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      • September 2004
      • Article

      Capital Controls: A Political Economy Approach

      By: Laura Alfaro
      This paper examines the economic consequences of political conflicts that arise when countries implement capital controls. In an overlapping-generations model, agents vote on whether to open or close an economy to capital flows. The young (workers) receive income from... View Details
      Keywords: Economy; Voting; Conflict of Interests; Capital; Government and Politics; Wages; Saving; Forecasting and Prediction
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      Alfaro, Laura. "Capital Controls: A Political Economy Approach." Review of International Economics 12, no. 4 (September 2004): 571–590.
      • September 2004 (Revised February 2010)
      • Case

      The Passion of the Christ (A)

      By: John A. Quelch, Anita Elberse and Anna Harrington
      Bob Berney, president of Newmarket Films, must decide on a distribution and marketing strategy for Mel Gibson's controversial new movie, The Passion of the Christ. Fueled by Gibson's star power as well as an extensive prescreening campaign among Christian leaders and... View Details
      Keywords: Advertising Campaigns; Film Entertainment; Marketing Strategy; Product Launch; Product Positioning; Distribution Channels; Religion; Motion Pictures and Video Industry
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      Quelch, John A., Anita Elberse, and Anna Harrington. "The Passion of the Christ (A)." Harvard Business School Case 505-025, September 2004. (Revised February 2010.)
      • August 2004 (Revised February 2006)
      • Case

      Marketing James Patterson

      By: John A. Deighton
      Can a successful novelist use direct-to-consumer marketing to grow his brand? The author, who in a previous career ran a major advertising agency, uses advertising with great success to build his stature as a crime fiction writer. Further, he applies his experience at... View Details
      Keywords: Advertising; Debates; Surveys; SWOT Analysis; Brands and Branding; Marketing Channels; Product Marketing; Consumer Behavior; Outcome or Result; Sales
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      Deighton, John A. "Marketing James Patterson." Harvard Business School Case 505-029, August 2004. (Revised February 2006.) (request a courtesy copy.)
      • July 2004 (Revised March 2007)
      • Case

      Sony EyeToy

      By: Anita Elberse and Youngme E. Moon
      In early 2004, less than a year after its launch, Sony's EyeToy, a unique video gaming concept, had become a tremendous success across Europe. Developed for use with Sony's PlayStation 2 console, the revolutionary technology allowed users standing in front of a small... View Details
      Keywords: Games, Gaming, and Gambling; Growth and Development Strategy; Brands and Branding; Marketing Strategy; Product Launch; Product Development; Performance Improvement; Software; Entertainment and Recreation Industry; Europe
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      Elberse, Anita, and Youngme E. Moon. "Sony EyeToy." Harvard Business School Case 505-024, July 2004. (Revised March 2007.)
      • July 2004 (Revised March 2006)
      • Case

      RosettaNet and ebXML: Betting on the Right eBusiness Standard

      By: F. Warren McFarlan and Veronika Belokhvostova
      A major enterprise software company must select which technologies to support, based on their long-term and short-term viability and benefits. The protagonist is involved in the release of the B2B integration component of major enterprise software whose purpose is to... View Details
      Keywords: Communication Technology; Customer Focus and Relationships; Markets; Standards; Science-Based Business; Situation or Environment; Applications and Software; Technology Adoption; Information Technology Industry
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      McFarlan, F. Warren, and Veronika Belokhvostova. "RosettaNet and ebXML: Betting on the Right eBusiness Standard." Harvard Business School Case 305-006, July 2004. (Revised March 2006.)
      • July 2004 (Revised July 2020)
      • Case

      Hines Goes to Rio

      By: Arthur I Segel and Ricardo Reisen De Pinho
      The Torre Almirante office tower, Hines' newest project in Rio de Janeiro, was a 36-story, Class AA office tower with an adjoining 420-stall parking structure and a preserved 14-story historic facade. It was completely different from anything that had previously been... View Details
      Keywords: Property; Design; Construction; Buildings and Facilities; Risk Management; Problems and Challenges; Real Estate Industry; Brazil; New York (city, NY)
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      Segel, Arthur I., and Ricardo Reisen De Pinho. "Hines Goes to Rio." Harvard Business School Case 805-001, July 2004. (Revised July 2020.)
      • July 2004 (Revised July 2005)
      • Case

      Activision: The 'Kelly Slater's Pro Surfer' Project

      By: Alan D. MacCormack, Enrico D"Angelo and Kerry Herman
      Mike Ward, the producer in charge of developing the Kelly Slater's Pro Surfer game for Activision, must decide whether to launch the game in time for the 2002 Christmas season. Complicating his decision are the lukewarm response from consumers to TV test spots of the... View Details
      Keywords: Games, Gaming, and Gambling; Product Development; Customer Satisfaction; Projects; Business or Company Management; Product Launch; Marketing Strategy; Decision Choices and Conditions; Industry Structures; Innovation Strategy; Entertainment and Recreation Industry; United States
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      MacCormack, Alan D., Enrico D"Angelo, and Kerry Herman. "Activision: The 'Kelly Slater's Pro Surfer' Project." Harvard Business School Case 605-020, July 2004. (Revised July 2005.)
      • 2004
      • Working Paper

