Publications

August 25, 2022
Article

Find the Right Pace for Your AI Rollout

By: Rebecca Karp and Aticus Peterson

Implementing AI can introduce disruptive change and disfranchise staff and employees. When members are reluctant to adopt a new technology, they might hesitate to use it, push back against its deployment, or use it in limited capacity — which affects the benefits an... View Details

Keywords: AI and Machine Learning; Technology Adoption; Change Management

Read Now

21 Nov 2006
First Look

First Look: November 21, 2006

constrained domestically and those that are more technology intensive, exhibit a higher sensitivity of affiliate cash holdings to repatriation tax burdens. Download working paper: http://www.people.hbs.edu/ffoley/Cash.pdf Skill vs. Luck... View Details

Keywords: Sean Silverthorne

22 Aug 2022
Research & Ideas

Can Amazon Remake Health Care?

aspiration, which again, is wonderful if they succeed. But from the perspective of an Amazon shareholder, or the hard-nosed evidence to date, it is probably going to cause that shareholder to lose the money that One Medical shareholders... View Details

Keywords: by Christina Pazzanese, Harvard Gazette; Health

May 2023
Case

CMA CGM: Reducing the Carbon Footprint of Container Shipping

By: Willy C. Shih and Emilie Billaud

Marine transport is the most cost-effective way to move large volumes over long distances, and container shipping is the backbone of international trade in goods. Yet shipping contributed 3% of worldwide greenhouse gas emissions, and the deep-sea segment, which... View Details

Keywords: Container Shipping; Logistic Regression; Trade Links; Decarbonization; Environmental Strategies; Environmental Impact; Globalization; Trade; Environmental Regulation; Logistics; Supply Chain; Governance Compliance; Shipping Industry; European Union; Asia; North America

December 2016 (Revised October 2018)
Case

U.S. Digital Service

By: Mitchell Weiss, Nick Sinai and Michael Norris

Mikey Dickerson and Haley Van Dyck found themselves far from home and far from certain about where to take the U.S. Digital Service (USDS) next. In the summer of 2015, they had landed in London to meet with Mike Bracken, director of the United Kingdom’s Government... View Details

Keywords: Public Entrepreneurship; Haley Van Dyck; Mikey Dickerson; United States Digital Service; Digital Services; Innovation Teams; Scaling Innovation; 18F; Presidential Innovation Fellows; Government Digital Service; Mike Bracken; Innovation Fellowships; Entrepreneurship; Government Administration; Innovation and Management; United States; United Kingdom

Program

The Business of Entertainment, Media, and Sports

Summary Nowhere has the impact of digital technology been felt more keenly than in the entertainment world, where it has dramatically changed how products are developed and managed—and how talent connects with audiences. In this... View Details

Keywords: Media & Entertainment; Media & Entertainment

15 May 2019
News

How to Attract Startups and Tech Companies to a City Without Relying on Tax Breaks

16 Mar 2023
Research & Ideas

Why Business Travel Still Matters in a Zoom World

Nonstop flights generally make traveling more pleasant—but can they lead to innovation, too, especially in the global context? Research suggests that they can, with important takeaways for managers reinstating business travel in a world emerging View Details

Keywords: by Kara Baskin; Air Transportation

02 Oct 2007
First Look

First Look: October 2, 2007

emerging paradigms governing marketing in this new media environment. It concludes that while meaning-making remains the central purpose of marketing communication, the shift from broadcasting to interaction... View Details

Keywords: Martha Lagace

31 Jul 2007
First Look

First Look: July 31, 2007

microfinance banks join forces to face the new challenges of globalization, competition, and politics while common shareholder ACCÍON investments considers its options. From an initial project to share costs... View Details

Keywords: Martha Lagace

21 Jul 2022
News

The 12 Must-Read Books of the Summer, According to Adam Grant

06 Oct 2008
Research & Ideas

Updating a Classic: Writing a Great Business Plan

headquarters in Europe. Skype had raised seed capital in Europe and in the United States. That's the new model. Q: On the technology front, software applications such as Microsoft Word, Excel, and PowerPoint... View Details

Keywords: by Sean Silverthorne

Rob Markey

Rob Markey is a Senior Lecturer of Business Administration in the Technology and Operations Unit at Harvard Business School. He teaches Managing Service Operations in the MBA elective curriculum. The course focuses on how to effectively design,... View Details

06 Mar 2012
First Look

First Look: March 6

Science of Viral Ads Author:Thales Teixeira Publication:Harvard Business Review 90, no. 3 (March 2012) Abstract It's the holy grail of digital marketing: the viral ad, a pitch that large numbers of viewers decide to share with family and friends. Several techniques... View Details

Keywords: Sean Silverthorne

10 Aug 2020
News

At Home, Workers Seek Alternative Credentials

March 2021 (Revised August 2024)
Case

Hotwire.com: Navigating Through Turbulence

By: Jeffrey F. Rayport, Manny de Zarraga and Eric Levine

On September 10, 2001, after speaking at an industry conference at New York’s World Trade Center, Hotwire co-founder Spencer Rascoff boarded a flight from Newark to San Francisco. After returning home, Rascoff awoke the next morning to a phone call informing him that... View Details

Keywords: September 11; Corporate Entrepreneurship; Business Growth and Maturation; Disruption; Decisions; Job Cuts and Outsourcing; Growth Management; Digital Platforms; Problems and Challenges; Risk and Uncertainty; Expansion; Internet and the Web; Leading Change; Leadership Style; Air Transportation Industry; Tourism Industry; San Francisco

June 2020
Case

RBC: Transforming Transformation (A)

By: Ethan Bernstein, Francesca Gino and Aldo Sesia

In 2017, the Royal Bank of Canada (RBC), a Canadian financial icon, mandated a swat team of “enablers of collaboration” (their job description) to support the personal and commercial bank in the enterprise-wide RBC Cultural Transformation initiative. Historically,... View Details

Keywords: Service Delivery; Information Technology; Transformation; Change Management; Collaborative Innovation and Invention; Innovation and Management; Decision Making; Human Resources; Management Systems; Organizational Design; Organizational Structure; Groups and Teams; Management Teams; Banking Industry; Financial Services Industry; Canada