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Show Results For
- All HBS Web
(1,638)
- People (10)
- News (285)
- Research (1,058)
- Events (1)
- Multimedia (5)
- Faculty Publications (736)
- 01 Mar 2018
- What Do You Think?
Two Decades Later, is the 'New Economy' Finally Here?
of the notion that we have entered such an era. There were a few exceptions. DDB cited the example of publishing: “what took 300 people in 1970s to do at Umbroller took 100 at APC and 1 at Simply Media in... View Details
Keywords: by James Heskett
- 27 May 2020
- Research & Ideas
What South Korea Teaches the World About Fighting COVID
In a world devastated by the COVID-19 pandemic, the Republic of Korea (South Korea) has been able to effectively combat the disease without ever imposing a full lockdown of its economy. How did the country accomplish its success, and what... View Details
- 01 Jan 2003
- News
James E. Burke, MBA 1949
killed. Industry analysts and advertising experts told us that Tylenol was finished." As several HBS case studies point out, Tylenol was the country's best-selling over-the-counter pain reliever at the time... View Details
- Web
Lessons from History - Creating Emerging Markets
watched a short video of Yusuf Hamied discussing the necessity of incremental innovation in the pharmaceuticals industry in the 2000s. Lively discussion then ensued, moderated by HBS Professors Tarun Khanna, Srikant Datar, View Details
- 08 Dec 2015
- Research & Ideas
You Won't Make It If You Fake It
selling venture capitalists on her idea and raising $400 million. She assembled a celebrity board, convinced Safeway to spend $350 million to build clinics in its supermarkets, and signed partnerships with... View Details
Keywords: by Bill George
- 01 Mar 2012
- News
Philippines Outreach
Bradley: A “civilized man,” making an impact in Washington and beyond. The owner and chairman of the Atlantic Media Company, publisher of the Atlantic magazine View Details
- 18 Nov 2013
- News
Diving into the 'Shark Tank'
Donna Khalife (MBA 2011, at left) and sister, Rosy, make their pitch on ABC-TV's Shark Tank. Donna Khalife (MBA 2011) and her sister, Rosy, were taking a lunch break from work on their startup Surprise... View Details
- 01 Apr 2000
- News
Getting the Message
astronomical -- as much as $33 billion worldwide by 2004, according to Forrester Research, a consulting firm specializing in e-commerce. Industry observers are shy to predict just what the future of advertising will look like, but they... View Details
Keywords: Susan Young
- 01 Mar 2013
- News
Opening the Door
For her innovative research and outspoken advocacy of US health-care reform, Professor Regina Herzlinger is known in some media circles as "the godmother of consumer-driven health care." At HBS, she holds... View Details
- 13 Jun 2014
- News
The Art of Effecting Change
Bridgitt Bertram Evans (MBA 1986) loves contemporary art for its aesthetic appeal, but also for its ability to challenge existing norms. And now she's transforming the industry in much the same spirit with... View Details
- 01 Apr 1997
- News
Facing the Music
(MBA '92), Paul Knutson (HBS '98), William H. roedy, Jr. (MBA '79), and Strauss Zelnick (MBA/JD '83), industry insiders with perspectives from key vantage points in the music world. They, along with HBS... View Details
Keywords: Marguerite Rigoglioso
- 20 Jan 2017
- Research & Ideas
Here’s How Businessman Trump Is Likely to Approach the Presidency
the military — in the last 40 or 50 years. Today, businesses and other enterprises are flatter, much less hierarchical, and much more diverse than the companies that first grew to great scale View Details
Keywords: by Christina Pazzanese
- 01 Mar 2004
- News
New Horizons for Iraq
Mark T. Kimmitt (MBA ’84), Deputy Director for Operations for the Coalition Provisional Authority (CPA) and Dan S. Senor (MBA ’01), a Senior Advisor to the CPA and spokesman for CPA chief Paul Bremer, at one... View Details
- 01 Mar 2012
- News
Alumni Book Briefs
1972), and David Wayne Brown ((Sanai Publishing)) The Change Maker: Preserving the Challenge of America by Al Checchi (MBA ’74) ((Open Road Integrated Media LLC)) Outsourcing Murder Maddi Davidson (MBA 1980)... View Details
- 19 Oct 2021
- News
In the Contest for Content
Courtesy Sherrese Clarke Soares Courtesy Sherrese Clarke Soares As the founder and CEO of HarbourView Equity Partners, Sherrese Clarke Soares (MBA 2004) is establishing herself within the high-stakes contest to own the catalogs of music... View Details
- Profile
Adam Kanner
The live entertainment industry is known for glitz, glamour and an aura of unparalleled excitement. But for every sold-out Beyonce’ concert or San Francisco Giants game, there are countless live events... View Details
- Web
A Marketing Revolution - The Art of American Advertising
Advertising media in antebellum America paved the way for all that followed—from magazine ads and giant billboards to television campaigns and internet marketing—and forever... View Details
- 01 Oct 2000
- News
Books
a business landscape replete with possibilities, they select a single modern-day example -- the electronic computer -- as the focus of their study. Baldwin and Clark argue that the computer industry could... View Details
- 25 Aug 2022
- News
On Purpose
our purpose?” Cohen had spent 23 years at the happiest place on earth, most recently as a senior VP of brand, franchise, and customer relationship management, a role that gave her a bird’s eye view across the company’s vast commercial... View Details
- 01 Sep 2012
- News
On a Sound Track
management consultant at Monitor, which sharpened my perspective on business and industry strategy. I learned a huge amount at HBS in discussions of leadership, entrepreneurial marketing, finance, View Details