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Show Results For
- All HBS Web
(2,491)
- People (4)
- News (454)
- Research (1,708)
- Events (3)
- Multimedia (6)
- Faculty Publications (872)
- 06 Aug 2019
- Cold Call Podcast
Super Bowl Ads Sell Products, but Do They Sell Brands?
what you're actually trying to accomplish. Kenny: What do you think about the strategy of leaking them out? I could imagine that you want to build up suspense, you want View Details
- 04 Oct 2011
- First Look
First Look: October 4
savings in energy usage, almost immediately. After the rapid success of OPOWER's first three years, Yates and Laskey wondered whether their approach would produce sustainable results: what strategy should... View Details
Keywords: Sean Silverthorne
- Web
Research - Behavioral Finance & Financial Stability
project-related financial stability research here , or her homepage here . See Jeremy’s other research here . Related Themes: Credit Markets More Info A Comparative Advantage Approach to Government Debt... View Details
- 12 Mar 2021
- News
My Favorite Case
language, is now my biggest challenge. —Krizia Li (MBA 2012) Back to top Multiple Lenses on “Optical Distortion Inc.” A small firm is ready to introduce a new product—contact lenses for chickens—and now an... View Details
- 01 Sep 2023
- News
Global Outposts Expand HBS’s Intellectual Footprint
Since taking over as CEO of Tata Steel in 2013, T. V. Narendran had sought to transform India’s oldest steel manufacturing firm to ready it for a rapidly evolving business world. He instilled financial discipline, acquired new businesses, and launched digital... View Details
Keywords: Jennifer Gillespie
- Web
Global Business Course | HBS Online
This course is part of the Business in Society and Strategy track. Introduction to Global Business ENROLL NOW No application needed for our certificate programs. Start your journey today! Global Business... View Details
- 01 Mar 2024
- News
Alumni and Faculty Books and Podcasts
Edited by Margie Kelley Alumni Books You Got This! A Straightforward, No-Nonsense Playbook for Crushing 130+ Workplace Challenges By Heidi Abelli (MBA 1993) Palmetto Publishing Stepping into the corporate world can feel like navigating a labyrinth, especially when... View Details
- 08 Sep 2008
- HBS Case
The Value of Environmental Activists
There are many methods, most financial, to measure the success of companies in meeting goals. But the question becomes a lot harder at Harvard Business School when MBAs are challenged to measure the efforts of environmental organizations like Greenpeace and the World... View Details
- 01 Nov 2011
- First Look
First Look: Nov. 1
PublicationsBlind Spots Authors:Max H. Bazerman and Ann E. Tenbrunsel Publication:The Montréal Review (September 2011) An abstract is unavailable at this time. Read the article: http://www.themontrealreview.com/2009/Blind-Spots-Bazerman-and-Tenbrunsel.php KFC's... View Details
Keywords: Sean Silverthorne
- 13 Apr 2009
- Research & Ideas
Kind of Blue: Pushing Boundaries with Miles Davis
flat top of the S). “Miles Davis forced the musicians to approach the music without any expectations or preconceptions, often by giving them minimal sketches and sparse instructions."—Carl Størmer:... View Details
- 18 May 2023
- News
India's New Money Managers
follow the advice but the women—who saw the positives—still sought advice from their husbands and fathers before making any financial decisions. This meant that men were easier to access and convert, which meant Gupta noticed her staff... View Details
Keywords: Maureen Harmon
- 22 Nov 2004
- Research & Ideas
Side Effects: The Case of Propecia
"Help-seeking" ads allowed for un-branded ads that would encourage men to seek a doctor's advice if they were concerned about hair loss. In addition to marketing directly View Details
- Web
Certificates, Credentials, & Credits | HBS Online
Strategy, Entrepreneurship and Innovation, Business in Society, Finance and Accounting and Marketing. To determine which courses qualify, visit our Leadership and Management , Strategy , Entrepreneurship and... View Details
- 29 Oct 2019
- Sharpening Your Skills
Robots in the Boardroom
effective targets. Open Innovation Contestants Build AI-Based Cancer ToolRadiation oncologists are few in number, especially if you are nowhere near a cancer facility. Could artificial intelligence be used to deliver an oncologist's... View Details
Keywords: by Sean Silverthorne
- Web
Negotiation Course Online | HBS Online
your approach to be more effective Who Will Benefit Negotiation Professionals Value-Driven Individuals Early and Mid-Career Professionals Hone your negotiation skills and develop View Details
- 16 Oct 2012
- First Look
First Look: October 16
Sonnenberg, Susan J. Barraclough, and Anne N. Thorndike Publication:American Journal of Preventive Medicine 43, no. 1 (September 2012) Abstract Background: Effective strategies are needed to address obesity,... View Details
Keywords: Sean Silverthorne
- 10 May 2020
- Blog Post
Let’s Hear it For the Moms – The Incredible Balancing Act of Student Mothers
remember The one time I was sitting in the classroom waiting for class to start and they called me from the daycare saying that Elisa had a fever. I approached the professor and she told me “Go! I have two... View Details
- 01 Dec 2023
- News
Alumni and Faculty Books and Podcasts
schedule can be as important to education outcomes as its budget or strategic plan. The secret to making the schedule a tool for school improvement is to View Details
Keywords: podcasts
- 17 Jun 2017
- Research & Ideas
Amazon, Whole Foods Deal a Big Win for Consumers
Source: 400tmax Editor's Note. Online retailing behemoth Amazon announced June 16 that it would acquire upscale grocery chain Whole Foods Market in a deal valued at more than $13 billion. Though the company has dabbled with the idea of a brick-and-mortar footprint in... View Details
- Web
Business Economics Online Course | HBS Online
Introduction to Auctions Experiments: Design Principles Examples of Complements in Cross-Price Elasticity Show Hide Details Concepts Direct Approaches for Assessing Demand Indirect View Details