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  • All HBS Web  (2,983)
    • People  (3)
    • News  (470)
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    • Events  (24)
    • Multimedia  (16)
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  • February 2024 (Revised April 2024)
  • Supplement

Uniswap: Fighting a Vampire Attack (B)

By: Shikhar Ghosh, Shweta Bagai and Liang Wu
This is the second of a three-case series that explores the challenges faced by Uniswap, a key player in the decentralized finance (DeFi) sector. Founded by Hayden Adams, the case traces Uniswap's rapid growth from a simple idea inspired by a Reddit post to becoming... View Details
Keywords: Decentralized Finance; Entrepreneurship; Problems and Challenges; Competition; Open Source Distribution
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Ghosh, Shikhar, Shweta Bagai, and Liang Wu. "Uniswap: Fighting a Vampire Attack (B)." Harvard Business School Supplement 824-163, February 2024. (Revised April 2024.)
  • 2015
  • Working Paper

Crowdsourced Digital Goods and Firm Productivity: Evidence from Open Source Software

By: Frank Nagle
As firms increasingly rely on crowdsourced digital goods, understanding their impact on productivity becomes critical. This study measures the firm-level productivity impact of one such good, non-pecuniary (free) open source software (OSS). The results show a... View Details
Keywords: Open Source Distribution; Performance Productivity; Software
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Nagle, Frank. "Crowdsourced Digital Goods and Firm Productivity: Evidence from Open Source Software." Harvard Business School Working Paper, No. 15-062, January 2015. (Revised June 2015.)
  • 1989
  • Manual

Going to Market: Case Studies in Industrial Distribution, Instructor's Manual

By: E. Raymond Corey, Frank V. Cespedes and V. K. Rangan
Keywords: Distribution
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Corey, E. Raymond, Frank V. Cespedes, and V. K. Rangan. Going to Market: Case Studies in Industrial Distribution, Instructor's Manual. Cambridge, MA: Harvard Business School Publishing, 1989.
  • September 2008 (Revised February 2009)
  • Case

BMW's Project Switch (A): Importers vs. National Sales Companies

By: Das Narayandas and Kerry Herman
BMW is faced with potential channel conflicts across several EU country markets. The case highlights BMW's approach to redesigning its channel in Greece. The case provides details on both headquarter and country head perspective on BMW's channel strategy. View Details
Keywords: Marketing Strategy; Distribution Channels; Conflict and Resolution; Auto Industry; European Union; Greece
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Narayandas, Das, and Kerry Herman. "BMW's Project Switch (A): Importers vs. National Sales Companies." Harvard Business School Case 509-023, September 2008. (Revised February 2009.)
  • December 2019
  • Case

Walmart Ecommerce (B): Omnichannel Pursuits

By: Ramon Casadesus-Masanell and Karen Elterman
This case is an abridged version (part 2 of 2) of "Walmart's Omnichannel Strategy: Revolution or Miscalculation?" HBS Case No. 720-370. The (B) case describes Walmart’s omnichannel strategy in 2018 as it battled Amazon for online retail market share. Walmart aimed to... View Details
Keywords: Acquisition; Strategy; Internet and the Web; Distribution; Distribution Channels; Competitive Strategy; Retail Industry; Bentonville; Arkansas; United States
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Casadesus-Masanell, Ramon, and Karen Elterman. "Walmart Ecommerce (B): Omnichannel Pursuits." Harvard Business School Case 720-426, December 2019.
  • 22 Jan 2001
  • Research & Ideas

Control Your Inventory in a World of Lean Retailing

Manufacturers generally classify products in terms of broad product lines, developing a single marketing strategy and production plan for each line. That makes sense for marketing, but it's a mistake for production. Different SKUs [stock-keeping units] within a product... View Details
Keywords: by Frederick H. Abernathy, John T. Dunlop, Janice H. Hammond & David Weil; Consumer Products
  • Fall 2014
  • Article

Price Restrictions in Multi-sided Platforms: Practices and Responses

By: Benjamin Edelman and Julian Wright
In connecting buyers to sellers, some two-sided platforms require that sellers offer their lowest prices through the platform, disallowing lower prices for direct sales or sales through competing platforms. In this article, we explore the various contexts where such... View Details
Keywords: Intermediaries; Strategy; Pricing; Vertical Restraints; Price; Distribution Channels
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Edelman, Benjamin, and Julian Wright. "Price Restrictions in Multi-sided Platforms: Practices and Responses." Competition Policy International 10, no. 2 (Fall 2014).
  • May 2007
  • Article

The Governance of Open Source Initiatives: What Does it Mean to be Community Managed?

