Publications

01 Sep 2008
News

Say “Green Cheese”

HOUSENBOLD: Picture perfect. All over America, shoeboxes full of print photos are gathering dust. But hard copy is not dead: There’s a growing demand for homemade picture books and scrapbooks whose pages people can design online themselves and fill with their own View Details

Keywords: News, Library, Internet, and Other Services; Information; Printing and Related Support Activities; Manufacturing

February 2024
Teaching Note

UGG Steps into the Metaverse

By: Shunyuan Zhang and Sunil Gupta

Teaching Note for HBS Case No. 523-013. View Details

Keywords: Metaverse; Digital Marketing; Innovation and Invention; Marketing Channels; Marketing Strategy; Social Marketing; Internet and the Web; Apparel and Accessories Industry; Fashion Industry; Information Technology Industry; United States

March 2000 (Revised January 2001)
Case

First USA and Internet Marketing

By: Rajiv Lal and Amy H. Nelson

Explores First USA's decision to use the Internet for acquiring customers. Tom Brenner needs to decide on the terms of the deals demanded by the portals and justify the recommendations to his boss. View Details

Keywords: Digital Marketing; Decision Choices and Conditions; Resource Allocation; Marketing Strategy; Internet and the Web

Find at Harvard

Web

Introduction - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details

Web

Diversity on Teams: Our Own Harvest - Race, Gender & Equity

Just Digital Future Diversity on Teams: Our Own Harvest A Conversation with Tina Opie on Race and Appearance in the Workplace Lori Mackenzie on Identifying and Blocking Gender Bias in the Workplace In our Just View Details

21 Jul 2015
First Look

First Look: July 21, 2015

novelty but are meaningfully reduced by the publication of objective regulatory guidelines. Finally, I consider how the regulatory process affects small firms' market entry strategies and find that small firms are less likely to be... View Details

Keywords: Sean Silverthorne

17 Aug 2011
Research & Ideas

Protecting against the Pirates of Bollywood

Center researcher Namrata Arora uncover a complicated mix of piracy and plagiarism that harm not only Hollywood's efforts at success in the Indian market, but local Bollywood companies as well. Iyer says the case can help students and practitioners understand the best... View Details

Keywords: by Kim Girard; Motion Pictures & Video

11 Apr 2017
First Look

First Look at New Research, April 11

failure tolerance has an equilibrium price—in terms of an investor's required share of equity—that increases in the level of radical innovation. Financiers with investment strategies that tolerate early failure will endogenously choose to... View Details

October 2013 (Revised December 2013)
Case

Intuit QuickBooks: From Product to Platform

By: Andrei Hagiu and Elizabeth J. Altman

This case focuses on the challenges and opportunities faced by a successful incumbent organization attempting to transform a large portion of its business from a traditionally product-centric operating mode to a platform-based one that leverages network effects to... View Details

Keywords: Business Model; Organizational Change and Adaptation; Digital Platforms; Competitive Advantage; Network Effects; Consumer Products Industry

June 2013 (Revised August 2013)
Case

AVA.ph: Growing a Filipino E-Commerce Company

By: William R. Kerr and Henry Motte-Munoz

AVA is a three-year old e-commerce company in the Philippines. From its early start mimicking the Gilt Groupe concept of online flash sales, the company has grown into a broader e-commerce platform for local fashion commerce. Oliver Segovia needs to evaluate where AVA... View Details

Keywords: Digital Platforms; Business Growth and Maturation; Internet and the Web; Entrepreneurship; Growth and Development Strategy; Fashion Industry; Retail Industry; Philippines

03 Aug 2010
First Look

First Look: August 3

in bringing their products to market, yet we know very little about the kinds of strategies they can employ to influence regulatory actor decision making. In this paper, we highlight a firm's strategic use of symbolic signaling in... View Details

Keywords: Martha Lagace

01 Jun 2014
News

Alumni and Faculty Books for June 2014

experience. He shows how this is already happening. Eleven Days by Lea Carpenter (MBA 2003) (Knopf) Klout Matters: How to Engage Customers, Boost Your Digital Influence—and Raise Your Klout Score for Success by Gina Carr (MBA 1990) and... View Details

01 Dec 2020
News

In Review

Competitiveness Project. What we learned allowed us to launch a steady stream of projects, including those focused on creating stability in the financial system, business and the environment, the future of work, advancing gender equity, and driving View Details

August 2019 (Revised October 2019)
Supplement

Preserving Trust at Care.com (B)

By: Krishna G. Palepu and Julia Kelley

The (B) case describes the company’s response and subsequent developments. View Details

Keywords: Business Strategy; Corporate Governance; Digital Platforms; Market Design; Emerging Markets; Trust; Technology Industry; United States

01 Dec 2015
News

Alumni and Faculty Books for December 2015

navigate life’s most difficult situations. The book is filled with stories of people facing a range of challenges, from going on job interviews to asking someone out; scientific research on how our bodies change our minds; and revolutionary View Details

04 Mar 2014
Sharpening Your Skills

Sharpening Your Skills: Managing Innovation

Should managers lead innovation or get out of the way? It's not an either/or decision. Executives of some great innovative companies—Amazon's Jeff Bezos, Facebook's Mark Zuckerberg—are active participants in creation, getting their hands dusty in the View Details

Keywords: Re: Multiple Faculty

October 2015
Case

Facebook: The First Ten Years

By: Shane Greenstein, Marco Iansiti and Christine Snively

Facebook celebrated its ten year anniversary in February 2014. Over the past decade it has grown into the largest social network in the world with one billion users. After filing an IPO in 2012 at a $104 billion valuation (the third largest IPO in U.S. history), the... View Details

Keywords: Social Networks; Technology; Facebook; Entrepreneurship; Profit; Open Source Distribution; Social and Collaborative Networks; Competition; Competitive Strategy; Internet and the Web; Digital Platforms; Social Media; Information Technology Industry

October 2005 (Revised February 2007)
Case

Red Flag Software Co.

By: Felix Oberholzer-Gee, Tarun Khanna, David Lane and Elizabeth Raabe

In 2005, just five years after its formal launch, Beijing-based Red Flag Software was the world's second-largest distributor of the Linux operating system and was expecting its first annual profit. On a unit basis, Red Flag led the world in desktops (PCs) shipped with... View Details

Keywords: Digital Platforms; Competitive Advantage; Applications and Software; Business Startups; Globalized Markets and Industries; Information Technology Industry; Distribution Industry; Beijing; United States