centered around technological innovation and new product diffusion,” Magie explained. She was interested... View Details
- April 2016
- Teaching Note
Cree Inc.: Introducing the LED Light Bulb
By: John Gourville and Michael Norris
This case is taught as part of the first year required marketing course in the Harvard Business School's MBA program. This course is built around the "Four Ps," with modules focusing on product, promotion, place, and pricing. The Cree case is used in the product policy... View Details
- 01 Sep 2014
- News
Feedback
position to compete online in the early stages of Netflix, but preferred to focus on improving traditional services rather than look into new distribution channels and to follow consumer preferences. —Ayuna Badmaeva (GMP 12, 2012) via... View Details
- 23 Jun 2003
- Research & Ideas
Historically Speaking: A Roundtable at HBS
that Al's research has moved from railroads to giant corporations and now to computers and consumer electronics underscores his eminent position as the historian of industries at the center of national interest in each era he studies. All... View Details
Keywords: by Jim Aisner
- 01 Dec 2019
- News
Capitalizing the Corner Shop
sure signs of stability, and Lidya’s in-house, Portugal-based engineering team developed an algorithm that can quickly assess more than 100 data points. “We don’t do consumer loans. We’re not the best for long-term asset financing. We’re... View Details
Keywords: Dan Morrell
- 15 Dec 2015
- News
The Year in Ideas 2015
communication technology that works with the same cellular spectrums that telecommunications companies use. Since that first experiment four years ago, Project Loon has improved balloon steerability, connectivity, and stamina—the balloons... View Details
- 09 Feb 2017
- Blog Post
Alumni: Where Are They Now? Featuring: Anddria Varnado (Clack-Rogers)
and cross-brand initiatives across Williams-Sonoma’s iconic eight-brand portfolio. I joined WSI after a few years in management consulting, where I managed projects across my firm’s retail and technology portfolios, and pre-MBA roles in... View Details
Keywords: Consumer Products / Retail
- Web
Creating Brand Value - Course Catalog
difficult. Consumers are increasingly diverse, skeptical of marketing, and empowered by digital technologies that easily connect them to others who share their tastes. They co-create the meaning of the... View Details
- Web
Trade Catalogs - The Art of American Advertising
technological innovations that improved the efficiency and speed of work in agriculture, manufacturing, communications, and transportation as well as advances in newly developing fields in science and medicine. From agricultural catalogs,... View Details
- 01 Sep 2010
- News
Dare to be Different
to do something extraordinary and every other brand in the market simply emulates it, those other brands lose, the marketplace loses, consumers lose, and you end up destroying value for everyone. So differentiation is not a formula.... View Details
- September 2020 (Revised March 2022)
- Case
JOANN: Joannalytics Inventory Allocation Tool
By: Kris Ferreira and Srikanth Jagabathula
Michael Joyce, Vice President of Inventory Management at JOANN, championed an effort to develop and implement an inventory allocation analytics tool that used advanced analytics to predict in-season demand of seasonal items for each of JOANN’s nearly 900 stores and... View Details
Keywords: Analytics; Machine Learning; Optimization; Inventory Management; Mathematical Methods; Decision Making; Operations; Supply Chain Management; Resource Allocation; Distribution; Technology Adoption; Applications and Software; Change Management; Consumer Products Industry; Consumer Products Industry; Consumer Products Industry; United States; Ohio
Ferreira, Kris, and Srikanth Jagabathula. "JOANN: Joannalytics Inventory Allocation Tool." Harvard Business School Case 621-055, September 2020. (Revised March 2022.)
- Profile
Janina Motter
Conference held at The Kennedy School. “The circular economy is about rethinking how we make and consume products, not to ‘use and throw away’ but as things that can be reused and repurposed more sustainably.” At the Conference, Janina... View Details
- 01 Jun 2016
- News
Case Study: On the Table
vans because back in the 1960s and ’70s—and still now—there was no way to reach the consumer who shopped at mom-and-pop stores. Today their distribution networks are formidable barriers to entry for most competitors in their segments.... View Details
- 02 Sep 2019
- What Do You Think?
Are Overlooked Forces Shielding the US from Severe Economic Downturns?
peterhowell Summing Up: Is the Current US Economic Expansion Primarily in the Hands of the Fed? New applications of technology and the expansion of the service economy may contribute to prolonged economic expansion. But they represent... View Details
- September 2016 (Revised September 2017)
- Case
Collage.com: Scaling a Distributed Organization
By: Christopher Stanton and Shikhar Ghosh
Kevin Borders and Joe Golden, co-founders and co-CEOs of Collage.com, must decide how to grow their custom photo-products startup in the face of fierce competition. From 2011 through 2016, the business evolved from a hobby to a startup with $22 million in revenue and... View Details
Keywords: Remote Work; Internet and the Web; Organizational Structure; Competitive Strategy; Employees; Business Startups; Growth and Development Strategy; Consumer Products Industry; Consumer Products Industry
Stanton, Christopher, and Shikhar Ghosh. "Collage.com: Scaling a Distributed Organization." Harvard Business School Case 817-038, September 2016. (Revised September 2017.)
- 01 Jun 2009
- News
Faculty Research Online
fundamental ways. In his blog on marketing issues, Professor John Quelch discusses why marketers must start planning today to reach consumers after the recession. See http://hbswk.hbs.edu/item/6139.html. Professional Networks in China and... View Details