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  • All HBS Web  (4,994)
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  • All HBS Web  (4,994)
    • People  (12)
    • News  (833)
    • Research  (3,546)
    • Events  (26)
    • Multimedia  (12)
  • Faculty Publications  (2,133)
← Page 77 of 4,994 Results →
  • 03 Nov 2015
  • HBS Seminar

Avi Goldfarb, University of Toronto, Rotman School of Management

  • 08 Aug 2006
  • Working Paper Summaries

Managing Governments: Unilever in India and Turkey, 1950–1980

Keywords: by Geoffrey G. Jones

    Dennis A. Yao

    Dennis Yao is the Lawrence E. Fouraker Professor of Business Administration and Chair of the Doctoral Programs at Harvard Business School. He joined the faculty in 2004 after having been at the Wharton School, University of Pennsylvania. From 1991-1994 he served as... View Details

    Keywords: automotive; defense; federal government; high technology
    • August 2001 (Revised November 2001)
    • Case

    Vicinity Corporation: Turning Web Traffic into Store Traffic

    By: Frances X. Frei, David Margalit and Amanda Yelsh
    Vicinity uses its Internet and m-commerce technology to help drive traffic into its customers' physical distribution outlets. The company has terrific technology and is seemingly successful in getting more consumers into its customers' stores, yet it is in a precarious... View Details
    Keywords: Internet and the Web; Consumer Behavior; Mobile and Wireless Technology
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    Frei, Frances X., David Margalit, and Amanda Yelsh. "Vicinity Corporation: Turning Web Traffic into Store Traffic." Harvard Business School Case 602-031, August 2001. (Revised November 2001.)
    • April 2013
    • Case

    Managing with Analytics at Procter & Gamble

    By: Thomas H. Davenport, Marco Iansiti and Alain Serels
    Senior management at P&G has put a strong emphasis on using data to make "better, smarter, real-time business decisions." The Global Business Services (GBS) organization has developed tools, systems and processes to provide managers throughout P&G with direct access to... View Details
    Keywords: Analytics; Data Management; Forecasting; Shared Services; Procter & Gamble; Laundry Detergent; Information Management; Forecasting and Prediction; Information Technology; Mathematical Methods; Consumer Products Industry; North America
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    Davenport, Thomas H., Marco Iansiti, and Alain Serels. "Managing with Analytics at Procter & Gamble." Harvard Business School Case 613-045, April 2013.
    • September 2018 (Revised January 2020)
    • Case

    Apple Pay and Mobile Payments in Australia (A)

    By: Feng Zhu, Susan Athey and David Lane
    In summer 2016, four of Australia’s top five banks petitioned regulators for permission to bargain collectively with Apple over the terms under which they would support its digital wallet, Apple Pay. They argued that doing so would force concessions from Apple that... View Details
    Keywords: Payment Methods; Mobile Payment; Apple; Banks and Banking; Cooperation; Problems and Challenges; Policy; Digital Platforms; Banking Industry; Australia
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    Zhu, Feng, Susan Athey, and David Lane. "Apple Pay and Mobile Payments in Australia (A)." Harvard Business School Case 619-010, September 2018. (Revised January 2020.)
    • Article

    Alfred D. Chandler: His Vision and Achievement

    Among historians, Alfred Chandler's influence is by far the greatest, as he has affected economics, sociology, and business administration. Chandler never took short cuts, never stinted, and never published until he was satisfied that he had done his very best.... View Details
    Keywords: Goals and Objectives; Mission and Purpose; Success; Books; Demand and Consumers; Power and Influence; Economic Growth; Ethics; Knowledge Sharing; Product Positioning; Market Transactions; Fair Value Accounting
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    McCraw, T. K. "Alfred D. Chandler: His Vision and Achievement." Business History Review 82, no. 4 (Winter 2008).
    • 2019
    • Working Paper

    Status Pivoting: Coping with Status Threats through Motivated Trade-off Beliefs and Consumption across Domains

    By: Dafna Goor, Anat Keinan and Nailya Ordabayeva
    Prior research established that status threat leads consumers to display status-related products such as luxury brands. While compensatory consumption in the domain of the status threat (e.g., products associated with financial and professional success) is the most... View Details
    Keywords: Status and Position; Luxury; Consumer Behavior
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    Goor, Dafna, Anat Keinan, and Nailya Ordabayeva. "Status Pivoting: Coping with Status Threats through Motivated Trade-off Beliefs and Consumption across Domains." Working Paper, April 2019. (Invited for revision at Journal of Consumer Research.)
    • July 2007 (Revised July 2008)
    • Case

    The Beijing Dream

    By: Arthur I Segel, Voon Siang Lee, Jialei Tian and Ying Laura Wang
    The purchase of a single-family home is generally the major investment for most young couples in China. Shows in detail the process that a young couple goes through in late April 2007 to find, finance, and close on an apartment in Beijing within what they believe to be... View Details
    Keywords: Property; Investment; Cost; Emerging Markets; Financing and Loans; Acquisition; Activity Based Costing and Management; Internet and the Web; Management Practices and Processes; Real Estate Industry; Beijing; United States
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    Segel, Arthur I., Voon Siang Lee, Jialei Tian, and Ying Laura Wang. "The Beijing Dream." Harvard Business School Case 208-015, July 2007. (Revised July 2008.)
    • 06 Aug 2015
    • News

