Publications

Educators

Profile

Beau D'Arcy

and social media messages of support from friends, family, and total strangers." How would you respond to skeptics who question whether such an ambitious project is possible? "It is not uncommon for somebody to judge my book by... View Details

Keywords: Entertainment / Media; Entertainment / Media

January 2025
Case

Jaipur Literature Festival 2024

By: Tarun Khanna and Kanika Jain

The Jaipur Literature Festival had evolved from a modest gathering in 2006 into one of the world’s most significant literary events. It was known for its principle of egalitarian access, allowing people from various social backgrounds to come together and engage with... View Details

Keywords: Arts; Entrepreneurship; Leadership; Management; Media; Strategy; Asia; South Asia

Educators

1979
Other Unpublished Work

Fox Studios: Operating a Small Business - HBS Analysis and Decision Case

By: J. Ronald Fox and Frank S. Leonard

Keywords: Media; Business Ventures; Operations; Decision Making; Entertainment and Recreation Industry; Motion Pictures and Video Industry

September 2016
Article

Enhancing the Practical Relevance of Research

By: Michael W. Toffel

This article seeks to encourage scholars to conduct research that is more relevant to the decisions faced by managers and policymakers and addresses why research relevance matters, what relevance means in terms of a journal article, and how scholars can increase the... View Details

Keywords: Research Questions; Relevance; Rigor; Practice-based Research; Research; Communication; Media; Education Industry

SSRN

November 2016 (Revised May 2017)
Case

The Black List

By: Henry McGee and Sarah McAra

Franklin Leonard founded The Black List in 2005 as an innovative approach to identifying potential hit movie scripts via crowdsourcing. As the annual Black List proved to hold the scripts of some of Hollywood’s most successful films, from “Slumdog Millionaire” to... View Details

Keywords: Screenwriting; Independent Production; Hollywood; Film Development; Film Distribution; Film Financing; Manging Uncertainty; Barriers To Entry; Globalization; Digitalization; Film Entertainment; Entrepreneurship; Marketing; Media; Strategy; Motion Pictures and Video Industry; United States

Educators

2001
Other Unpublished Work

Intermedia Substitutability and Market Demand by National Advertisers

By: Alvin J. Silk, Lisa R. Klein and Ernst R. Berndt

Keywords: Advertising; Media; Demand and Consumers; Advertising Industry

01 Jun 2015
News

Feedback

Head of the Class Re: Warrior Spirit I am privileged to know Chatri [Sityodtong] personally, and I can tell you that he is a generous, kind, and unstoppable force of nature. He is a frequent guest in my classes at INSEAD in Singapore, where he mentors and trains my MBA... View Details

2012
Article

Journalists and the Stock Market

By: Christopher Parsons, C. Dougal, J. Engelberg and D. Garcia

We use exogenous scheduling of Wall Street Journal columnists to identify a causal relation between financial reporting and stock market performance. To measure the media's unconditional effect, we add columnist fixed effects to a daily regression of excess Dow Jones... View Details

Keywords: Media; Financial Reporting; Financial Markets

Find at Harvard

September 2020
Teaching Note

Facebook Faces the Regulators

By: Debora L. Spar

Teaching Note for HBS Case No. 720-019. View Details

Keywords: Regulation; Technology; Facebook; Social Media

Article

The Effectiveness and Targeting of Television Advertising

By: R. Shachar and B. Anand

Keywords: Media; Advertising

Find at Harvard

15 Feb 2014
News

Mikitani's Rakuten Buys Viber for $900M

Keywords: Telecommunications; Information

22 Jul 2024
News

Viral Marketing’s Early Muse

year but got nowhere—so in 2009 he produced a music video, “United Breaks Guitars,” and posted it to YouTube. The video went viral, received widespread coverage in traditional media outlets (Wall Street Journal, CNN, and others), and... View Details

Article

Contagion of Cooperation in Static and Fluid Social Networks

By: Jillian J. Jordan, David G. Rand, Samuel Arbesman, James H. Fowler and Nicholas A. Christakis

Cooperation is essential for successful human societies. Thus, understanding how cooperative and selfish behaviors spread from person to person is a topic of theoretical and practical importance. Previous laboratory experiments provide clear evidence of social... View Details

Keywords: Social Contagion; Social Networks; Cooperation; Behavior; Social Media

June 18, 2022
Article

In Defense of Online Anonymity

By: Michael Luca

Lack of transparency on the internet may help fuel toxic dialogue, but it also encourages honest feedback and protects people against discrimination View Details

Keywords: Transparency; Anonymity; Honesty; Social Media; Prejudice and Bias

February 2020
Supplement

Fake News at DER SPIEGEL (B): The Commission’s Recommendations

By: Aiyesha Dey, Jonas Heese and Tonia Labruyere

Supplements the (A) case. View Details

Keywords: Accounting; Corporate Governance; Crisis Management; Media; Journalism and News Industry; Germany

December 2021
Article

Left- and Right-Leaning News Organizations Use Negative Emotional Content and Elicit User Engagement Similarly

By: Andrea Bellovary, Nathaniel Young and Amit Goldenberg

Negativity has historically dominated news content; however, little research has examined how news organizations use affect on social media, where content is generally positive. In the current project we ask a few questions: Do news organizations on Twitter use... View Details

Keywords: Negative Press; Twitter; Political Affiliation; Affect; News; Media; Internet and the Web; Emotions; Perspective; Social Media