Publications

John P. Kotter is internationally known and widely regarded as the foremost speaker on the topics of Leadership and Change. His is the premier voice on how the best organizations actually achieve successful transformations. The Konosuke... View Details

2012
Case

Beyondsoft Co., Ltd. (B)

By: F. Warren McFarlan, Donghong Li and Hong Zhang

The case "Beyondsoft Co., Ltd. (A)" completed in early 2010 described the strategic path of Beyondsoft over its history of more than 10 years since its foundation in 1995, containing its major business lines and the relations with the major customers at that time, the... View Details

Keywords: Computer Software; Entrepreneurship; Outsourcing; Strategy; China; Information Technology; China

16 Jun 2020
Working Paper Summaries

Government Incentives for Entrepreneurship

Keywords: by Josh Lerner

January 1999 (Revised December 2000)
Case

Finale

By: Joseph B. Lassiter III, Michael J. Roberts and Matthew C. Lieb

Designed for use with "Room for Dessert" to show the changes between creating the initial business plans and starting to serve customers. Conforti and Moore have to both manage the business and deliver service to customers on a day-to-day basis in the initial location... View Details

Keywords: Service Delivery; Business Plan; Entrepreneurship; Customer Satisfaction

KRISHNA G. PALEPU is the Ross Graham Walker Professor of Business Administration, and has served previously as Senior Advisor to the President of Harvard University, and Senior Associate Dean at the... View Details

Keywords: accounting industry; banking; financial services; information technology industry; pharmaceuticals; retailing

17 May 2022
News

Delivering a Personalized Shopping Experience with AI

31 Jan 2011
Research & Ideas

Taking the Fear out of Diversity Policies

working across group lines and group differences. And I think that makes a lot of people wary." “A lot of policies in the workplace about diversity are based on research that's focused View Details

Keywords: by Carmen Nobel

August 2014
Case

Rent the Runway (Abridged)

By: Thomas R. Eisenmann, Brent Goldfarb and David A. Kirsch

Two months after a successful launch In November 2009, the cofounders of Rent the Runway (RTR), a website that rented designer dresses, are debating whether to grow their startup at a measured pace and focus on improving operational effectiveness, or raise a new round... View Details

Keywords: Lean Startup; Electronic Commerce; Fashion; Expansion; Business Startups; Growth and Development Strategy; E-commerce; Fashion Industry

11 Dec 2015
News

Analytics in Online Flash Sales: Demand Forecasting and Price Optimization

April 2009 (Revised January 2011)
Case

Gucci Group: Freedom within the Framework

By: Francisco de Asis Martinez-Jerez, Elena Corsi and Vincent Marie Dessain

Gucci Group's CEO had to decide if his decentralized management style was the most effective philosophy in an economic downturn. The sharing of customer information across units and its use in the creative process are key initiatives analyzed in the case. CEO Robert... View Details

Keywords: Customer Relationship Management; Decision Choices and Conditions; Globalized Firms and Management; Knowledge Sharing; Leadership; Management Style; Management Systems; Brands and Branding; Apparel and Accessories Industry

2008
Simulation

Everest Leadership and Team Simulation

By: Michael A. Roberto and Amy C. Edmondson

This item is currently not available for purchase on this site. To order, please contact Customer Service - (800) 545-7685 or (617) 783-7600. **REVISED AUGUST 2009!** This web-based simulation uses the dramatic context of a Mount Everest expedition to reinforce student... View Details

Keywords: Cooperation; Decision Choices and Conditions; Groups and Teams; Knowledge Sharing; Leadership

February 2010 (Revised March 2013)
Case

Zynga (A)

By: Mikolaj Jan Piskorski and David Chen

In January 2010 Mark Pincus is deciding how to double the number of Zynga games' players to 500 million without sacrificing profitability. These ambitious growth plans required changes to product, corporate strategy, and customer acquisition and retention. With regard... View Details

Keywords: Customer Focus and Relationships; Decision Choices and Conditions; Growth and Development Strategy; Distribution Channels; Product Development; Organizational Change and Adaptation; Corporate Strategy; Video Game Industry

Jason Pananos is a Senior Lecturer of Business Administration in the Finance Department. Jason currently teaches and was the co-creator of a second-year field course titled “Value Creation in Small and Medium Firms”. Jason is also an active collaborator and guest... View Details

April 1983
Supplement

Dansk Designs Ltd.: The Administration of Creativity, Video I

By: Hugo Uyterhoeven

Presents various members of the Dansk organization during conversations and meetings concerning issues arising in the design, production, and marketing of Dansk's product line. Focuses on the individual's role in the company, and on the interaction between marketing... View Details

Keywords: Independent Innovation and Invention; Leadership Development; Marketing; Production; Organizational Design; Creativity

December 2000
Background Note

Internet Access Providers

By: Thomas R. Eisenmann and Daniel Green

Describes the Internet access provider business model. First, it defines the model and presents different ways to categorize access providers. Second, it offers a summary of the various ways that Internet access providers create value for their customers. Next, it... View Details

Keywords: Business Model; Internet; Web Services Industry

Find at Harvard

January 2013
Supplement

Microsoft Server & Tools (C)

By: Marco Iansiti and Alain Serels

Supplement for case 613031. Update on progress of Microsoft's Server & Tools Business through August 2012. Pleased with the Windows Azure product, Satya Nadella must decide how to attract customers to the cloud based platform. View Details

Keywords: Technology; Computing; Enterprise Computing; Servers; Cloud Computing; Microsoft; Technology Evolution; Technological Innovation; Disruptive Innovation; Information Technology; Information Technology Industry