Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (9,270) Arrow Down
Filter Results: (9,270) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (9,270)
    • People  (18)
    • News  (1,855)
    • Research  (6,505)
    • Events  (9)
    • Multimedia  (41)
  • Faculty Publications  (4,426)

Show Results For

  • All HBS Web  (9,270)
    • People  (18)
    • News  (1,855)
    • Research  (6,505)
    • Events  (9)
    • Multimedia  (41)
  • Faculty Publications  (4,426)
← Page 76 of 9,270 Results →
  • January 2010 (Revised February 2011)
  • Case

The Random House Response to the Kindle

By: Bharat N. Anand and Peter Olson
In early 2010, e-readers, like Amazon's Kindle and Apple's impending iPad, threatened to disrupt the book publishing industry. The case provides an overview of the industry, describes the broader trends regarding e-readers, and asks: how should major publishers like... View Details
Keywords: Change Management; Trends; Disruptive Innovation; Technological Innovation; Consumer Behavior; Industry Structures; Corporate Strategy; Hardware; Publishing Industry
Citation
Educators
Purchase
Related
Anand, Bharat N., and Peter Olson. "The Random House Response to the Kindle." Harvard Business School Case 710-444, January 2010. (Revised February 2011.)
  • 22 May 2024
  • HBS Case

Banned or Not, TikTok Is a Force Companies Can’t Afford to Ignore

you. It doesn’t rely on what you say. It observes what you do and choose not to do and builds a model of who you are.” Ghosh’s analysis debuts at a time when TikTok is drawing fresh scrutiny related to how... View Details
Keywords: by Rachel Layne; Technology
  • 12 Mar 2018
  • Blog Post

Applying to HBS in Round 3?

engineering roles to product and brand marketing ones, I realized that I wanted to learn about skills and perspectives I couldn’t learn on the job: a macro view of finance and... View Details
  • 01 Oct 2008
  • Research & Ideas

How Much Time Should CEOs Devote to Customers?

they must be specific to the strategy of the business. Company scores on these metrics may be benchmarked against direct competitors and/or outstanding companies in other industries. Second, CEOs must ensure... View Details
Keywords: by John Quelch
  • 20 Nov 2000
  • Research & Ideas

Moving from Supply Chains to Supply Networks

business history. They have the information at their fingertips, they know exactly what they want, and they know when and how they want it. Competition. The behavior of customers has changed the way we view competition. Companies are forced View Details
Keywords: by Staff
  • 19 Jan 2022
  • In Practice

7 Trends to Watch in 2022

As 2022 gets underway we asked our faculty to highlight some trends worth watching in the coming year. Ariel Stern: A new future for digital health care While 2020 and 2021 were years of rapid innovation and deployment of new health care technologies and delivery... View Details
Keywords: by HBS News
  • December 2018 (Revised September 2019)
  • Case

Brand Activism: Nike and Colin Kaepernick

By: Jill Avery and Koen Pauwels
Nike's selection of politically polarizing Colin Kaepernick as the spokesperson for the 30th anniversary of its iconic "Just Do It" campaign catapulted the brand into the media spotlight and made it a political flashpoint for consumers across America. Would the choice... View Details
Keywords: Digital Marketing; Entertainment; Politics; Activism; Brand Equity; Marketing; Marketing Strategy; Brands and Branding; Marketing Communications; Sports; Advertising; Social Media; Apparel and Accessories Industry; Sports Industry; Consumer Products Industry; United States; North America
Citation
Educators
Purchase
Related
Avery, Jill, and Koen Pauwels. "Brand Activism: Nike and Colin Kaepernick." Harvard Business School Case 519-046, December 2018. (Revised September 2019.)
  • 09 Feb 2016
  • News

Applying Business Principles to Military Problems

water was off—where do we go from there? That was when I started to reach back to what I learned not only in the classroom but more importantly what my classmates had taught... View Details
  • 04 Sep 2007
  • Research & Ideas

Jumpstarting Innovation: Using Disruption to Your Advantage

stakeholders. They then go one step further and exploit the opportunity by creating a sustainable business. So what are some of the disruptors that innovators are exploiting to create value? As you review... View Details
Keywords: by Lynda M. Applegate
  • 30 Aug 2017
  • News

To Solve The World's Biggest Problems, Should Industries Cooperate More and Compete Less?

