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Show Results For
- All HBS Web
(1,861)
- People (20)
- News (559)
- Research (904)
- Events (5)
- Multimedia (21)
- Faculty Publications (432)
- 01 Apr 2000
- News
Getting the Message
currently spending the bulk of their money outside the Internet media market. WPP's Sorrell notes that "in the last twelve months, branding has become more important than ever, because it provides a way to differentiate all the new View Details
Keywords: Susan Young
- 23 Jan 2006
- Research & Ideas
Financial Reporting Goes Global
As business goes global, pressure is increasing for adoption of a single set of accounting standards worldwide. In this e-mail interview, Harvard Business School professor Gregory S. Miller discusses this... View Details
- 27 Jan 2016
- Blog Post
A Summer Internship in the Music Industry
From the time I arrived at HBS, I knew that my path to finding a summer internship wouldn’t be very traditional. Although I’ve managed to find others that share my career interests, working in the music industry remains an uncommon path out of View Details
- Web
A Marketing Revolution - The Art of American Advertising
Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy... View Details
- Web
Asia Pacific - Global Activities 2021
landslides, power and transportation outages, and $1.3 billion in damages. Takeuchi says, “our plans for a joyful celebration of T ō hoku’s rise from the 2011 disaster” shifted to a show of gratitude and continued support for local civic and View Details
- 18 Mar 2009
- Research & Ideas
Marketing After the Recession
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge.... View Details
- 01 Mar 2016
- News
Alumni and Faculty Books for March 2016
Generation: How Successful Family Businesses Develop Their Next Leaders by Allan Cohen (MBA 1961) and Pramodita Sharma (Berrett-Koehler Publishers) Companies owned and run by families need to develop leadership and entrepreneurial skills... View Details
- 16 Jul 2024
- Op-Ed
Corporate Boards Are Failing in Their No. 1 Duty
with Azure, acquiring LinkedIn in social media and Activision/Blizzard in gaming, and investing in OpenAI to gain control of ChatGPT. Equally important, he transformed the Microsoft culture from an arrogant bureaucracy into an empowered... View Details
Keywords: by Bill George
- 31 Oct 2018
- News
Pitching In for Female Leaders
yet I was one of the few women who made it through the glass ceiling to the top of international football. Until one day, the rug was pulled off from underneath me, and I found myself out of a job. There was a horrible social media... View Details
- 12 Sep 2005
- Research & Ideas
The Broadband Explosion: Thinking About a Truly Interactive World
this edited volume come about, and what is meant by the term "broadband explosion"? Robert Austin: This book was a result of the fourth Harvard Business School Colloquium on the Computer and Telecommunications industries, which... View Details
- 16 Aug 2017
- Research & Ideas
Researchers Use Google Street View to See the Future of Cities
paper was written by Nikhil Naik, a Prize Fellow at Harvard University; Scott Duke Kominers, the Harvard Business School MBA Class of 1960 Associate Professor; Edward L. Glaeser, the Fred and Eleanor Glimp Professor of Economics at... View Details
- 05 Feb 2009
- Research & Ideas
In Praise of Marketing
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Many dismiss... View Details
- 10 Mar 2015
- News
Women in Tech: Breaking the Digital Ceiling
Janet Kraus doesn’t wear a hoodie. She doesn’t live in Silicon Valley. She doesn’t write code. And she isn’t, perhaps most significantly, a straight, white, 20-something man. “I have built tech-enabled businesses,” says the HBS Entrepreneur-in-Residence, a 48-year-old... View Details
Keywords: April White
- 01 Sep 2012
- News
Hierarchy's Last Stand
do. The Internet and social media make position in a hierarchy less important than the ability to attract followers. Facebook pages or Twitter feeds are followed for their content, and anyone can claim a domain name in her own name. As... View Details
- 10 May 2011
- First Look
First Look: May 10
history, and the lessons learned to date. It discusses the current challenges faced by policy makers wanting to further improve the program. Purchase this case:http://cb.hbsp.harvard.edu/cb/product/811100-PDF-ENG Continental Media Group:... View Details
Keywords: Sean Silverthorne
- 25 Jan 2019
- Blog Post
Not Waiting for Progress: Diversity and Inclusion in the Film Industry
the Cannes, Tribeca, Los Angeles, and Toronto international film festivals. The foundation has also established dynamic relationships with media companies such as NBCUniversal, WarnerMedia, Netflix, and HBO. Talented and Together... View Details
- 01 Dec 2011
- News
Knowing the Score
the ESPN galaxy. Likewise with many other behind-the-scenes stories. Since the book was to be a comprehensive history of one of the greatest media successes of all time, it required a thorough examination of the View Details
- 10 Nov 2008
- What Do You Think?
How Much Can You Ask of Your Customers?
customers if we give something back, even if that something is a sense of belonging just look at this forum to see it in action." As Jacoline Loewen put it, "Even if a company does not want customers involved in their business... View Details
Keywords: by Jim Heskett
- 06 Dec 2021
- News
Action Plan: Whole Sale
of Black-owned and sustainable brands the company stocks, highlighting those changes on TikTok and Clubhouse, the new audio-focused social media platform. “Beauty...has the ability to articulate a brand promise or personality.”... View Details
- 07 Sep 2021
- News
Alumni Perspective: The Morning After 9/11
revealing a vulnerability that students at Harvard Business School were unaccustomed to seeing in their faculty. The previous day, all classes had been cancelled as news broke of the terrorist attacks on the United States. Two of the four... View Details