    New rule could fuel debate over CEO pay

    • 27 Aug 2013
    • First Look

    First Look: August 27

    effect of connections is present both for authors who began writing for a media outlet before and after the book release. We then investigate other determinants of expert reviews. Relative to consumer... View Details
    Keywords: Sean Silverthorne
    • January 2018 (Revised January 2021)
    • Background Note

    Customer Lifetime Social Value (CLSV)

    By: Elie Ofek, Barak Libai and Eitan Muller
    One of the hallmarks of the digital revolution is the rise of the socially connected consumer. Concomitantly, the ability of companies to affect and measure the social interactions among customers has grown tremendously. Consequently, in assessing the full value of... View Details
    Keywords: Customer Lifetime Value; Customer Management; Social Contagion; Word Of Mouth; Customer Engagement; Customer Value and Value Chain; Measurement and Metrics; Customer Relationship Management
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    Ofek, Elie, Barak Libai, and Eitan Muller. "Customer Lifetime Social Value (CLSV)." Harvard Business School Background Note 518-077, January 2018. (Revised January 2021.)
    • 07 Dec 2022
    • Blog Post

    2022 Climate Symposium: Tackling Climate Together

    The theme of the 2022 Annual Climate Symposium was “Tackling Climate Together” with a focus on the intersectionality of climate change and the critical need for businesses, individuals, policy makers, and consumers View Details
    • 9 Dec 2011 - 10 Dec 2011
    • Conference Presentation

    Taste Contested: The Construction of American Wine Culture, 1967-1976

    By: Ai Hisano
    This paper examines the role of taste in American consumer society by analyzing how wine came to symbolize sophistication during the 1960s and 1970s. View Details
    Keywords: Consumer Behavior; Attitudes; Food and Beverage Industry; United States
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    Hisano, Ai. "Taste Contested: The Construction of American Wine Culture, 1967-1976." Paper presented at the International Conference on Food Studies, Food Studies Knowledge Community, Las Vegas, NV, December 9–10, 2011.
    • 2013
    • Contribution

    Work

    By: Nien-he Hsieh
    This chapter has two aims. First, in light of the continued dominance of market capitalism, one aim of the chapter is to examine contemporary approaches to traditional concerns about the impact of market capitalism on the manner in which work is carried out. By the... View Details
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    Hsieh, Nien-he. "Work." Contribution to Chap. 65 Routledge Companion to Social and Political Philosophy, edited by Gerald F. Gaus, Fred D'Agostino, and Ryan Muldoon. London: Routledge, 2013.
    • August 2022 (Revised June 2024)
    • Exercise

    How Should Netflix Add an Ad-Supported Tier?

    By: Elie Ofek and Olivier Toubia
    In the summer of 2022, it became clear that Netflix would introduce an ad-supported tier alongside its existing subscription plans in the near future. Speculation abounded as to the details of the new tier: How many minutes of advertising would it include? What picture... View Details
    Keywords: Pricing; Television Industry; Price; Marketing Strategy; Digital Platforms; Customer Value and Value Chain; Competitive Strategy; Customer Satisfaction; Entertainment and Recreation Industry
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    Ofek, Elie, and Olivier Toubia. "How Should Netflix Add an Ad-Supported Tier?" Harvard Business School Exercise 523-033, August 2022. (Revised June 2024.)
    • June 1998 (Revised December 2006)
    • Case

    Clear Communications Ltd. vs. Telecom Corporation of New Zealand Ltd. (A)

    By: Willis M. Emmons III and Martin Calles
    Features the challenges facing an entrant in the New Zealand telecommunications market during the period 1989-1994. Clear Communications Ltd. (CCL), a joint venture owned by Bell Canada, MCI, New Zealand Television Corp., and Todd Companies, begins offering long... View Details
    Keywords: Market Entry and Exit; Competition; Emerging Markets; Privatization; Monopoly; Mobile and Wireless Technology; Corporate Strategy; Business or Company Management; Expansion; Law; Telecommunications Industry; New Zealand
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    Emmons, Willis M., III, and Martin Calles. "Clear Communications Ltd. vs. Telecom Corporation of New Zealand Ltd. (A)." Harvard Business School Case 798-085, June 1998. (Revised December 2006.)
    • December 2019
    • Article

    The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment

    By: Donald Ngwe, Kris J. Ferreira and Thales Teixeira
    Many online stores are designed such that shoppers can easily access any available discounted products. We propose that deliberately increasing search frictions by placing small obstacles to locating discounted items can improve online retailers’ margins and even... View Details
    Keywords: Online Retailing; Friction; Effor; Search Costs; Price Discrimination; Marketing; Consumer Behavior; Strategy; Price; E-commerce; Retail Industry; Fashion Industry
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    Ngwe, Donald, Kris J. Ferreira, and Thales Teixeira. "The Impact of Increasing Search Frictions on Online Shopping Behavior: Evidence from a Field Experiment." Journal of Marketing Research (JMR) 56, no. 6 (December 2019): 944–959.
    • 26 Oct 2022
    • Research & Ideas

    How Paid Promos Take the Shine Off YouTube Stars (and Tips for Better Influencer Marketing)

    suggests that the effect translates to an average of $10,000 over an average six-year-career influencer. “If consumers aren’t perceiving social influencers as trustworthy and authentic, much of their View Details
    Keywords: by Kara Baskin; Technology; Media & Broadcasting
    • 05 Jul 2006
    • Working Paper Summaries

    The Framing Effect of Price Format

    Keywords: by Marco Bertini & Luc R. Wathieu
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