The concept of 'open source' software initially referred to software projects managed by grassroots communities in public forums. Since 1998, the concept has been adapted and diffused to new settings that extend beyond software. While the open source community has... View Details
Keywords: Governance; Open Source Distribution
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O'Mahony, Siobhan. "The Governance of Open Source Initiatives: What Does it Mean to be Community Managed?" Art. 4. Special Issue on the Roundtable on the Governance of Open Source Software Journal of Management and Governance 11, no. 2 (May 2007): 139–150.
  • 07 Apr 2003
  • What Do You Think?

Should Global Business Initiatives Be Devalued?

Summing Up Krishnamurthy suggested that a return of mercantilism is not a threat, and that "the present dilemma is probably an aberration that will taper off in due course." Alejandro Ocana stated bluntly, "Global initiatives must grow more than ever... View Details
Keywords: by James Heskett
  • November 2015
  • Article

Cannibalization and Option Value Effects of Secondary Markets: Evidence from the U.S. Concert Industry

By: Victor Manuel Bennett, Robert Seamans and Feng Zhu
We examine how reducing search frictions in secondary markets affects the value appropriated by firms in primary markets. We characterize two effects on primary market firms caused by intermediaries entering secondary markets: the "cannibalization" and "option value"... View Details
Keywords: Cannibalization Effect; Option Value Effect; Secondary Markets; Concert Industry; Craigslist; Competition; Distribution Channels; Entertainment and Recreation Industry
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Bennett, Victor Manuel, Robert Seamans, and Feng Zhu. "Cannibalization and Option Value Effects of Secondary Markets: Evidence from the U.S. Concert Industry." Strategic Management Journal 36, no. 11 (November 2015): 1599–1614.
  • 2014
  • Working Paper

Price Coherence and Adverse Intermediation

By: Benjamin Edelman and Julian Wright
Suppose an intermediary provides a benefit to buyers when they purchase from sellers using the intermediary's technology. We develop a model to show that the intermediary will want to restrict sellers from charging buyers more for transactions it intermediates. We show... View Details
Keywords: Intermediaries; Platforms; Two-Sided Markets; Price Coherence; Price; Two-Sided Platforms; Distribution Channels
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Edelman, Benjamin, and Julian Wright. "Price Coherence and Adverse Intermediation." Harvard Business School Working Paper, No. 14-052, December 2013. (Revised March 2014. Supplemental appendix.)
  • October 2000 (Revised November 2018)
  • Exercise

Web-Based Beer Game Exercise

By: Janice H. Hammond
The Web-based beer game is an exercise that demonstrates supply channel dynamics. Simulates the flow of material and information in a simplified channel of beer production and distribution, focusing on the linkages between a beer manufacturer, its distributors, a... View Details
Keywords: Distribution Channels; Production
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Hammond, Janice H. "Web-Based Beer Game Exercise." Harvard Business School Exercise 601-048, October 2000. (Revised November 2018.)
  • 2022
  • White Paper

Census II of Free and Open Source Software - Application Libraries

By: Frank Nagle, James Dana, Jennifer Hoffman, Steven Randazzo and Yanuo Zhou
Produced in partnership with Harvard Laboratory for Innovation Science (LISH) and the Open Source Security Foundation (OpenSSF), Census II is the second investigation into the widespread use of Free and Open Source Software (FOSS). The Census II effort utilizes data... View Details
Keywords: Open Source Software; Applications and Software; Cybersecurity; Open Source Distribution
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Nagle, Frank, James Dana, Jennifer Hoffman, Steven Randazzo, and Yanuo Zhou. "Census II of Free and Open Source Software - Application Libraries." White Paper, Linux Foundation and Laboratory for Innovation Science at Harvard, March 2022.
  • May 2001
  • Article

