food and beverage - Publications - Faculty & Research

20 Feb 2017
Research & Ideas

Having No Life is the New Aspirational Lifestyle

and both were rated above Trader Joe’s. “Whole Foods may be the more luxurious experience, but Peapod signals your time is so valuable you can’t afford to waste it,” says Keinan. In another study, a woman... View Details

Keywords: by Michael Blanding

13 Nov 2013
Research & Ideas

Should Men’s Products Fear a Woman’s Touch?

really goes away. Since the dawn of advertising, retailers have made a point of marketing separate lines of branded products for men and women in many categories, even in cases where their functions are essentially the same. It's a... View Details

Keywords: by Carmen Nobel; Food & Beverage; Food & Beverage; Food & Beverage

28 Apr 2022
Blog Post

Harvard Team Wins Second Place in MIINT Impact Investing Competition

Harvard MIINT faculty mentor. The five teams of Harvard students pitched investment opportunities across various sectors and geographies, from an anti-bully EdTech startup in Latin America to a cultivated meat company focused on... View Details

11 Mar 2021
News

Leading with Heart

both sort of felt deeply and we just said, "We have to work with each other." And after that, I joined JAB Holding, which is an investment fund that owns a bunch of food retail... View Details

08 Mar 2022
Blog Post

Recalling My First Cold Call: A Conversation with Second-Year Students

like training a muscle, and it’s exactly what we are training here. VARUN NAGARAJAN (MBA 2022) Nagarajan is a member of the HBS Show Club, Entrepreneurship Club, and the South-Asian Business Association. He... View Details

December 1999 (Revised October 2003)
Case

BRL Hardy: Globalizing an Australian Wine Company

By: Christopher A. Bartlett

Two new product launch decisions face Christopher Carson, managing director of BRL Hardy, Europe. Responsible for the European operations of a major Australian wine company, Carson has begun to globalize his strategy beyond selling the parent company's wines. After a... View Details

Keywords: Global Strategy; Joint Ventures; Product Launch; Brands and Branding; Competitive Strategy; Business Subsidiaries; Negotiation Style; Food and Beverage Industry

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Continuing Education - Business & Environment

opportunities across global and local food systems. The current environment presents many challenges but also new possibilities for firms that can embrace innovation, develop new strategies, deliver value,... View Details

19 Apr 2010
Research & Ideas

The History of Beauty

counterparts in other industries such as food and cleaning materials who talked about the dangers of chemical ingredients and the need for environmental sustainability, were... View Details

Keywords: by Sean Silverthorne; Beauty & Cosmetics

01 Oct 1997
News

Brice Cutrer Jones

Ask Brice Jones, founder and president of Sonoma-Cutrer Vineyards, what he does for a living, and he will answer simply, "I'm a farmer." Spend a morning touring his vineyard View Details

Keywords: Judith A. Ross

07 Jan 2002
Research & Ideas

How Marketing Can Reduce Worldwide Poverty

farmer. They already decided that what's good for the farmer is these kinds of implements, these kinds of equipment, this kind of loan. In fact, the farmer may say, "Given everything else, that's not exactly the kind of output that is going to enhance my life. I... View Details

Keywords: by Martha Lagace

06 Sep 2022
Blog Post

Student Spotlight: Summer Internships in Business & Environment

Section H), Summer Internship: ICM Mosaic Fellow / Summer Associate at Pangaea Ventures Pangaea is a hard-tech focused impact investor. For Pangaea, this means investing in companies across three key themes: food View Details

06 Dec 2017
What Do You Think?

Is It Time To Break Up Amazon, Apple, Facebook, or Google?

it has acquired Whole Foods, the market value of US big name retailers selling foods immediately drops 10 to 20 percent. The exchange of information and news, fake or fact, among large segments of the... View Details

Keywords: by James Heskett; Technology; Web Services

22 Nov 2004
Research & Ideas

Side Effects: The Case of Propecia

Food and Drug Administration's advertising restrictions, what kind of advertising should Merck pursue, Wosinska asked the audience: product claim, reminder, or help-seeking? Most attendees thought the... View Details

Keywords: by Sean Silverthorne; Health; Pharmaceutical

31 Oct 2011
Research & Ideas

The Most Powerful Workplace Motivator

Any parent can tell you that a surefire way to turn joy into rage is to offer your child a big candy bar—and then turn around and offer an even bigger one to his sister. Suddenly, a special treat turns into a great injustice. "Hey! How... View Details

Keywords: by Carmen Nobel

24 Jun 2021
Blog Post

Celebrating the Past, Crafting the Future Part 2: The First HBS/HKS Class

be a wonderful part of what I do.” Medoff advises current students, “Invest time with this group. There’s no substitute for the time you’ll spend together.” Niyati Gupta Current role: CEO and Co-Founder, Stealth Mode View Details

06 Jul 2023
News

Home Economics

capital, and delivering coaching and mentoring. It’s a process with a proven track record. In 2021, for example, the graduation approach assisted 91 percent of participants in Bangladesh become View Details

Keywords: April White

January 2024 (Revised July 2024)
Case

CloudEats: Revolutionizing the Cloud Kitchen in Southeast Asia

By: Paul A. Gompers and Adina Wong

Philippines-headquartered cloud kitchen CloudEats harbored the ambition of becoming the largest cloud kitchen in Southeast Asia, but it was considering several strategic paths forward. View Details

Keywords: Technological Innovation; E-commerce; Disruptive Innovation; Growth and Development Strategy; Expansion; Competitive Advantage; Food and Beverage Industry; Philippines; Southeast Asia

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20 Dec 2017
Lessons from the Classroom

How to Design a Better Customer Experience

purse. Tickets, money, and IDs were all gone. A Disney employee gave me food vouchers for the family, park tickets for the following days, and helped with any inconveniences... View Details

Keywords: by Dina Gerdeman; Health; Entertainment & Recreation

04 May 2021
Blog Post

Asian American Pacific Islander Heritage Month at HBS

special or amiss in reading Shakespeare and writing Chinese poems in school, eating Indian and Malay food at school canteens, and watching the... View Details

August 2013
Case

Desi Shack: Location Choice in the Big Apple

By: William R. Kerr and Alexis Brownell

Desi Shack is a “fast casual” restaurant, started by two HBS alumni, that serves Indian and Pakistani cuisine in midtown Manhattan. The founders are looking to expand into a second location and also plan to hire a COO, and there is very little room for error in the... View Details