Integrated Strategy - Publications - Faculty & Research

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27 Jun 2017
First Look

First Look at New Research and Ideas, June 27

they overcame huge obstacles to execute their strategies in industries as diverse as renewable energy, organic food, natural beauty, eco-tourism, recycling, architecture, and finance. The pioneering efforts to build certification schemes... View Details

Keywords: Sean Silverthorne

24 Apr 2018
First Look

First Look at New Research and Ideas, April 24, 2018

development through individual contracts, the comprehensive platform would be free to doctors and pharma alike and financed via an aggressive fundraising strategy and through the sale of the prescription data collected on the app. Barry... View Details

Keywords: Sean Silverthorne

07 Aug 2012
First Look

First Look: August 7

determined by and paid for by the studio. After accounting for the endogenous nature of property-right allocations, we find that studio-financed films receive superior marketing investments compared to independent films and that these investments fully mediate the... View Details

Keywords: Sean Silverthorne

17 Jan 2012
First Look

First Look: January 17

Abstract Trying to operate two business models at once often causes strategic failure. Yet LAN Airlines, a Chilean carrier, runs three models successfully. Casadesus-Masanell, of Harvard Business School, and Tarziján, of the Pontificia Universidad Católica de Chile,... View Details

Keywords: Sean Silverthorne

15 Jul 2008
First Look

First Look: July 15, 2008

in cancer; building an RNAi Consortium to better understand the role of every gene in the human body; creating an integrated database that mapped the connections among drugs, genes, and diseases; and cataloging inherited genetic... View Details

Keywords: Martha Lagace