The Open Source Movement: Key Research Questions

By: Josh Lerner and Jean Tirole
The paper analyzes the incentives of individual programmers and of commercial companies to participate in open source projects. While these incentives are in our opinion well accounted for by the economic paradigm, much empirical and theoretical work is still needed to... View Details
Keywords: Motivation and Incentives; Open Source Distribution
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Lerner, Josh, and Jean Tirole. "The Open Source Movement: Key Research Questions." Special Issue on Papers and Proceedings of the 15th Congress of the European Economic Association European Economic Review 45, nos. 4-6 (May 2001): 819–826.
  • October 1984
  • Case

NIKE (A1)

Presents a specific marketing policy decision on the servicing of large, important chain store customers versus giving priority to small specialty running equipment stores. View Details
Keywords: Decisions; Marketing Strategy; Distribution Channels; Apparel and Accessories Industry; Sports Industry
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Christensen, C. Roland. "NIKE (A1)." Harvard Business School Case 385-026, October 1984.
  • Winter 2013
  • Article

The New Patent Intermediaries: Platforms, Defensive Aggregators and Super-Aggregators

By: Andrei Hagiu and David B. Yoffie
The patent market consists mainly of privately negotiated, bilateral transactions, either sales or cross-licenses, between large companies. There is no eBay, Amazon, New York Stock Exchange, or Kelley's Blue Book equivalent for patents, and when buyers and sellers do... View Details
Keywords: Intellectual Property; Platforms; Intermediaries; Aggregator; Patents; Digital Platforms; Marketplace Matching; Distribution Channels
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Hagiu, Andrei, and David B. Yoffie. "The New Patent Intermediaries: Platforms, Defensive Aggregators and Super-Aggregators." Journal of Economic Perspectives 27, no. 1 (Winter 2013): 45–66.
  • 12 Oct 1999
  • Research & Ideas

Building Competitive Advantage Through Operations

At the HBS Executive Education program Building Competitive Advantage Through Operations (BCAO), executives charged with leading and building operations and manufacturing strategies enhance their understanding of operations performance and develop long-term sources of... View Details
Keywords: by Staff
  • 2008
  • Teaching Note

Cycleon (A): Postal Networks for Reverse Logistics

By: David F. Drake, Atalay Atasu and Luk N. Van Wassenhove
Keywords: Logistics; Distribution Channels; Entrepreneurship
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Drake, David F., Atalay Atasu, and Luk N. Van Wassenhove. "Cycleon (A): Postal Networks for Reverse Logistics." 2008. (Teaching Note.)
  • 2015
  • Government Testimony

Price Coherence in Online Platforms — Impact and Responses

By: Benjamin Edelman and Julian Wright
We examine the role of price coherence in shaping market structure and offer policy recommendations to advance both efficiency and equity. View Details
Keywords: Price Coherence; Price Parity; MFN; Distribution Channels; Market Design; Travel Industry; Financial Services Industry
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Edelman, Benjamin, and Julian Wright. "Price Coherence in Online Platforms — Impact and Responses." Government Testimony, October 2015 (For the House of Lords inquiry into Online Platforms and the EU Digital Single Market.)
  • August 2016 (Revised June 2017)
  • Case

Oversight Systems

By: Frank V. Cespedes and Amram Migdal
The case, set in May 2016, discusses sales strategy and managing sales and service at Oversight Systems, an Atlanta, Georgia–based software firm that developed analytics for organizations to monitor their data for errors, fraud, and operational inefficiencies. Included... View Details
Keywords: Sales; Sales Strategy; Entrepreneurial Sales; Entrepreneurial Sales And Marketing; Software Sales; Marketing; Marketing Management; Pricing; Salesforce Management; Distribution Channels; Marketing Strategy; Technology Industry; North America; United States; Atlanta; Georgia (state, US)
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Cespedes, Frank V., and Amram Migdal. "Oversight Systems." Harvard Business School Case 817-015, August 2016. (Revised June 2017.)
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