Publications

February 2011 (Revised March 2021)
Case

Hindustan Unilever's 'Pureit' Water Purifier

By: V. Kasturi Rangan and Mona Sinha

The case asks students to formulate a strategy to respond to various competitive threats to its Pureit Water purifier, launched in 2008, targeted at millions of low-income Indian consumers who did not have access to safe drinking water. The case describes in detail the... View Details

Keywords: Multinational Firms and Management; Marketing Strategy; Product Launch; Product Development; Social Enterprise; Competitive Strategy; India

November 1998 (Revised February 1999)
Case

Microsoft Office: Finding the Suite Spot

By: Stefan H. Thomke and Steven Sinofsky

Describes a key decision-making process within Microsoft's Office products division. At a time when the PC software business has a great deal of uncertainty, Microsoft's management has to make a key decision regarding the future of software suites. A strengthening of... View Details

Keywords: Decisions; Applications and Software; Strategic Planning; Organizational Design; Organizational Change and Adaptation; Product Development; Managerial Roles; Growth and Development Strategy; Risk and Uncertainty; Goals and Objectives; Digital Platforms; Innovation and Management; Computer Industry; Information Technology Industry

10 Jan 2013
Working Paper Summaries

The Novelty Paradox & Bias for Normal Science: Evidence from Randomized Medical Grant Proposal Evaluations

Keywords: by Kevin J. Boudreau, Eva C. Guinan, Karim R. Lakhani & Christoph Riedl; Health

June 2023
Case

Barton Malow: Building From the Top-Down

By: Hise O. Gibson and Alicia Dadlani

In 2023, Detroit-based Barton Malow completed the first high-rise building in the U.S. built from the top-down using LIFTbuild, a patented methodology that aimed to make construction safer and more efficient. By completing building work at ground level and then... View Details

Keywords: Growth and Development Strategy; Innovation and Invention; Construction Industry

2021
Working Paper

Accounting for Product Impact in the Pharmaceuticals Industry

By: Amanda Rischbieth, George Serafeim and Katie Trinh

We apply the product impact measurement framework of the Impact-Weighted Accounts Initiative (IWAI) in two competitor companies within the pharmaceuticals industry. We design a monetization methodology that allows us to calculate monetary impact estimates of accessible... View Details

SSRN

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24 Aug 2010
First Look

First Look: August 24

S&P 500 index and are only marginally higher than the risk-free rate as of the end of 2008. The combined impression from these results is that the return experience of hedge fund investors is much worse than previously thought. View Details

Keywords: Sean Silverthorne

07 Jul 2015
First Look

First Look: July 7, 2015

economies. But only a handful of companies have managed to do it successfully until now. In this article, an MIT engineering professor and a Tuck professor of management explain why. After conducting a... View Details

Keywords: Sean Silverthorne

23 Jul 2001
Research & Ideas

How the Giants of Enterprise Seized the Future

technologies could leverage their abilities. It is generally agreed that Wal-Mart would have been impossible to manage so efficiently without state of the art, computerized data processing. So Walton authorized investments in it. Wal-Mart... View Details

Keywords: by Richard S. Tedlow

January – February 2011
Article

Creating Shared Value

By: Michael E. Porter and Mark R. Kramer

The capitalist system is under siege. In recent years business has been criticized as a major cause of social, environmental, and economic problems. Companies are widely thought to be prospering at the expense of their communities. Trust in business has fallen to new... View Details

Keywords: Customer Value and Value Chain; Economic Growth; Economic Systems; Corporate Social Responsibility and Impact; Environmental Sustainability; Trust; Human Needs; Welfare; Competitive Advantage; Value Creation

Find at Harvard

16 Sep 2014
First Look

First Look: September 16

Publications September 2014 The Oxford Handbook of Innovation Management Mergers and Acquisitions and Innovation By: Ahuja, Gautam, and Elena Novelli Abstract—This article... View Details

Keywords: Sean Silverthorne

18 Jul 2018
Research & Ideas

No More General Tso's? A Threat to 'Knowledge Recombination'

Management Unit at Harvard Business School. Perhaps even more surprising was what came next. Seeing the success, American researchers began investigating the use of turmeric as well, combining it with other chemicals to file their own... View Details

Keywords: by Michael Blanding; Health; Food & Beverage; Accounting

18 Apr 2000
Research & Ideas

Learning in Action

they were interviewed in-depth about how they went about their work and, specifically, what they did to be more productive. Using these insights, the Bell Labs team designed an innovative hands-on training program, which the star... View Details

Keywords: by David A. Garvin

October 2007
Article

Opinion: Place Your Bets on the Future You Want

By: Forest Reinhardt

This piece posits that success in a carbon-constrained world will be determined by innovation and acumen, requiring companies to make bold moves. View Details

Keywords: Governing Rules, Regulations, and Reforms; Innovation and Invention; Knowledge Use and Leverage; Leadership; Success; Environmental Sustainability; Climate Change; Competitive Advantage

Find at Harvard

2014
Book

Cost Accounting: A Managerial Emphasis

By: Charles T. Horngren, Srikant M. Datar and Madhav Rajan

Cost Accounting defined the cost accounting market and continues to innovate today by consistently integrating the most current practice and theory into the text. This acclaimed, market-leading text emphasizes the basic theme of "different costs for different... View Details

Keywords: Cost Accounting; Management

January 1997 (Revised December 1999)
Case

OXO International

By: H. Kent Bowen, Marilyn Matis and Sylvie Ryckebusch

OXO, a kitchen tools and gadgets company, was started by a businessman who had 30 years of experience in the housewares industry. With his wife and son as founders, he creates a new niche in the gadgets industry for high-end gourmet stores. The company has headquarters... View Details

Keywords: Entrepreneurship; Supply Chain Management; Production; Design; Ownership; Business Startups; Acquisition; Consumer Products Industry; Asia; New York (city, NY); Connecticut

Research Summary

Financial Incentives

My research examines how the performance effects of internal governance and the design of compensation vary by managerial position. For example, I document links between innovation and stock options for corporate R&D heads;... View Details

Web

Alumni

approaches for managing and preserving family wealth and explore unique investment opportunities for high-net-worth families. Your Gift Matters $250 $500 $1,000 $5,000 Other Give Login to view your giving history View Your Giving History... View Details

July 2012
Case

Droga5: Launching Jay-Z's Decoded

By: Anita Elberse and Kwame Owusu-Kesse

In 2010, David Droga and Andrew Essex, co-founders of advertising agency Droga5, hope to convince both John Meneilly, manager of hip-hop star Shawn Carter—better known as Jay-Z—and a partner in Carter's company Roc Nation and Yusuf Mehdi, senior vice president of... View Details

Keywords: Advertising; Advertising Campaigns; Marketing; Brands and Branding; Entertainment; Advertising Industry; Entertainment and Recreation Industry