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- All HBS Web
(2,180)
- News (416)
- Research (1,468)
- Events (1)
- Multimedia (6)
- Faculty Publications (641)
- Web
Morse and Polaroid’s Creative Ethos | Baker Library
others and a keen eye for their different talents, to help bring purpose and direction into the lives of all you have touched.” Reflecting on the value of Morse’s humanities background, Mendenhall continued, “I note with interest (and I... View Details
- Profile
Ann Chao
uncovered a different story: strong interest in the product but confusion about price and lack of awareness due to poor distribution. “We recommended a re-launch that bypassed the distribution network and took the packets to the streets, to the local markets that View Details
- 28 Mar 2017
- First Look
First Look at New Research, March 28
BATNAs in Negotiation: Common Errors and Three Kinds of 'No' By: Sebenius, James K. Abstract—The best alternative to a negotiated agreement (“BATNA”) concept in negotiation has proven to be immensely useful. In tandem with its value in... View Details
Keywords: Sean Silverthorne
- 15 Oct 2001
- Research & Ideas
Rethinking E-Leadership
Companies should "always try new things," he emphasizes. "But we have learned to focus on and apply this innovation to our current customers." Updated advice: Make sure that a sizable percentage of your current View Details
Keywords: by Melissa Raffoni
- 14 Nov 2007
- First Look
First Look: November 14, 2007
administrative background for the other two cases. This case deals with the problems facing the head of a start-up division responsible for developing and bringing to market a new product based on technology deemed very important to the future but unattractive to... View Details
Keywords: Martha Lagace
- Web
Courses by Title - Course Catalog
Organizational Behavior Lynn Paine Spring 2026 Q3Q4 3.0 Crafting Your Life: The First 10 Years Post MBA Organizational Behavior Leslie Perlow Fall 2025 Q1Q2 3.0 Creating Brand Value Marketing Julian de Freitas Spring 2026 Q3 1.5 Creating... View Details
- 01 Dec 2015
- News
Research Brief: What Makes a Mobile Money Service Thrive in an Emerging Market?
convenience and security offered by mobile banking, Kenya’s M-Pesa, for example, grew to serve 15 million customers in its first five years. But for every M-Pesa, there is a company like India’s Eko Financial Services, which has struggled... View Details
Keywords: Erin Peterson
- 01 Mar 2014
- News
Innovation: Crowdfunding College Costs
model has evolved since its launch. "We used to charge a transaction fee, but moved away from that for strategic reasons," Cordero says. "Now it's simply about customer acquisition and building a community." (Still, GradSave is currently... View Details
- 30 Oct 2012
- First Look
First Look: October 30
and by the effects of their private governance mechanisms. These organizational characteristics affect the stringency of monitoring through reputation, customer loyalty, differential impacts of government sanctions, and the... View Details
Keywords: Sean Silverthorne
- 01 Dec 2016
- News
Alumni Books of 2016
companies are converting the delivery of their offerings to the as-a-service model. The next disruption will focus less on the delivery model and more on the value delivered. Bernshteyn’s value-as-a-service model is the simple idea that... View Details
- 14 Jun 2011
- First Look
First Look: June 14
Abstract This paper provides a simple model of platforms with direct network effects, in which users value not just the quantity (i.e., number) of other users who join, but also their average quality in some dimension. A monopoly platform... View Details
Keywords: Sean Silverthorne
- 05 May 2003
- Research & Ideas
Sharing the Responsibility of Corporate Governance
skeptics argue that ethics cannot be taught, that by the time a person is an adult, their value system is set. Yet, by way of comparison, consider how business schools inculcate in students the belief that providing View Details
Keywords: by Carla Tishler
- 05 Aug 2015
- News
Mobilizing the Public to Fight Bribery
“Corruption is a great untapped market,” Henry Motte-Munoz (MBA 2013) says with a laugh. “Not many competitors and customer interest is quite high.” It’s a market he’s helping to disrupt using Bantay, an NGO he cofounded while at HBS,... View Details
- 26 Jan 2024
- Blog Post
Hiring at HBS: How Summer Interns Make an Impact at Emerson Collective
evaluating companies. These projects include building and presenting a market map in an area of interest and working directly with a portfolio company. Projects are customized to align with company needs and students’ interests and... View Details
Keywords: Nonprofit / Government
- 01 Jun 2018
- News
Ask the Expert: Star Search
retailer Wayfair. “They want to know, ‘Do I feel like I can add value and make a difference?’” Gulliver manages a 300-person team at Wayfair dedicated to helping the growing e-commerce company recruit and retain talent. Her role is... View Details
Keywords: Dan Morrell
- 16 Jun 2015
- First Look
First Look: June 16, 2015
strategy. Without such a strategy, companies will have a hard time weighing the trade-offs of various practices-such as crowdsourcing and customer co-creation-and so may end up with a grab bag of approaches. They will have trouble... View Details
Keywords: Sean Silverthorne
- 01 Dec 2020
- News
New News
going through the process of pricing discovery over time and optimizing for the best LTV to CAC [customer lifetime value to customer acquisition cost] ratio, which brings you... View Details
- Profile
Fangfang Wang
In China, Fangfang Wang participated in a general management training program at Mars Food that allowed her “the freedom to customize my career path.” Through a series of rotating assignments, Fangfang developed a deep understanding of... View Details
- Web
Black Business Leaders and Entrepreneurship | Baker Library
potential target customers including jobs and occupations, educational attainment, employment status, school enrollment, health, housing, and more. Suggested Resources United States Census Bureau Demographic characteristics, total... View Details
- 25 Apr 2023
- News
Class of 2022 Startups Sweep Alumni New Venture Competition
“You’re able to see how real people have tried the products so you get a sense of how they work for someone just like you,” says Shah. “We source the video reviews from a diverse community of real people across all skin tones, all ages, and all body types to give View Details
Keywords: Margie Kelley