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Publications

Publications

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  • All HBS Web  (1,835)
    • People  (3)
    • News  (285)
    • Research  (1,366)
    • Multimedia  (8)
  • Faculty Publications  (912)

Show Results For

  • All HBS Web  (1,835)
    • People  (3)
    • News  (285)
    • Research  (1,366)
    • Multimedia  (8)
  • Faculty Publications  (912)
← Page 75 of 1,835 Results →
  • 14 Nov 2007
  • First Look

First Look: November 14, 2007

languages—are closely connected. Analyzing more than 2,000 products launched by 210 firms, the present article explores how the variety of product languages is approached in the strategy of innovators and imitators. The Country Effect:... View Details
Keywords: Martha Lagace
  • 07 Oct 2008
  • First Look

First Look: October 7, 2008

overstretch ARK's organizational capacity and risk failing to maintain the highest quality of delivery? Purchase this case: http://harvardbusinessonline.hbsp.harvard.edu/ b01/en/common/item_detail.jhtml?id=309036 Allston: Brand vs.... View Details
Keywords: Martha Lagace
  • 01 Sep 2017
  • News

The Biggest Industry You’ve Never Heard Of

around the country to vie for the title of Space Invaders national champion. Thousands had played the video game, released that year in the United States by Warner brand Atari, in regional tournaments in the months leading up to the... View Details
Keywords: April White; illustration by Brian Stauffer; esports; Twitch; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 10 May 2023
  • News

Alumna Snags an Emmy

my internship at YouTube during HBS that I realized I could make a career out of these interests. The YouTube TV team was just starting to form in summer 2015 with a goal of reimagining cable TV and I was really intrigued by the opportunity to build something View Details
Keywords: Arts, Entertainment; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • 16 Mar 2022
  • Blog Post

Taking Your Shot in the Sports Industry with Adam Laitsas (MBA 2016), SVP, Head of Marketing for Madison Square Garden Sports

sports industry, a Corporate Strategy internship at Nike. “I was excited about Corporate Strategy because it was a role that would allow me to come into an organization and see the most across various... View Details
  • Blog

Tech Power at HBS: Faculty Boost Technology Ecosystem

Education, she is part of the teaching team for the Advanced Management Program and Leading as an LGBTQ+ Executive. Moon's research covers strategy, branding innovation, and culture, focusing on youth and the digital economy. A... View Details
  • 01 Dec 2017
  • News

In My Humble Opinion: Truth Teller

ceiling when it comes to the online and home delivery trend. That’s a profit-eroding migration, and it doesn’t mean you can’t find ways to exploit that movement. But the industry overall is walking up a down escalator.” Why Marks & Spencer: “It’s a terrific British... View Details
Keywords: Julia Hanna
  • Career Coach

Michelle Antonio

Wharton School, both as Director of MBA Career Management and the industry advisor covering the Consulting and Public Interest sectors, 4 years as an MBA Recruiting Director at Deloitte Consulting, and time as a strategy consultant at... View Details
Keywords: Consulting; Consumer Products; Education; Government
  • 16 Mar 2010
  • First Look

First Look: March 16

Managing such a firm in the era of globalization posed enormous challenges. The book covers the company's strategies and provides compelling evidence of its decision making, marketing, brand management,... View Details
Keywords: Martha Lagace
  • 01 Jun 2015
  • News

Screen Grab

engagement, then you have something that brings the consumer back on a weekly or even daily basis,” says Delph, citing Red Bull and GoPro as two examples of brands that have created direct relationships with consumers. Red Bull, for... View Details
Keywords: Julia Hanna; HBO; Netflix; Hulu; Vimeo; YouTube; Telecommunications; Information; Arts, Entertainment
  • 01 Dec 2000
  • News

Opening Doors: Inside the World of Museum Management

Museum of Natural History, Chicago Strategy for the Field: "More. Faster. Better." Operating expenses FY '99: $60 million Square feet he oversees: Close to a million 33 Web site: www.fieldmuseum.org Best part of his job: "Knowing that we... View Details
Keywords: Susan Young; museums; marketing; management; nonprofits; education; facilities; Internet; Museums, Historical Sites, and Similar Institutions; Arts, Entertainment; Advertising, Public Relations, and Related Services; Professional Services
  • November 2008
  • Teaching Note

Crossing Borders: MTC's Journey through Africa (TN)

By: Tarun Khanna
Teaching Note for [708477]. View Details
Keywords: Growth and Development; Monopoly; Strategic Planning; Mergers and Acquisitions; Leadership; Cross-Cultural and Cross-Border Issues; Competition; Developing Countries and Economies; Brands and Branding; Culture; Telecommunications Industry; Kuwait; Africa
Citation
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Khanna, Tarun. "Crossing Borders: MTC's Journey through Africa (TN)." Harvard Business School Teaching Note 709-453, November 2008.
  • 10 Dec 2013
  • First Look

First Look: December 10

capabilities across markets: no learning, local learning, and global learning. Three equilibrium strategies arise: accommodate, marginalize, and collocate. We identify how these strategies emerge depending... View Details
Keywords: Sean Silverthorne
  • 25 Feb 2002
  • Research & Ideas

MNCs in Asia: Investing in the Future

The unparalleled size of Asia's markets has always caught the eye of multinational corporations. More recently, as government policies and cultural attitudes in the region continue to evolve, the strategies of multinational companies have... View Details
Keywords: by Julia Hanna
  • Web

Field Course: Venture Capital Journey - Course Catalog

career and life in the industry. Brand building, community/content creation, and the opportunities and risks of leveraging various social media channels. The AI-native VC “tech stack” and relevant tools of the trade (e.g., Affinity,... View Details
  • 01 Dec 2015
  • News

Ink

brand values (the employees’ work environment embodies the organization—beanbag chairs in the conference room and walls full of Post-its); and environment and sustainability (a less-is-more mentality and environmentally conscious... View Details
  • 01 Dec 2010
  • News

Beacon of Liberty

global brand with blood, sweat, and sacrifices, and it is being tarnished with every act of intolerance. I wish every American would realize that if they take away my freedoms, they risk their own. One day, they could easily end up on the... View Details
Keywords: Sharjeel Kashmir; Islam; 9/11
  • 21 May 2018
  • HBS Case

How Would You Price One of the World's Great Watches?

premier brands such as Patek Philippe, Audemars Piguet, and Vacheron Constantin. Thomke and coauthor Daniela Beyersdorfer, associate director of the Harvard Business School Europe Research Center, had unfettered access to the usually... View Details
Keywords: by Roberta Holland; Fashion
  • 11 Jun 2013
  • First Look

First Look: June 11

a fictional case study on new product development and improvement after the successful launch of a first breakthrough product. Topics include business planning for brand name products, finance and investment for the development of... View Details
Keywords: Carmen Nobel
  • 01 Feb 2000
  • News

HBS Alumni Association Board of Directors: President's Report

HBS Working Knowledge Web site (www.hbsworking knowledge.hbs.edu). In particular, it recommended adopting an aggressive strategy for promoting the site. Ideally, the committee would like to see more hands-on computer training for alumni,... View Details
Keywords: Edmund A. Hajim (MBA '64)
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