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Publications

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  • All HBS Web  (2,067)
    • News  (375)
    • Research  (1,427)
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Show Results For

  • All HBS Web  (2,067)
    • News  (375)
    • Research  (1,427)
    • Events  (1)
    • Multimedia  (6)
  • Faculty Publications  (624)
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  • Profile

Rob Casper

“I stopped the patrol after an hour and huddled with my squad leader. How can we add value here? What can we help them with?” We abandoned the patrol plan, broke out the heavy machine guns, and called in some helicopters – things our... View Details
  • 16 Feb 2011
  • News

Healthy Growth

the customer and to innovation” than he was in his previous job as president of Carrier Corporation, a division of United Technologies. He also relishes being “pure play” in one industry—animal health—which he describes as “a target-rich... View Details
Keywords: veterinary medicine; Health, Social Assistance
  • 02 Jan 2012
  • Research & Ideas

Most Popular Articles of 2011

companies to look at products the way customers do: as a way to get a job done. Are You a Level-Six Leader? (23,834) http://hbswk.hbs.edu/item/6752.html Published: July 6, 2011 Asking the question, whom do you serve? is a powerful vector... View Details
Keywords: by Staff
  • 16 Jul 2021
  • Op-Ed

For Entrepreneurs, the Benefits of Slowing Down

historically putting off building a robust platform in order to meet short-term customer needs), process debt (taking shortcuts for the sake of expediency to get things done without stopping to make core business process robust and... View Details
Keywords: by Jeffrey Bussgang
  • 01 Mar 2016
  • News

Case Study: Paper Chase

value proposition—you’re not selling a product but an experience. It’s the ooh and aah of the reveal that’s the excitement and value. As such, your delivery of this experience should also have the same mindset. In this regard, your kiosks... View Details
  • 01 Sep 2017
  • News

A Jolt for the African Coffee Industry

coffee economics. Coffee cherries have to be washed near where they are grown, ideally within 24 hours of being harvested, but most of their value is generated close to where they are brewed and consumed. “Starbucks would buy these, roast... View Details
Keywords: Sasha Issenberg; cafe; Cafe Neo; Food and Beverage Stores; Retail Trade
  • 01 Mar 2005
  • News

In the Blood

year, one of our competitors bred over 180 mares to several of his stallions. We have a customer base that comes to us because we limit our books, creating some scarcity value that appeals to the people... View Details
Keywords: Hanna, Julia; horse racing; Animal Production and Aquaculture; Agriculture; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 23 Feb 2011
  • First Look

First Look: Feb. 23

appear to have long-run implications whereby sustaining a high level of service relative to local competitors leads the incumbent to attract and retain higher value customers over time. Download the paper:... View Details
Keywords: Sean Silverthorne
  • 05 Feb 2007
  • Research & Ideas

Business and the Global Poor

interests align? Kash Rangan: At its core, the private sector has always been about value creation—producing goods and services valued by consumers, generating employment, and delivering profits for... View Details
Keywords: by Sean Silverthorne
  • Web

A Eureka Moment | Social Enterprise | Harvard Business School

Project, Bucala and four Harvard students surveyed parents, teachers, and students to determine customer demand and gain a clearer understanding of educational needs when building their app. With a human-centered approach to design, they... View Details
  • 01 Feb 1999
  • News

Entrepreneurs Speak at HBS

all. But Branson, whose career began in the late 1960s when he launched a student magazine and then a record company, told the audience that his enterprises all fit the company's brand. He defined the Virgin brand as representing service and View Details
  • 11 Dec 2014
  • News

Fashion's Retail Revolution

Principles Jamal Motlagh Taking Tailoring High Tech Taking Tailoring High Tech Karen Moon Making Big Data Fashionable Making Big Data Fashionable Imran Amed Rethinking the Fashion Beat Rethinking the Fashion Beat Áslaug Magnúsdóttir View Details
Keywords: April White; fashion; Leather and Allied Product Manufacturing; Manufacturing; Finance
  • 11 Aug 2009
  • First Look

First Look: August 11, 2009

component of bid-ask spreads. We empirically examine these predictions for a sample of large U.S. banks, exploiting recent mandatory disclosures of financial instruments designated as fair value levels 1, 2, and 3, which indicate... View Details
Keywords: Martha Lagace
  • 11 Jan 2011
  • First Look

First Look: Jan. 11

themselves. The authors offer what they call the three imperatives for every manager who seeks to avoid this stagnation: Manage yourself. Who you are as a person, the beliefs and values that drive your actions, and especially how you... View Details
Keywords: Sean Silverthorne
  • 01 Sep 2010
  • News

Reinventing the Annual Report

and customer satisfaction, factors that contribute to revenue growth. So how can shareholders and other stakeholders know if a company’s commitment to a sustainable society is contributing to a sustainable strategy that will create View Details
Keywords: Robert G. Eccles
  • 21 Feb 2017
  • First Look

First Look at New Research: February 21

Art Museum By: Lund, Ragnar, and Stephen A. Greyser Abstract—This paper examines cultural sponsorship from a partnership perspective. It studies the collaboration between two international institutions, a bank and a museum, and their View Details
Keywords: Carmen Nobel
  • Student-Profile

Anil Doshi

change decision-making given the propagation of customer and market data? How do individuals value their personal information and their privacy? What business models are best for the provision of information... View Details
  • 22 Sep 2015
  • News

On a Mission to Have an Impact

After founding the online cosmetics service Eve.com, Varsha Rao (MBA 1995) is now heading global operations for Airbnb, helping customers of this mission-driven company gain richer travel experiences by connecting them more closely to the... View Details
  • 09 Apr 2019
  • First Look

New Research and Ideas, April 9, 2019

demonstrates the effectiveness (or lack thereof) of an intervention even without perfectly predicting a firm’s response still has enormous value for setting policy. Publisher's link: https://www.hbs.edu/faculty/Pages/item.aspx?num=55959... View Details
Keywords: Dina Gerdeman
  • 01 Mar 2014
  • News

Faculty and Alumni Books for March 2014

a short, traditional text with a living website and cover such fundamental topics as accounting and tax, mortgages, capital markets, REITs and more. It also addresses the 2008 financial crisis and its impact on the real-estate profession. View Details
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