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  • All HBS Web  (2,688)
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    • News  (711)
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    • Multimedia  (7)
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  • 01 Dec 1998
  • News

HBS Alumni Association Board of Directors: President's Report

It has been a busy fall here at HBS! Reunions went off without a hitch in early October (be sure to note the photos on page 14), the Alumni Board had a productive meeting on October 16 and 17, and record numbers of alumni volunteers plan... View Details
  • Web

Courses by Faculty - Course Catalog

Finance Spring 2026 Q4 1.5 Jacob Cook Digital Marketing & AI Workshop Marketing Fall 2025 Q1 1.5 Ben Creo Field Course: Advanced Business Plans for Innovating in Health Care... View Details
  • 01 Dec 2008
  • News

No Easy Fix for the Financial Crisis

plan doesn’t do enough to recapitalize banks. The Treasury’s view, he said, is that creating a market for distressed assets will help recapitalize the banks to the extent that its actions make these assets... View Details
Keywords: Roger Thompson;Martha Lagace; deregulation; moral hazard; the middle class; Finance
  • 01 Dec 2010
  • News

Iron Lady

second largest in sub-Saharan Africa but far smaller than South Africa’s) and then declared that she would bring charges against some 200 other individuals and organizations allegedly involved in capital-markets abuses, the BBC reported (July 1, 2010). Oteh also... View Details
Keywords: Finance
  • 28 May 2013
  • Research & Ideas

Can LEGO Snap Together a Future in Asia?

uncertainty in global markets and a diminishing control in their environments generally. For companies to "break through the illusion of certainty," she says, they must embrace imaginative, creative thinking to better prepare... View Details
Keywords: by Kim Girard; Entertainment & Recreation
  • 21 Nov 2016
  • Research & Ideas

It Matters That Your CEO Doesn't Know Much About Sales

really a misnomer to call planning strategic,” he says. Rather, most planning is an annual affair linked to the budget process, routinely taking four or five months to complete. “But sales must respond... View Details
Keywords: by Michael Blanding
  • 01 Jun 2017
  • News

Supercharged

in China (and, by extension, the world), is in the process of certifying a small electric SUV with the US Environmental Protection Agency. GAC Motors, one of China’s top 10 automakers, debuted a similar vehicle at the Detroit auto show in January, with View Details
Keywords: Alexander Gelfand; illustrations by Tavis Coburn
  • 01 Mar 2005
  • News

Venture Capital’s Comeback

$18.9 billion in 2003, according to PricewaterhouseCoopers. From Boston to Silicon Valley, top firms are competing for deals again. And the initial public offering market — the favored exit for venture-capital investors — rallied last... View Details
Keywords: Roger Thompson; Securities, Commodities, and Other Financial Investments; Finance
  • April 2004 (Revised May 2005)
  • Case

ING DIRECT

By: James L. Heskett
The CEO of ING Direct (U.S.) has to decide: (1) whether and how to coordinate his organization's branding effort with its parent, ING Group, and (2) how fast to grow the business. Includes color exhibits. View Details
Keywords: Decision Choices and Conditions; Entrepreneurship; Leadership Style; Growth Management; Brands and Branding; Planning; Problems and Challenges; Financial Services Industry; United States
Citation
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Heskett, James L. "ING DIRECT." Harvard Business School Case 804-167, April 2004. (Revised May 2005.)
  • 01 Jun 2003
  • News

Respond to a Worthy Cause

national and international artists, expand the marketing efforts, and make a bigger impact in the battle against domestic violence.” Brown and Dietz signed on, and HBS faculty members Michael Watkins and Max Bazerman agreed to be their... View Details
Keywords: Michael Watkins; Arts, Entertainment
  • 14 Jul 2009
  • Research & Ideas

Business Summit: China in the Global Economy

continue in China, driven by domestic consumption. To retain global leadership, foreign companies must win Chinese consumers. The experience of Esquel Group over the past 30 years reflects China's evolution from a planned to a View Details
Keywords: Re: William C. Kirby
  • 26 Jul 2017
  • Blog Post

“Uncertainty Makes It More Interesting.”

with his friend to define his role and establish an objective for his summer, ten-week term. In addition to participating in the overall marketing plan for the Mexican Tim Hortons, Felipe is responsible for... View Details
Keywords: Consumer Products / Retail
  • 01 Dec 2003
  • News

Marriage, Inc.

