Demand and Consumers - Publications - Faculty & Research

Research Summary

Overview

In his research, Professor Beshears shows how managers can influence the behavior of customers and employees by changing the decision-making environment to call attention to a decision, to use psychological framing to shape assessments of options, or to help... View Details

Keywords: Behavioral Economics; Consumer Finance; Household Finance; Health Care; Organizational Economics; Decision Making; Economics; Negotiation; Behavioral Finance

21 Nov 2013
News

Case Study: BlackBerry and Thorsten Heins

multiple generations of technology. Microsoft and IBM perhaps? Yet no one is pointing to them as bastions of novel and breakthrough ideas! It's easy to point to specific design decisions as the cause of... View Details

Keywords: Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises; Management of Companies and Enterprises

31 Aug 2017
News

Google And Microsoft Can Use Ai To Extract Many More Ad Dollars From Our Clicks

January 2018 (Revised March 2019)
Teaching Note

Jumia Nigeria: from Retail to Marketplace (A) and (B)

By: Ramon Casadesus-Masanell and Karen Elterman

Founded in 2012, Jumia Nigeria, a startup effort by Germany-based Rocket Internet, aimed to become an African Amazon. The company entered the nascent market and immediately enjoyed an uptick in consumer spending fueled by the strength of Nigeria’s oil-based economy. By... View Details

Keywords: Retail; Marketplace; Inventory; Ecommerce; Funding; Business Ecosystems; Competition; Business Model; Globalization; Emerging Markets; Expansion; Logistics; E-commerce; Retail Industry; India; Nigeria; Africa

Citation

Purchase

09 May 2017
First Look

New Research and Ideas, May 9

Fitbit’s suite of products allowed users to track the number of steps taken, calories burned, and heart rate activity. Fitbit devices were marketed to individual consumers as well as corporate wellness... View Details

Keywords: Sean Silverthorne

06 Jan 2017
News

Mental Illness and the Workplace

have a three-year-old and a demanding job, but at the end of the day, staying healthy is my job number one. But I would be lying, if I didn't tell you I had ups and downs.... View Details

18 Nov 2002
Research & Ideas

Where Morals and Profits Meet: The Corporate Value Shift

working in this area, the field was just beginning to emerge. At the time, corporations were being taken to task for a host of moral failings—neglecting consumer and employee safety, ignoring civil rights,... View Details

Keywords: by Carla Tishler

December 1994 (Revised February 1995)
Case

Anne Livingston and Power Max Systems (A): Interviewing with the PowerPlayer Software Engineering Team

Follows the entry and early experiences of engineer Anne Livingston, an African American woman, as she joins Power Max Systems in 1991 as software engineering manager for the new product development group. Power Max is facing stiff competition and wants to be first to... View Details

Keywords: Race; Personal Development and Career; Organizational Culture; Gender; Information Technology Industry

Citation

Find at Harvard

February 2019
Article

Physician Beliefs and Patient Preferences: A New Look at Regional Variation in Health Care Spending

By: David Cutler, Jonathan Skinner, Ariel Dora Stern and David Wennberg

There is considerable controversy about the causes of regional variations in health care expenditures. Using vignettes from patient and physician surveys linked to fee-for-service Medicare expenditures, this study asks whether patient demand-side factors or physician... View Details

Keywords: Health Care and Treatment; Spending; Geographic Location; Values and Beliefs

Citation

Find at Harvard

May 2011
Background Note

Scale Effects, Network Effects, and Investment Strategy

By: Willy Shih

This technical note discusses scale economies, and direct and indirect network effects in the context of building better business models. Some of the great business disasters of the dot.com bubble were companies that scaled their infrastructure without working through... View Details

Keywords: Business Model; Investment; Price; Crisis Management; Network Effects; Multi-Sided Platforms; Strategy

Citation

Educators

Purchase

01 Dec 1996
News

Starting Up and Starting Over

World War II saw a massive invasion of America's own shores, with wave upon wave of returning veterans - along with their civilian countrymen - eagerly anticipating the fruits of peace and the comforts of "the good life," including View Details

07 Nov 2012
Working Paper Summaries

Causes and Consequences of Linguistic Complexity in Non-US Firm Conference Calls

Keywords: by Francois Brochet, Patricia Naranjo & Gwen Yu; Accounting

28 Feb 2019
News

Physician Beliefs and Patient Preferences: A New Look at Regional Variation in Health Care Spending

02 Oct 2017
What Do You Think?

Do Bitcoin and Digital Currency Have a Future?

Credit: pixelfit SUMMING UP How Will Digital Currencies Be Regulated? Blockchain technology has a brighter future than most digital currencies in general and Bitcoin in particular, judging from responses to this month’s column. It’s also... View Details

Keywords: by James L. Heskett; Financial Services

2013
Chapter

The Global and the Local in the Beauty Industry: A Historical Perspective

By: G. Jones

This chapter explores the impact of the global beauty industry on beauty ideals. It shows that as the industry internationalized from the late nineteenth century, there was a homogenization of beauty ideals and practices around the world. Western and white beauty... View Details

Keywords: Business History; Globalization; History; Beauty and Cosmetics Industry; Asia; Europe; Latin America; Middle East; North and Central America; South America

Citation

Third Quarter 2018
Article

Why and How Investors Use ESG Information: Evidence from a Global Survey

By: Amir Amel-Zadeh and George Serafeim

Using survey data from a sample of senior investment professionals from mainstream (i.e., not SRI funds) investment organizations, we provide insights into why and how investors use reported environmental, social, and governance (ESG) information. Relevance to... View Details

Keywords: ESG; ESG (Environmental, Social, Governance) Performance; Sustainability; Investment Management; Investment Strategy; Metrics; Standard Setting; Accounting Standards; Finance; Investment; Information; Environmental Sustainability; Governance; Performance Effectiveness; Strategy

Citation

SSRN

Find at Harvard

April 2021
Article

Homing and Platform Responses to Entry: Historical Evidence from the U.S. Newspaper Industry

By: K. Francis Park, Robert Seamans and Feng Zhu

We examine how heterogeneity in customers’ tendencies to single-home or multi-home affects a platform’s competitive responses to new entrants in the market. We first develop a formal model to generate predictions about how a platform will respond. We then empirically... View Details

Keywords: Single-homing; Multi-homing; Platform Responses; Newpaper; Television; Digital Platforms; Market Entry and Exit; Newspapers; Television Entertainment; History; Journalism and News Industry; Media and Broadcasting Industry

Citation

Find at Harvard

10 Jan 2005
Research & Ideas

Motivation and the Cross-Sector Alliance

consumers and in the communities where we operated. Contrary to competitive motives that seek to improve companies' market share, the risk management motivation mainly attempted to preserve a favorable... View Details

Keywords: by James Austin, Ezequiel Reficco & SEKN research team