  • July 2016
  • Case

Spotify

By: Anita Elberse and Alexandre de Pfyffer
In November 2014, Spotify's chief content officer Ken Parks learns that record label Big Machine Records has requested the immediate removal of superstar artist Taylor Swift's entire catalogue from Spotify's music streaming service. Is it time for Spotify to reconsider... View Details
Keywords: Entertainment; Marketing; Superstar; Music; Entertainment Marketing; Media; Digital Technology; Creative Industries; Product Portfolio Management; General Management; Management; Strategy; Internet and the Web; Open Source Distribution; Creativity; Music Entertainment; Product Marketing; Music Industry
Citation
Educators
Purchase
Related
Elberse, Anita, and Alexandre de Pfyffer. "Spotify." Harvard Business School Case 516-046, July 2016.
  • 19 Feb 2020
  • News

Capitol Ideas to Combat Climate Change

Clean Air Act was one of the first and most influential federal environmental laws—and many in the business community saw benefits from a national strategy to combat pollution. Prof. Michael Toffel Prof.... View Details
Keywords: April White; photos by Jack Conroy
  • June 21, 2019
  • Article

When Tech Companies Compete on Their Own Platforms

By: Feng Zhu
One common complaint from third parties about platform businesses is that they see what succeeds on their platforms and then enter the most profitable areas themselves, often decimating third parties in the process. Studies have identified several motivations for... View Details
Keywords: Platform-based Markets; Platform-owner Entry; Digital Platforms; Market Entry and Exit; Competition
Citation
Register to Read
Related
Zhu, Feng. "When Tech Companies Compete on Their Own Platforms." Harvard Business Review (website) (June 21, 2019).
  • 13 Oct 2003
  • Research & Ideas

How to Pick Managers for Disruptive Growth

this venture would encounter? Here are a few of the problems that we could know we would face: We know for sure that we aren't sure if our strategy is right—and yet we have to figure out the right strategy,... View Details
Keywords: by Michael Raynor
  • March 2018
  • Teaching Note

Mavi: Fashioning a Path to Brand Growth

By: Jill Avery and Gamze Yucaoglu
Mavi, a leading Turkish apparel retailer, had sales of $419 million in 2015, up 20%. Growth rates like these were becoming routine at Mavi. But, its path to growth was getting more challenging, and Turkven, Mavi’s private equity partner, was planning its exit options... View Details
Keywords: Retailing; Fashion; Brand; Brand Management; Brand Extension; Brand Equity; Private Equity; Marketing; Marketing Strategy; Brands and Branding; Growth and Development Strategy; Decision Choices and Conditions; Retail Industry; Fashion Industry; Turkey; Europe
Citation
Purchase
Related
Avery, Jill, and Gamze Yucaoglu. "Mavi: Fashioning a Path to Brand Growth." Harvard Business School Teaching Note 518-094, March 2018.
  • May 2024
  • Article

Design of Off-Grid Lighting Business Models to Serve the Poor: Field Experiments and Structural Analysis

By: Bhavani Shanker Uppari, Serguei Netessine, Ioanna Popescu and Rowan P. Clarke
A significant proportion of the world's population has no access to grid-based electricity and so relies on off-grid lighting solutions. Rechargeable lamp technology is gaining popularity as an alternative off-grid lighting model in developing countries. In this paper,... View Details
Keywords: Technological Innovation; Developing Countries and Economies; Consumer Behavior; Poverty; Logistics; Business Model; Utilities Industry
Citation
SSRN
Find at Harvard
Purchase
Related
Uppari, Bhavani Shanker, Serguei Netessine, Ioanna Popescu, and Rowan P. Clarke. "Design of Off-Grid Lighting Business Models to Serve the Poor: Field Experiments and Structural Analysis." Management Science 70, no. 5 (May 2024): 3038–3058.
  • 03 May 2024
  • Research & Ideas

How Much Does Proximity Influence Startup Innovation? 20 Meters' Worth to Be Exact

A new study of startups sharing a coworking space offers a new wrinkle in the debate over work-from-anywhere: Proximity matters, especially close proximity, to spread knowledge between disparate enterprises. “The more different the... View Details
Keywords: by Ben Rand
  • 02 Nov 2015
  • News

Making Higher Ed Accessible to Africans

challenging, painful at times, and really satisfying. I knew I always loved business, but it gave me the toughness and confidence to know I could go out and perform at a higher level.” At HBS, Royster also... View Details
Keywords: Jill Radsken
  • 01 Sep 2008
  • News

Reality to News Biz: Drop Dead

He introduced me to his editors and mentors and reintroduced me to subject-verb agreement. And I was going to repay all of this by, in his words,... View Details
Keywords: Roben Farzad; journalism; Publishing Industries (except Internet); Information
  • 22 Oct 2019
  • Research & Ideas

Use Artificial Intelligence to Set Sales Targets That Motivate

is no chance of meeting it,” says Doug J. Chung, MBA Class of 1962 Associate Professor of Business Administration in the Marketing unit at Harvard Business School. "The salesperson will be discouraged, and just as unlikely View Details
Keywords: by Michael Blanding
  • ←
  • 76
  • 77
  • …
  • 463
  • 464
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.