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Show Results For
- All HBS Web
(1,838)
- People (3)
- News (285)
- Research (1,366)
- Multimedia (8)
- Faculty Publications (914)
- 01 Apr 2000
- News
Getting the Message
years and currently serves as faculty chair for the Managing Brand Meaning program in the Executive Education curriculum. He believes the future of Internet advertising depends on improvements in technology. "We won't really understand... View Details
Keywords: Susan Young
- March 2017 (Revised February 2025)
- Case
Edwin Land: The Art and Science of Innovation
By: Tom Nicholas, Christopher T. Stanton and Matthew G. Preble
Throughout the second half of the 20th century, Polaroid first invented—and then continuously reinvented—the field of instant photography. Under the leadership of its mercurial founder Edwin Land, the company regularly released new instant cameras and films, often... View Details
Keywords: Instant Photography; Company History; Change Management; Disruption; Forecasting and Prediction; Entrepreneurship; Business History; Innovation Strategy; Disruptive Innovation; Innovation and Management; Intellectual Property; Patents; Product Marketing; Brands and Branding; Product Launch; Product Development; Chemical Industry; Consumer Products Industry; United States
Nicholas, Tom, Christopher T. Stanton, and Matthew G. Preble. "Edwin Land: The Art and Science of Innovation." Harvard Business School Case 817-107, March 2017. (Revised February 2025.)
- 01 Jun 2014
- News
Screen Saver
choice. For Lopez, that has meant deploying a multifaceted strategy with an underlying premise: Make the customer feel at home while providing a sense of escape. "My career has always been about consumer persuasion," says Lopez, who came... View Details
- Profile
Chris Wilson-Byrne
the course cases and in his relationships with section mates, is how the way one presents an idea can be as important as the idea itself. "In order to make things work," he says, "you have to consciously come up with a View Details
- 01 Apr 1997
- News
Management Update Launched
customer retention, or strategies for growth," says Kiechel. Kiechel believes Management Update is the perfect filter for the overwhelming flood of information managers receive daily. "Part of our function," he notes, "is to look at new... View Details
Keywords: Judith A. Ross
- 29 Oct 2008
- Research & Ideas
The Next Marketing Challenge: Selling to ’Simplifiers’
Editor's Note: Harvard Business School professor John Quelch writes a blog on marketing issues, called Marketing Know: How, for Harvard Business Online. It is reprinted on HBS Working Knowledge. Watch out for a new brand of consumer in... View Details
- 04 Mar 2008
- News
HBS Blogs
Fitness, Baby Boomers, Business, and Living”; archived since July 2006) MBA 1980I Jim McGee, McGee’s Musings, http://www.mcgeesmusings.net/ (book reviews and comments on design, technology, learning, organization, resources, and more; archived since Jan. 2003) MBA... View Details
- 15 Jul 2015
- Research & Ideas
Amazon Prime Day: The Logic Behind a Retailer’s Made-up Holiday
merchandise and had trouble fulfilling many orders. Gupta said the main goal for Amazon in hosting Prime Day will clearly be customer acquisition, whether by attracting brand new customers through the sale's buzz, or by getting occasional... View Details
- 01 Mar 2014
- News
Everything Old Is a New Opportunity
independence—allowing elderly people to stay at home, independent and connected, not isolated Empowered care—providing new tools to improve quality and efficiency for paid and unpaid caregivers Ageless style—making stylish brands that are... View Details
- 14 Mar 2014
- Blog Post
Looking to the Next Decade of Change: A Recap of the 10th Annual Retail & Luxury Goods Conference
is luxury?” to practical topics such as “How do you grow retail and brand across geographies and channels?” the responses were diverse and underscored how companies have developed tailored strategies based... View Details
Keywords: Consumer Products / Retail
- 01 Oct 1999
- News
Making the Case for Maine: HBS Club and State's CEO Discuss Business Issues
Lane-Merrill (MBA '82), marketing strategist and director of research at ViA Marketing & Design, a strategic brand management company based in Portland. President of the newly reinstated HBS Club of Maine, Lane-Merrill is one of three... View Details
Keywords: Janine Brunell Looker
- 28 Aug 2017
- Research & Ideas
Should Industry Competitors Cooperate More to Solve World Problems?
performance on business-relevant ESG issues based on a firm’s industry membership has a positive association with future financial performance. A company’s efforts to improve its social impact could result in cost savings, increased brand... View Details
- 16 May 2016
- HBS Case
Food Safety Economics: The Cost of a Sick Customer
prided itself on avoiding artificial ingredients, opting instead to use a relatively short supply chain of local growers for many of its ingredients. That strategy just might have been part of its problem, says John A. Quelch, the Charles... View Details
- 01 Feb 1999
- News
New Releases
longtime collaborators not only update their findings but also translate their earlier strategies into action to compose a complete picture of the issues, problems, and opportunities encountered in implementing a transnational strategy.... View Details
Keywords: Nancy O. Perry
- 19 Mar 2008
- Research & Ideas
Finding Success in the Middle of the Market
had been undercut by Ameritrade and E*trade. Research identified a large middle market of investors, bruised by the end of the dot-com bubble, in need of more advice and brand assurance than Vanguard and Fidelity provided but without... View Details
- 01 Dec 2020
- News
Advance Racial Equity in the Office
Rice (MBA 1992), CEO and founder of Management Leadership for Tomorrow (MLT). Unlike the in-your-face brand of first-degree racism, that of the third degree occurs when organizations and institutions fail to weed out the practices that... View Details
- 27 Jul 2011
- Research & Ideas
Customer Loyalty Programs That Work
president and CEO of grocery chain Stop & Shop. In 2007, certain brands of pet food manufactured in China and sold at several locations were found to be contaminated with melamine. Many pets became sick, and some even died. Through it... View Details
- 08 Jul 2014
- First Look
First Look: July 8
distribution. The new strategy paid off-Durex condom sales increased threefold in China, and market share increased by over 10%. RB now wanted to generate the same results for its other brands in the country... View Details
Keywords: Carmen Nobel
- 01 Dec 2007
- News
Lighten Up
tents, and other gear for maximum performance, comfort, and enjoyment. And now, shoes. Last year the Timberland Company, a heavyweight in the footwear business, acquired the GoLite brand for its new line of strong but super-lightweight... View Details
- 18 May 2017
- News