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  • All HBS Web  (4,727)
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  • All HBS Web  (4,727)
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  • September 2019 (Revised August 2020)
  • Case

Engineering an Inclusive Bioeconomy

By: Tarun Khanna, Raffaella Sadun and Susie L. Ma
In 2019, entrepreneur Juan Carlos Castilla-Rubio was developing a project he hoped could generate and share wealth from the natural resources of the Amazon without destroying those resources. His idea, called Earth Bank of Codes (EBC), would create a library of the... View Details
Keywords: Decision Making; Development Economics; Entrepreneurship; Innovation and Invention; Intellectual Property; Emerging Markets; Market Design; Marketplace Matching; Science; Genetics; Natural Environment; Environmental Sustainability; Climate Change; Social Enterprise; Strategy; Strategic Planning; Information Technology; Ownership; Social Psychology; Trust; Society; Biotechnology Industry; South America; Amazon Basin
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Khanna, Tarun, Raffaella Sadun, and Susie L. Ma. "Engineering an Inclusive Bioeconomy." Harvard Business School Case 720-356, September 2019. (Revised August 2020.)
  • 05 Feb 2024
  • Research & Ideas

The Middle Manager of the Future: More Coaching, Less Commanding

Middle managers aren’t going extinct. They’re evolving. Once a wasteland where careers stalled or abruptly ended in layoffs, middle management has adapted and is thriving, seeing double-digit growth in some industries. Managing others is being redefined in an... View Details
Keywords: by Ben Rand
  • 31 Jan 2018
  • Blog Post

Tiffany Nida’s Amazon Journey: “I Continue to Grow Because They Keep Giving Me Responsibility.”

At Amazon, Tiffany Nida (HBS MBA 2012) leads a fifteen-person team in her current role as Senior Manager, Product Management, in one of the company’s frontier business segments, Amazon Transportation. Her five-and-a-half year tenure... View Details
Keywords: Technology
  • June 2007 (Revised June 2008)
  • Case

GE's Imagination Breakthroughs: The Evo Project

By: Christopher A. Bartlett, Brian J. Hall and Nicole Bennett
In September 2003, Jeff Immelt challenged the business leaders at GE to come up with "Imagination Breakthroughs," innovative new projects that would serve as the centerpiece of GE's organic growth initiative. Follows the company as these changes are driven through the... View Details
Keywords: Innovation and Management; Leading Change; Growth and Development Strategy; Business Processes; Organizational Change and Adaptation; Organizational Culture; Environmental Sustainability; Green Technology Industry
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Bartlett, Christopher A., Brian J. Hall, and Nicole Bennett. "GE's Imagination Breakthroughs: The Evo Project." Harvard Business School Case 907-048, June 2007. (Revised June 2008.)
  • Career Coach

Brent Brown

Brent (HBS '02) has experience in private equity/venture capital, investment banking, and real estate, consumer products and digital media industries and currently serves on the boards of numerous private companies. Work Experience: US... View Details
Keywords: Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology; Clean Technology
  • 03 Jan 2007
  • First Look

First Look: January 3, 2007

  Working PapersCan Higher Prices Stimulate Product Use? Evidence from a Field Experiment in Zambia Authors:Nava Ashraf, James Berry, and Jesse M. Shapiro Abstract The pricing of health products in the... View Details
Keywords: Sean Silverthorne
  • September 2006 (Revised March 2007)
  • Case

QuickBase

By: Clayton M. Christensen and Mark Szigety
Describes the challenge that engineers and marketing executives at Intuit Corp. faced when finding markets and applications for their QuickBase product. The breakthrough occurred when they abandoned their conventional modes of market segmentation, and instead strove to... View Details
Keywords: Applications and Software; Engineering; Product Marketing; Segmentation; Jobs and Positions; Consumer Behavior; Information Technology Industry
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Christensen, Clayton M., and Mark Szigety. "QuickBase." Harvard Business School Case 607-029, September 2006. (Revised March 2007.)
  • 25 Aug 2014
  • Blog Post

Working in Tech 4Dev

enjoyment of product management, my confirmed belief that governments and organizations can be made more efficient through smart technologies and data-optimization, and my love of start-up culture. It’s been... View Details
Keywords: Technology
  • October 2021 (Revised June 2022)
  • Case

PittaRosso: Artificial Intelligence-Driven Pricing and Promotion

By: Ayelet Israeli
PittaRosso, a traditional Italian shoe retailer, is implementing an AI system to provide pricing and promotion recommendations. The system allows them to implement changes that would affect both the top of funnel and bottom of funnel activities for the company: once... View Details
Keywords: Artificial Intelligence; Pricing; Pricing Algorithm; Pricing Decisions; Pricing Strategy; Pricing Structure; Promotion; Promotions; Online Marketing; Data-driven Decision-making; Data-driven Management; Retail; Retail Analytics; AI; Price; Advertising Campaigns; Analytics and Data Science; Analysis; Digital Marketing; Budgets and Budgeting; Marketing Strategy; Marketing; Transformation; Decision Making; AI and Machine Learning; Retail Industry; Italy
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Israeli, Ayelet. "PittaRosso: Artificial Intelligence-Driven Pricing and Promotion." Harvard Business School Case 522-046, October 2021. (Revised June 2022.)
  • September 1998 (Revised December 1998)
  • Case