      On the Origin of Strategy: Action and Cognition Over Time

      By: Giovanni Gavetti and Jan W. Rivkin
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      Gavetti, Giovanni, and Jan W. Rivkin. "On the Origin of Strategy: Action and Cognition Over Time." Harvard Business School Working Paper, No. 05-005, July 2004.
      • July 2004 (Revised October 2018)
      • Case

      Opium and Entrepreneurship in the Nineteenth Century

      By: Geoffrey Jones, Elisabeth Koll and Alexis Gendron
      This case examines the role of Jardine Matheson, a trading company founded by two Scottish merchants, in the opium trade between India and China during the nineteenth century. The two Opium Wars fought between Western powers and China, which sought to stop opium... View Details
      Keywords: History; Globalized Economies and Regions; Ethnicity; Multinational Firms and Management; Groups and Teams; Trade; Social and Collaborative Networks; China; United Kingdom
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      Jones, Geoffrey, Elisabeth Koll, and Alexis Gendron. "Opium and Entrepreneurship in the Nineteenth Century." Harvard Business School Case 805-010, July 2004. (Revised October 2018.)
      • June 2004 (Revised June 2006)
      • Supplement

      Vertex Pharmaceuticals: R&D Portfolio Management (A)

      By: Gary P. Pisano, Lee Fleming and Eli Strick
      Vertex Pharmaceuticals, Inc., a drug discovery company that recently decided to pursue a vertically integrated business model, chose to build up its clinical development and commercial capabilities and infrastructure. For the first time in its history, Vertex will... View Details
      Keywords: Research and Development; Investment Portfolio; Pharmaceutical Industry
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      Pisano, Gary P., Lee Fleming, and Eli Strick. "Vertex Pharmaceuticals: R&D Portfolio Management (A)." Harvard Business School Supplement 604-101, June 2004. (Revised June 2006.)
      • June 2004
      • Article

      Market Liquidity as a Sentiment Indicator

      By: Malcolm Baker and Jeremy Stein
      We build a model that helps to explain why increases in liquidity-such as lower bid-ask spreads, a lower price impact of trade, or higher turnover-predict lower subsequent returns in both firm-level and aggregate data. The model features a class of irrational... View Details
      Keywords: Markets; Financial Liquidity; Price; Trade; Sales; Equity; Information; Management Analysis, Tools, and Techniques; Accounting Industry
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      Baker, Malcolm, and Jeremy Stein. "Market Liquidity as a Sentiment Indicator." Journal of Financial Markets 7, no. 3 (June 2004): 271–299.
      • May 2004
      • Article

      The Risky Business of Hiring Stars

      By: Boris Groysberg, Ashish Nanda and Nitin Nohria
      With the battle for the best and brightest people heating up again, you're most likely out there looking for first-rate talent in the ranks of your competitors. Chances are, you're sold on the idea of recruiting from outside your organization, since developing people... View Details
      Keywords: Staffing; Employee Retention; Selection and Staffing; Employees; Retention; Competitive Advantage; Human Resources; Performance
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      Groysberg, Boris, Ashish Nanda, and Nitin Nohria. "The Risky Business of Hiring Stars." Harvard Business Review 82, no. 5 (May 2004): 92–100.
      • March 2004
      • Case

      L.L. Bean: A Search for Growth

      By: Rajiv Lal, Walter J. Salmon and James Weber
      In mid-2003, CEO Chris McCormick felt L.L. Bean was in a good position to begin to grow again. For nearly 90 years, the company sold clothing and gear for outdoor enthusiasts through its catalogs and a single retail store in Freeport, Maine. In the three decades prior... View Details
      Keywords: Business History; Restructuring; Growth and Development Strategy; Cost Management; Sales; Performance Improvement; Diversification; Distribution Channels; Resignation and Termination; Retail Industry; Web Services Industry
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      Lal, Rajiv, Walter J. Salmon, and James Weber. "L.L. Bean: A Search for Growth." Harvard Business School Case 504-080, March 2004.
      • March 2004 (Revised April 2005)
      • Case

