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  • 17 Sep 2007
  • Research & Ideas

Broadband: Remaking the Advertising Industry

dollars if you can translate the traffic into transactions. That's the idea, to get you more compellingly engaged. Even the standard 30-second TV spots are often used to capture the attention of the viewers and then direct them to the Web... View Details
Keywords: by Julia Hanna; Advertising; Media & Broadcasting; Publishing
  • 09 Jan 2007
  • First Look

First Look: January 9, 2007

http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707413 Teva Pharmaceutical Industries, Ltd. Harvard Business School Case 707-441 Purchase this case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=707441   PublicationsThe Rules of View Details
Keywords: Martha Lagace
  • 28 May 2008
  • First Look

First Look: May 28, 2008

price of diesel fuel. Purchase the case: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=508074 Adelphia Communications Corp.'s Bankruptcy Harvard Business School Case 208-071 In 2002, a massive accounting fraud and... View Details
Keywords: Martha Lagace
  • 07 Feb 2007
  • Research & Ideas

Dividends from Schumpeter’s Noble Failure

them."6 This may be true enough, but here Schumpeter extends the theme of cycles into something like a determinate paradigm. He attempts the hopeless task of fitting historical patterns of business booms and busts into predictable wave periods of View Details
Keywords: by Thomas K. McCraw
  • 06 May 2008
  • First Look

First Look: May 6, 2008

its historic status as a vendor of the Macintosh personal computer (PC) line. Mac sales remained vital to Apple's future, but they now accounted for less than half of its total revenue. The company's line of iPod media players, its iTunes... View Details
Keywords: Martha Lagace
  • 16 Feb 2004
  • Research & Ideas

Marketing Wine to the World

four firms account for 75 percent of the Australian market. Research by my colleagues Jan Rivkin and Tarun Khanna suggests that industry structure can be quite different around the world. The wine industry is a great example of this... View Details
Keywords: by Manda Salls; Consumer Products; Entertainment & Recreation; Food & Beverage
  • 26 Mar 2014
  • Research & Ideas

How Electronic Patient Records Can Slow Doctor Productivity

whether these relationships differed by practice size. Huckman and Adler-Milstein researched monthly EHR task-log data between 2006 and 2009 from more than 40 primary care and internal medicine practices throughout the United States.... View Details
Keywords: by Dina Gerdeman; Health
  • 03 Mar 2009
  • First Look

First Look: March 3, 2009

for which content will be exclusive despite foreclosing itself from selling to a portion of the market. In addition, we show that contrary to standard results on double marginalization and pricing of complementary goods, a platform that... View Details
Keywords: Martha Lagace
  • 14 Mar 2017
  • First Look

First Look at New Research, March 14

management—in order to use land as a key instrument of macroeconomic regulation, helping the CCP respond to domestic and international economic trends and manage expansion and contraction. Key episodes of macroeconomic policymaking are... View Details
Keywords: Sean Silverthorne
  • 07 Oct 2008
  • First Look

First Look: October 7, 2008

First, in the case of the core and largest sector, Advertising Agencies, firm-level concentration as measured by Herfindahl-Hirschman Index (HHI) increased slightly but remained relatively low from 1977-2002. All of the HHI estimates readily satisfied the View Details
Keywords: Martha Lagace
  • 06 Feb 2018
  • First Look

First Look at New Research and Ideas: February 6, 2018

have higher productivity than their counterparts from large cities. As a possible explanation of our results, we test for selection and find that employees hired from smaller towns outperform their large city counterparts in standardized... View Details
  • 14 Jun 2011
  • First Look

First Look: June 14

mutually accountable results. She wanted to make "doing good as sexy as hell" for both individuals and businesses, to make it quicker, easier, and simpler to turn intention into action, one "microaction" at a time. In... View Details
Keywords: Sean Silverthorne
  • 21 Dec 2010
  • First Look

First Look: December 21

of such historical accounts but observing that they can (1) bring to light complex realities and subtleties that parsimonious analytic models may neglect; (2) suggest overlooked, non-obvious aspects of the process that merit deeper, more... View Details
  • 21 Nov 2016
  • Research & Ideas

It Matters That Your CEO Doesn't Know Much About Sales

“The single greatest driver of cash in a business is typically the selling cycle,” says Cespedes. “Accounts payable are accumulated during selling, and accounts receivable are largely determined by what’s sold, how fast, and at what... View Details
Keywords: by Michael Blanding
  • 19 Feb 2013
  • First Look

First Look: Feb. 19

Heavy Industry Co., Ltd. (SANY), SANY Group's major subsidiary, engaged in the construction equipment business and was number six on International Construction's 2012 Yellow Table, a ranking of the world's largest construction equipment... View Details
Keywords: Sean Silverthorne
  • 28 Jun 2011
  • First Look

First Look: June 28

  PublicationsManager-Specific Effects on Earnings Guidance: An Analysis of Top Executive Turnovers Authors:Francois Brochet, Lucile Faurel, and Sarah McVay Publication:Journal of Accounting Research (forthcoming) Abstract We investigate... View Details
Keywords: Sean Silverthorne
  • 29 Jan 2013
  • First Look

First Look: Jan. 29

Modularity in Software Ecosystems: How SugarCRM's IP and Business Model Shape Its Product Architecture Authors:Watl, Josef, Joachim Henkel, and Carliss Y. Baldwin Publication:Software Business: Proceedings of the Third International... View Details
Keywords: Sean Silverthorne
  • 10 Jan 2017
  • First Look

First Look at New Research: January 10, 2017

Medicine program allows patients to record their blood pressure at home and share readings with their medical providers in real time. A year and a half after launching the program, the health system’s internal startup, innovationOchsner,... View Details
Keywords: Sean Silverthorne
  • 22 Aug 2006
  • First Look

First Look: August 22, 2006

description of the district's strategy from 2000-2006, called Excellence for All, which focused on academic achievement for all students, the equitable allocation of district resources, and accountability for results. The case then... View Details
Keywords: Martha Lagace
  • 05 Jun 2006
  • Research & Ideas

Using Competition to Reform Healthcare

that they think in terms of service lines, normally define them in terms of specialties such as internal medicine, radiology, urology, surgery, and so on. Both of these prevailing modes of business definition in health care providers... View Details
Keywords: by Michael E. Porter; Health

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