Publications

August 1991 (Revised September 1994)
Background Note

What Is Industrial Marketing?

By: V. Kasturi Rangan

Discusses the key distinguishing aspects of industrial as compared to consumer marketing. These differences are highlighted for organizational as well as marketing mix aspects. View Details

Keywords: Customer Relationship Management; Innovation Strategy; Growth and Development Strategy; Marketing Channels; Marketing Strategy; Marketplace Matching; Organizational Change and Adaptation; Core Relationships; Industrial Products Industry; Manufacturing Industry

1999
Chapter

The Knowledge-Based Organization: A Managerial Revolution

By: C. A. Bartlett

Keywords: Knowledge Management; Knowledge Use and Leverage; Competitive Advantage; Change Management; Organizational Change and Adaptation

November 2024
Case

Polish Agro: Where Do We Grow From Here?

By: Willy C. Shih, Lena Duchene and Daniela Beyersdorfer

By July 2024, Polish Agro had grown into one of Poland’s fastest-growing agribusinesses, with €230 million in revenue, 82 employees, and operations across Northern Poland. The company supported farmers with essential agricultural inputs like fertilizers and seeds,... View Details

24 Sep 2021
Blog Post

Alumni Spotlight: Career Advice from Alums Working in Climate

around the world adapt and lead. Climate jobs have never more robust or exciting. From transportation to tech to agriculture, regardless of your experience, I’d encourage all MBAs to make climate a part of your next role." Nathan Nemon... View Details

Web

Innovation & the War Effort - Edwin H. Land & Polaroid | Harvard Business School

Home Site map Map / Directions Search: General Information HBS Home About Annual Report Campus Commencement Dean Nohria Employment Fifty Years of Women Give News New Construction Academic Programs Doctoral Programs Executive Education MBA Summer Venture in View Details

25 Aug 2022
News

Harnessing the Tools of the Digital Age

digitalization and data science and artificial intelligence are deployed as management and business tools,” Lakhani explains. And that means HBS needs to think differently, too. Enter the Digital, Data, and Design Institute at Harvard... View Details

Keywords: April White

19 May 2021
News

Alumni Convene to Support Nonprofit Boards; Seven Clubs Mix It Up Online

local communities. “Our collective reach is much greater than our individual club reach,” says David Harris (MBA 1984), President-elect of the HBS Association of Boston, and co-lead in organizing the conference. He also served as a panelist, sharing his expertise as... View Details

Keywords: Margie Kelley

17 May 2018
News

Creating Opportunity for Indian Entrepreneurs

in New York, working with inner-city at-risk youth. He saw a presentation by then-NFTE president Steve Mariotti and was impressed by the organization’s practical curriculum for teaching entrepreneurship. Bhargava and his wife, Aruna, a retired sociology professor at... View Details

Keywords: Jennifer Myers

01 Sep 2003
News

Globalization Revisited

pointed to what he believes was a principal misjudgment: its view of “the globalization of products as a supply-side phenomenon rather than a demand one.” In the 1983 article, Sorrell recalled, “Levitt wrote that ‘instead of adapting to... View Details

Keywords: Garry Emmons; Colleges, Universities, and Professional Schools; Educational Services

19 Apr 2004
Research & Ideas

Ground-Floor Opportunities for Retail in India

diversified from there. Now, as CEO and managing director of Pantaloon Retail (India) Limited, he oversees thirty-two department stores in fifteen cities. "Ordinary people are buying what the rich can afford," he said, adding... View Details

Keywords: by Julia Hanna; Consumer Products; Retail

23 Nov 1999
Research & Ideas

The Future of the Venture Capital Cycle

magnitude of fundamental technological innovation in the economy, the presence of liquid and competitive markets for venture capitalists to sell their investments (whether markets for stock offerings or acquisitions), and the willingness of highly skilled View Details

Keywords: by Paul A. Gompers & Josh Lerner; Financial Services

January 2022 (Revised November 2023)
Case

Expanding the Culture of Learning at Kraft Heinz

By: Ashley V. Whillans and Carolyn Watson

The Kraft Heinz Company (KHC) was an American food company formed in 2015 by the merger of Kraft Foods Group, Inc and the H.J. Heinz Company. The company sold food products like Heinz Ketchup, Kraft Mac & Cheese, Kool-Aid, and Philadelphia cream cheese to supermarkets,... View Details

Keywords: Learning; Culture; Work Culture; Workplace Practices; Mergers; Mergers and Acquisitions; Competitive Advantage; Human Capital; Training; Performance Evaluation; Growth and Development; Personal Development and Career; Employee Relationship Management; Organizational Change and Adaptation; Organizational Culture; Food and Beverage Industry

February 1990 (Revised July 1990)
Case

Internal Revenue Service: Automated Collection System

By: Nitin Nohria

Describes how the IRS's collection operations changed from a largely manual system (COF) to an automated system (ACS). A central aspect of ACS was the electronic scheduling and maintaining of work. While with ACS the IRS accomplished significant improvements in the... View Details

Keywords: Sovereign Finance; Revenue; Information Technology; Taxation; Change Management; Organizational Change and Adaptation; Organizational Design; Human Resources; Public Administration Industry; United States

05 Jul 2004
Research & Ideas

Radical Change, Entrepreneurial Opportunity

Mary Tripsas, Assistant Professor in the Entrepreneurial Management unit at Harvard Business School, is interested in how radical technological change transforms industries, and how such change affects established firms and creates... View Details

Keywords: by Michael J. Roberts; Technology

29 Jul 2008
First Look

First Look: July 29, 2008

2007, Google responded by organizing the OpenSocial Initiative. OpenSocial provided an application programming interface (API) that was adapted by many of Facebook's social networking rivals, including MySpace and LinkedIn. Relying on a... View Details

Keywords: Martha Lagace

16 Aug 2011
First Look

First Look: August 16

adapt to the behavioral biases of employees to "sort in" ("sort away") attractive (unattractive) employees; such schemes may also reduce a firm's wage bill. Consequence-Cause Matching: Looking to the Consequences of... View Details

Keywords: Sean Silverthorne

Web

Modern Corporate Strategy: Revitalizing the Corporation - Course Catalog

manage a multi-business corporation?" to engender entrepreneurship and adaptability while maintaining control and realizing economies. All companies, whether large, diversified multinationals or small... View Details

September 1999 (Revised May 2003)
Case

Deloitte & Touche (B): Changing the Workplace

By: Rosabeth M. Kanter and Jane Roessner

Deloitte & Touche women's initiative changed the workplace culture at the firm, solved retention problems, and brought external benefits. Now a new CEO must decide how to take this a step further as competition for talent was even stronger, young people had different... View Details

Keywords: Strategic Planning; Organizational Culture; Accounting; Gender; Organizational Change and Adaptation; Loss; Change Management; Jobs and Positions; Resignation and Termination; Accounting Industry; United States