      Midwest Office Products

      By: Robert S. Kaplan
      Presents an easy introduction to time-driven activity-based costing (ABC) that allows students to build a simple ABC model of order profitability. Midwest's time-driven ABC approach is based on two categories of parameter estimates. The first is the cost per hour of... View Details
      Keywords: Cost; Price; Activity Based Costing and Management; Time Management; Financial Reporting; Profit; Performance Improvement; Order Taking and Fulfillment; Performance Evaluation
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      Kaplan, Robert S. "Midwest Office Products." Harvard Business School Case 104-073, March 2004. (Revised April 2005.)
      • February 2004
      • Case

      New HP, The: The Clean Room and Beyond

      By: Leslie A. Perlow and Elizabeth Kind
      When the $19 billion merger of Silicon Valley legend Hewlett-Packard and Houston-based PC giant Compaq Computer Corp. legally closed on May 3, 2002, both companies had already devoted an immense amount of time preparing for the challenges that lay ahead. Chief among... View Details
      Keywords: Horizontal Integration; Management Teams; Management Style; Problems and Challenges; Employees; Organizational Culture; Computer Industry; San Francisco
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      Perlow, Leslie A., and Elizabeth Kind. "New HP, The: The Clean Room and Beyond." Harvard Business School Case 404-064, February 2004.
      • February 2004 (Revised March 2006)
      • Case

      Pratt & Whitney: Engineering Standard Work

      By: H. Kent Bowen and Courtney Purrington
      As the engineering of state-of-the-art jet engines becomes more and more complex, Pratt & Whitney leaders face major competitive problems. Product development projects are not meeting the cost, quality, and lead-time targets. The leadership develops a design,... View Details
      Keywords: Design; Engineering; Cost; Knowledge Management; Time Management; Product Launch; Standards; Product Development; Problems and Challenges; Quality; Creativity; Competitive Strategy; Manufacturing Industry
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      Bowen, H. Kent, and Courtney Purrington. "Pratt & Whitney: Engineering Standard Work." Harvard Business School Case 604-084, February 2004. (Revised March 2006.)
      • February 2004 (Revised April 2007)
      • Case

      Random House

      By: Bharat N. Anand, Kyle F. Barnett and Elizabeth Lea Carpenter
      On June 12, 2003, the proposed merger of Random House and Time Warner Book Group was called off by the CEO of Random House's parent company, Bertelsmann. The announcement was welcomed by several critics who had questioned the logic of further consolidation in the book... View Details
      Keywords: Mergers and Acquisitions; Business Conglomerates; Information Publishing; Problems and Challenges; Relationships; Business Strategy; Commercialization; Competition; Vertical Integration; Internet; Media and Broadcasting Industry; Publishing Industry
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      Anand, Bharat N., Kyle F. Barnett, and Elizabeth Lea Carpenter. "Random House." Harvard Business School Case 704-438, February 2004. (Revised April 2007.)
      • February 2004 (Revised January 2005)
      • Case

      Hewlett-Packard: Culture in Changing Times

      By: Michael Beer, Rakesh Khurana and James Weber
      HP had been a highly successful and respected company for decades. It was well known for its company culture and management practices--the HP way--which emphasized both profits and people. Changing markets, strong competitors, and the growth of its computer business,... View Details
      Keywords: Acquisition; Decision Choices and Conditions; Human Resources; Leading Change; Managerial Roles; Organizational Change and Adaptation; Organizational Culture; Performance Effectiveness; Adoption; Competition
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      Beer, Michael, Rakesh Khurana, and James Weber. "Hewlett-Packard: Culture in Changing Times." Harvard Business School Case 404-087, February 2004. (Revised January 2005.)
      • February 2004 (Revised March 2010)
      • Case

      Brazil 2003: Inflation Targeting and Debt Dynamics

      By: Laura Alfaro, Rafael M. Di Tella and Ingrid Vogel
      In October 2002, Brazilians elected a left-wing president, Luis Inacio Lula da Silva, for the first time in that country's history. As markets faltered in response, Lula sought to reaffirm his commitment to fiscal discipline, a floating exchange rate, and inflation... View Details
      Keywords: Economy; Inflation and Deflation; Money; Borrowing and Debt; Policy; Emerging Markets; Brazil
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      Alfaro, Laura, Rafael M. Di Tella, and Ingrid Vogel. "Brazil 2003: Inflation Targeting and Debt Dynamics." Harvard Business School Case 704-028, February 2004. (Revised March 2010.)
      • February 2004 (Revised August 2004)
      • Case

      National Semiconductor's India Design Center

      By: Jeffrey T. Polzer and Elizabeth Kind
      The senior managers of the India Design Center used 360-degree feedback to develop their team competencies. Now, three new managers are about to join their management team, and Ashok Kumar, director of the center, must decide how to integrate the new managers in a way... View Details
      Keywords: Groups and Teams; Information Technology Industry; India
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      Polzer, Jeffrey T., and Elizabeth Kind. "National Semiconductor's India Design Center." Harvard Business School Case 404-102, February 2004. (Revised August 2004.)
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