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- Faculty Publications (963)
- 17 Dec 2008
- Lessons from the Classroom
‘Ted Levitt Changed My Life’
understanding what is important to the individual when he or she makes a purchasing decision." What Business Are You Really In? Levitt's influence reached well beyond the classroom. "Ted Levitt was the most influential and... View Details
- Web
Summer Venture in Management
Harvard Business School Summer Venture in Management IMAGINE YOURSELF AS A HARVARD BUSINESS SCHOOL STUDENT... The Summer Venture in Management Program (SVMP) is an educational... View Details
- 11 Feb 2011
- Working Paper Summaries
Leviathan as a Minority Shareholder: A Study of Equity Purchases by the Brazilian National Development Bank (BNDES), 1995-2003
Keywords: by Sergio G. Lazzarini & Aldo Musacchio
- March–April 2023
- Article
The New-Collar Workforce
By: Colleen Ammerman, Boris Groysberg and Ginni Rometty
Many workers today are stuck in low-paying jobs, unable to advance simply because they don’t have a bachelor’s degree. At the same time, many companies are desperate for workers and not meeting the diversity goals that could help them perform better while also reducing... View Details
- August 2023 (Revised October 2023)
- Case
Beyond the Barricades: Chile 2023
Chile, often considered among Latin America's greatest economic success stories, suffered a shocking wave of protests in October 2019, as its citizens demanded reforms across healthcare and education systems, and protested inequality and rising costs of living. As... View Details
- January 2025
- Case
Duolingo: On a 'Streak'
By: Jeffrey F. Rayport, Nicole Tempest Keller and Nicole Luo
In December 2024, Severin Hacker, Co-Founder and Chief Technology Officer of Duolingo, reflected on the remarkable evolution of the language-learning app he helped launch in 2011. As the #1 most downloaded education app in the world, Duolingo had over 100 million... View Details
Managing School Districts for High Performance
Managing School Districts for High Performance brings together more than twenty case studies and other readings that offer a powerful and... View Details- 2017
- Working Paper
Nowcasting the Local Economy: Using Yelp Data to Measure Economic Activity
By: Edward L. Glaeser, Hyunjin Kim and Michael Luca
Can new data sources from online platforms help to measure local economic activity? Government datasets from agencies such as the U.S. Census Bureau provide the standard measures of economic activity at the local level. However, these statistics typically appear only... View Details
- 30 Mar 2003
- Research & Ideas
The Future of IT Consulting
The explosion of "computer-to-computer" communication in the twenty-first century is triggering a growth phase for IT consultants. Harvard Business School professor Richard Nolan and HBS Interactive Senior Vice President Larry... View Details
- January 2021
- Article
Sales Hiring Is Hard to Do (Don't Make It Harder)
In the aggregate, hiring in sales is more expensive than many companies’ cap-ex decisions. But it rarely gets the same attention and companies fail to deal with challenges inherent in sales hiring. Unlike many other business functions, there is no easily identified... View Details
- June 2012
- Article
Racial Colorblindness: Emergence, Practice, and Implications
By: Evan P. Apfelbaum, Michael I. Norton and Samuel R. Sommers
We examine the pervasive endorsement of racial colorblindness-the belief that racial group membership should not be taken into account or even noticed-as a strategy for managing diversity and intergroup relations. Despite research demonstrating that race is perceived... View Details
- June 2010 (Revised January 2012)
- Case
Blue Man Group: Creativity, Life and Surviving an Economic Meltdown
In 2008, Blue Man Group's three co-founders are facing the prospect of losing not just a business but a way of life they have built together. The case follows the story of Chris Wink, Matt Goldman, and Phil Stanton as they pursue their creative passion and build the... View Details
- February 2007
- Tutorial
Measuring Marketing Performance
By: John A. Quelch
In many organizations, marketing exists far from the executive suite and the boardroom. This tutorial instructs students how to improve the link between high level corporate strategy and the marketing function. First, students are exposed to three companies in which... View Details
- 02 Nov 2020
- Blog Post
2+2 Where Are They Now Spotlight: Tyler Teykl (MBA 2017)
2+2 deferred admissions process? Education has always been very important to my family, and I believe it was the best ROI you can get. Thus, an MBA was already on the table for me while at Purdue. Applying while I was still in my... View Details
Divestment or Engagement? New Research on Innovation in the Energy Sector
Why you should watch: A new and important NBER working paper, by Cohen, Gurun and Nguyen, takes a long hard look at innovation in the energy industry - and concludes that divestment campaigns targeted at fossil fuel companies may not just be ineffective.... View Details
- Program
Family Office Wealth Management—Virtual
Summary Wealth management for high-net-worth families has grown increasingly complex. For some families, the responsibility of wealth management has shifted to younger generations who have less experience investing. For other families, the early liquidation of View Details
- 18 Apr 2011
- Research & Ideas
It’s Not Nagging: Why Persistent, Redundant Communication Works
Research showed that asking employees to do something multiple times, whether in person or via technology, is especially common for managers who are under intense pressure to finish particular projects. Considering how busy most managers... View Details
Keywords: by Kim Girard
- 06 Sep 2011
- Research & Ideas
Cheese Moving: Effecting Change Rather Than Accepting It
With more than 23 million copies in print, Spencer Johnson's allegorical tale Who Moved My Cheese? is one of the best-selling business books of all time. Even 13 years after its initial publication, the book, whose characters include mice... View Details
Keywords: by Carmen Nobel
- 26 May 2003
- Research & Ideas
When Silence Spells Trouble at Work
employees in organizations ranging from small businesses to Fortune 500 corporations to government bureaucracies reveal that silence can exact a high psychological price on individuals, generating feelings of humiliation, pernicious... View Details
Keywords: by Leslie A. Perlow
- November 2017 (Revised September 2020)
- Case
Miami's Tech Future (A): Twenty-first Century Changes and Challenges
In the decade starting in 2000, a new mayor focused on infrastructure and leadership from a foundation investing in arts and culture helped the Miami region transform and attract younger people to a newly vibrant central city and arts district. In 2011, the Knight... View Details