The census figures tell the story: In the 35-plus age bracket, there are 28 million single women but only 18 million single men. For today’s mature single woman looking to get hitched, the approach must be proactive, methodical, and targeted — not unlike a View Details
Keywords: marriage; Publishing Industries (except Internet); Information; Personal Services
  • 01 Sep 2014
  • News

Innovation: Revenge of the Nerds

HourlyNerd online marketplace, which recently received an upgrade, 6,000 MBAs and 3,500 businesses interact, with projects ranging from the creation of a marketing plan for Jenny the Juggler to strategic... View Details
Keywords: April White
  • 20 Nov 2007
  • First Look

First Look: November 20, 2007

a new toothpaste that had helped drive Colgate to a record value share in the important U.S. market, was in the global pipeline for 2005. Burton had on his desk the proposed marketing launch plans for CMF in... View Details
Keywords: Martha Lagace
  • Career Coach

Marc Herson

Marc (INSEAD '01) has extensive global experience as a venture capitalist, media executive, entrepreneur and lawyer, working in the U.S., Europe, and Africa. His most recent experience is at 2go Interactive, a start-up mobile tech company based in Cape Town, South... View Details
Keywords: Emerging Markets; Emerging Markets; Emerging Markets; Emerging Markets; Emerging Markets; Emerging Markets; Emerging Markets
  • 01 Jun 2006
  • News

Jay Light Named New HBS Dean

collaboration within Harvard, and ensuring that the School’s educational programs remain challenging and engaging. Light served as senior associate dean, director of Planning and Development (1998–2005), overseeing the School’s strategic... View Details
Keywords: Business Schools & Computer & Management Training; Educational Services

    Clarence Saunders

    Having made a name for himself as a grocery wholesaler, Saunders decided to embark on a plan of revolutionizing the common supermarket. Removing unnecessary clerks, creating elaborate aisle displays and rearranging the store to force... View Details
    Keywords: Retail
    • 09 Aug 2011
    • News

    A Toast to Macchu Pisco

    Business Plan Contest, I did a marketing independent study on how to launch a premium pisco brand in the United States. We entered a plan in the contest and were... View Details
    Keywords: Beverage and Tobacco Product Manufacturing; Manufacturing
    • February 2013 (Revised December 2015)
    • Case

    Groom Energy Solutions: Selling Efficiency

    By: Michael W. Toffel, Kira R. Fabrizio and Stephanie van Sice
    Groom Energy Solutions helps organizations reduce their energy use and costs through the implementation of energy efficiency measures, which create long-term financial and environmental benefits. With early success serving customers in the cold storage and industrial... View Details
    Keywords: Groom Energy Solutions; Jon Guerster; Salem, MA; Energy Management; Energy Efficiency Paradox; Sustainability Management; Manufacturing; Cold Storage; Commercial Real Estate; Enterprise Smart Grid; Carbon Accounting; LED Lighting; Sustainability Research; Entrepreneurship; Environmental Entrepreneurship; Energy Entrepreneurship; Energy Services; Electricity; Startup; Expansion; Growth; Sustainability; Business Startups; Forecasting and Prediction; Energy Conservation; Revenue; Geographic Location; Human Resources; Management; Growth and Development Strategy; Market Entry and Exit; Operations; Service Delivery; Strategic Planning; Science; Environmental Sustainability; Climate Change; Society; Social Issues; Technology Adoption; Energy Industry; Green Technology Industry; Technology Industry; Utilities Industry; United States; Boston
    Citation
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    Related
    Toffel, Michael W., Kira R. Fabrizio, and Stephanie van Sice. "Groom Energy Solutions: Selling Efficiency." Harvard Business School Case 613-054, February 2013. (Revised December 2015.)
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