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  • 01 Apr 2024
  • In Practice

Navigating the Mood of Customers Weary of Price Hikes

reduction from a peak of 9.1 percent in 2022 to 3.1 percent [in early 2024]. This cooling of inflation, while a positive sign, comes amid varied consumer sentiments. While some consumers have expressed increased optimism, bolstered by factors such as an end-of-year... View Details
Keywords: by Rachel Layne; Retail; Consumer Products
  • May 1988 (Revised March 1990)
  • Case

Matsushita Electric Industrial (MEI) in 1987

By: Christopher A. Bartlett and Sumantra Ghoshal
Describes the development of Matsushita's international operations and the building of its dominant competitive position in the consumer electronics industry. Picks up the major challenges facing the company in 1987 as both its product focus and geographic posture are... View Details
Keywords: Global Strategy; Goods and Commodities; Product Positioning; Problems and Challenges; Business Strategy; Competitive Strategy; Value; Electronics Industry
Related
  • 17 Jan 2024
  • HBS Case

Psychological Pricing Tactics to Fight the Inflation Blues

businesses today will need to lean hard on psychological pricing strategies to convince customers to overcome their reluctance to spend, according to recent research by Elie Ofek, the Malcolm P. McNair Professor of Marketing at Harvard... View Details
Keywords: by Jay Fitzgerald; Consumer Products; Retail
  • 2024
  • Working Paper

Contributing to Growth? The Role of Open Source Software for Global Startups

By: Nataliya Langburd Wright, Frank Nagle and Shane Greenstein
How does participating in open source software (OSS) communities spur entrepreneurial growth? To address this question, we analyze novel data matching accounts from GitHub—the largest OSS hosting platform—to the universe of global software venture-backed firms... View Details
Keywords: Applications and Software; Open Source Distribution; Entrepreneurship; Business Growth and Maturation; Human Capital; Valuation; Corporate Strategy
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  • 26 Feb 2008
  • First Look

First Look: February 26, 2008

  Working PapersAn Investigation of Earnings Management through Marketing Actions Authors:Craig J. Chapman and Thomas J. Steenburgh Abstract Combining new, hand-collected data with a widely studied dataset, we examine how firms use View Details
Keywords: Martha Lagace
  • 01 Sep 2023
  • News

Solving for Z

And purpose was considered part of your personal life, not part of your professional life.” The preferences and predilections of Gen Z might not matter quite so much if the labor market weren’t so tight and... View Details
Keywords: Alexander Gelfand; Illustrations by Doug Chayka; Administration of Human Resource Programs; Government
  • 22 Dec 2015
  • First Look

December 22, 2015

International Management Entrepreneurial Imagination and a Demand and Supply-side Perspective on the MNE and Cross-border Organization By: Jones, Geoffrey, and Christos Pitelis Abstract—This article explores the role of entrepreneurial... View Details
Keywords: Carmen Nobel
  • Web

Giving - Alumni

Fund Help support student financial aid, faculty research, and other HBS priorities. Learn More Advancing the HBS Mission Learn how giving to HBS makes an impact through stories about two alumni who are improving literacy in India, a faculty member’s research on a tech... View Details
  • Web

Research Areas - Doctoral

international ventures; the environments in which entrepreneurs make decisions; and social entrepreneurship. 4. Performance Measurement and Outcomes scholars study drivers and effectiveness of performance measurement and management... View Details
  • 2019
  • Working Paper

Why Does Business Invest in Education in Emerging Markets? Why Does It Matter?