Palm Computing: The Pilot Organizer

Palm Computing appears to be the first to have gotten it "right" in the PDA (personal digital assistant) market. Palm Computing has designed a radically new product which will appeal to certain market segments. However, it is unclear how Palm Computing will fare... View Details
Keywords: Technological Innovation; Competition; Product Launch; Electronics Industry
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Atluru, Rajesh, Thomas J. Kosnik, and Kevin Wasserstein. "Palm Computing: The Pilot Organizer." Harvard Business School Case 599-040, September 1998. (Revised December 1998.)
  • 14 Jun 2011
  • First Look

First Look: June 14

  PublicationsThe Paradox of Excellence Authors:Thomas J. DeLong and Sara DeLong Publication:Harvard Business Review 89, no. 6 (June 2011) Abstract Why is it that so many smart, ambitious professionals are less productive and satisfied... View Details
Keywords: Sean Silverthorne
  • 2008
  • Book

Managing Your Boss

By: John J. Gabarro and John P. Kotter
Managing your boss: Isn't that merely manipulation? Corporate cozying up? Not according to John Gabarro and John Kotter. In this handy guidebook, the authors contend that you manage your boss for a very good reason: to do your best on the job—and thereby benefit not... View Details
Keywords: Communication; Decision Making; Information Management; Managerial Roles; Negotiation Tactics; Performance Productivity; Personal Development and Career; Relationships; Personal Characteristics
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Gabarro, John J., and John P. Kotter. Managing Your Boss. Paperback ed. Harvard Business Review Classics. Harvard Business School Press, 2008.
  • 29 Dec 2014
  • News

Children’s tablet designed in Mass. hits market in March

  • 01 Mar 2017
  • News

HBX Launches Managing Your Career Development, First Program Offered via HBX Live Virtual Classroom

  • 10 Jul 2015
  • Blog Post

Can Entrepreneurship Be Taught?

challenges for founders. At HBS, Professor Bussgang has taught the Launching Technology Ventures course. ----------------- I came to HBS six years ago at a time when the school was ramping up its entrepreneurial programs on all fronts.... View Details
  • September 1991 (Revised November 1997)
  • Case

Gillette's Launch of Sensor

By: Pankaj Ghemawat and Benjamin C. Esty
The introduction of the Sensor Shaving System, one of the biggest product launches ever, forced Gillette to reevaluate its strategy in its shaving and non-shaving business. It had to decide whether to go ahead with the launch and if so, at what scale. Permits analysis... View Details
Keywords: Product Launch; Technological Innovation; Innovation Strategy; Business Strategy; Marketing Strategy; Measurement and Metrics; Consumer Products Industry
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Ghemawat, Pankaj, and Benjamin C. Esty. "Gillette's Launch of Sensor." Harvard Business School Case 792-028, September 1991. (Revised November 1997.)
  • February 2008
  • Case

Campbell Soup Company: Selling Channel Innovation to Customers

Campbell Soup, like most food manufacturers, faced grocery chain and wholesale demand for its goods driven by Campbell's own promotional pricing structure rather than retail consumer demand. Former policies to encourage overstock created huge swings in production and... View Details
Keywords: Information Technology; Distribution Channels; Order Taking and Fulfillment; Manufacturing Industry; Food and Beverage Industry
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Ton, Zeynep. "Campbell Soup Company: Selling Channel Innovation to Customers." Harvard Business School Case 608-141, February 2008.
  • Web

Strategy Explained - Institute For Strategy And Competitiveness

fundamental goal of a company is superior long-term return on invested capital (ROIC) . Only if you achieve strong ROIC are you creating true economic value, which says that you can produce a product f or a price that’s greater than the... View Details
  • January 2003 (Revised March 2004)
  • Case

Silverado (A)

By: Jan W. Rivkin and Charles J. Woodard
Silverado has raised $50 million and launched its first product: an Internet-based trivia game with innovative software. In a highly uncertain environment, the young management team must decide whether to continue developing the product and whether to branch out into... View Details
Keywords: Risk and Uncertainty; Technological Innovation; Strategic Planning; Internet and the Web; Decision Choices and Conditions; Product Launch; Business Strategy; Entertainment and Recreation Industry
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Rivkin, Jan W., and Charles J. Woodard. "Silverado (A)." Harvard Business School Case 703-441, January 2003. (Revised March 2004.)
  • 11 Feb 2014
  • First Look

First Look: February 11

Publications August 2013 American Journal of Managed Care The Impact of Electronic Health Record Use on Physician Productivity By: Adler-Milstein, Julia, and Robert S. Huckman Abstract—Objectives: To examine the impact of the degree of... View Details
Keywords: Sean Silverthorne
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