By: Valeria Giacomin, G. Jones and Erica Salvaj
This working paper examines why a significant number of businesses have made non-profit investments in education in emerging markets between the 1960s and the present day. Using a sample of 110 interviews with business leaders from an oral history database at the... View Details
Keywords: Philanthropy; CSR; Oral History; Emerging Markets; Education; Reputation; Philanthropy and Charitable Giving; Corporate Social Responsibility and Impact; Business History
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  • 16 Nov 2016
  • Research & Ideas

Turning One Thousand Customers into One Million

the advertising. To do this, it provided support to the sellers to market their crafts and in turn, market the Etsy platform to their loyal customers. Etsy created a “Seller Handbook” and other View Details
Keywords: by Thales S. Teixeira and Michael Blanding; Retail; Transportation; Accommodations
  • September 1988 (Revised June 1993)
  • Case

Ring Medical

By: V. Kasturi Rangan
Describes the progress of a new product launch (HCS-100, a hospital communication system). Ring Medical has sold only five systems in six months against an annual target of 30. There is a lack of agreement internally on how the new product effort should be organized.... View Details
Keywords: Conferences; Marketing Strategy; Product Launch; Distribution Channels; Performance
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  • 10 Sep 2008
  • Research & Ideas

Long-Tail Economics? Give Me Blockbusters!

test kits to fund frontier research into cardio diagnostics. More risky than pursuing blockbusters is not to pursue them, to condemn your enterprise to a lifetime of slave labor harvesting the long tail of micro-opportunities rather than... View Details
Keywords: by John Quelch; Entertainment & Recreation; Pharmaceutical

    Clayton S. Rose

    Clayton Rose is Baker Foundation Professor of Management Practice. He currently teaches the course Accountability in the Advanced Management Program. His research is focused on the how leaders can manage the challenges created by the intense, varied and often... View Details

    Keywords: financial services
    • Research Summary

    Overview

    The Information Age has introduced well recieved opportunities to track performance. Fitbits and Fuelbands show individuals their own performance; service companies including Uber and leading hospitals help pick from drivers or doctors based on how others rate them;... View Details
    Keywords: Management Accounting; Performance Measurement; Incentives; Control; Healthcare Industry; Education; Education Industry; Health Industry; Transportation Industry; Energy Industry; Auto Industry; United States; Japan; India
    • 19 Apr 2011
    • First Look

    First Look: April 19

    http://www.hbs.edu/research/pdf/09-120.pdf The Contingent Effect of Absorptive Capacity: An Open Innovation Analysis Authors:Andrew A.King and Karim R. Lakhani Abstract Technological advancement and innovation requires the integration of both external knowledge and... View Details
    Keywords: Sean Silverthorne
    • 19 May 2015
    • First Look

    First Look: May 19

    Drivers of Bond and Equity Risks By: Campbell, John Y., Carolin E. Pflueger, and Luis M. Viceira Abstract—The exposure of U.S. Treasury bonds to the stock market has moved considerably over time. While it was slightly positive on average... View Details
    Keywords: Sean Silverthorne
    • March 2021 (Revised April 2021)
    • Case

    Making Impact Investing Markets: IFC (A)

    By: Shawn A. Cole, John Masko and T. Robert Zochowski
    In 2017, the International Finance Corporation (IFC) faced the first big investment decision in its new Scaling Solar project. Founded in 1956, IFC was an international investment body with national governments as shareholders, whose mission was to promote economic... View Details
    Keywords: Impact Investing; Development Economics; Developing Countries and Economies; Renewable Energy; Climate Change; Environmental Sustainability; Borrowing and Debt; Credit; Equity; Bonds; Financing and Loans; Growth and Development; Emerging Markets; Non-Governmental Organizations; Corporate Social Responsibility and Impact; Investment; Decision Making; Financial Services Industry; Energy Industry; Zambia
    Related
    • Web

    Program Details - Doctoral

    Program for Research in Markets & Organizations Program Details 1ms Program Dates The dates for Summer 2025 will be released at a later date. In past summers, the program has ranged from 9-10 weeks. For reference, Summer 2024 dates were... View Details
    • June 1989 (Revised July 1993)
    • Case

    CIGNA Worldwide

    By: John A. Quelch
    A CIGNA Worldwide (CWW) task group of European country directors and key functional managers is meeting in November 1988 to discuss how CWW should respond to the European Community's plan to remove existing internal barriers and restrictions to the free flow of goods... View Details
    Keywords: Multinational Firms and Management; Insurance; Competitive Strategy; Emerging Markets; Trade; Insurance Industry; Europe
    Related