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  • All HBS Web  (5,521)
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    Derek C. M. van Bever

    Derek van Bever is a Senior Lecturer in the General Management Unit of Harvard Business School. He teaches courses in both years of the MBA program (“Leadership and Corporate Accountability” in the first-year required curriculum and “Building and Sustaining a... View Details

    • November 2016
    • Case

    But, It's For a Good Cause

    By: Elizabeth Keenan and John Gourville
    Companies have long tried to enhance consumers’ perceptions of their firms and the products they sell in a variety of ways. Such efforts include the development of a brand image that the public views favorably, as in the case of Apple. It extends to the development of... View Details
    Keywords: Social Change; Marketing And Society; Social Marketing; Brands and Branding; Customers; Perception; Advertising; Advertising Campaigns; Partners and Partnerships; Trends; Environmental Sustainability
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    Keenan, Elizabeth, and John Gourville. "But, It's For a Good Cause." Harvard Business School Case 517-062, November 2016.
    • November 2000 (Revised June 2001)
    • Case

    Pokemon: Gotta Catch 'Em All

    Pokemon, the colloquial name given to a collection of 150 fantastic, animal-inspired creatures with organic powers and the capacity to evolve, are the stars of video games, trading card games, and TV cartoons. Conceived in Japan in 1996, Pokemon quickly became that... View Details
    Keywords: Age; Entertainment; Ethics; Cross-Cultural and Cross-Border Issues; Brands and Branding; Entertainment and Recreation Industry; Japan; United States
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    Fournier, Susan M., and Andrea Carol Wojnicki. "Pokemon: Gotta Catch 'Em All." Harvard Business School Case 501-017, November 2000. (Revised June 2001.)
    • 26 Jan 2018
    • HBS Seminar

    John Helveston, Boston University

    • September 2020 (Revised November 2020)
    • Case

    d.light

    By: Michael Chu, Krishna G. Palepu and Dilyana Karadzhova Botha
    Kenyan off-grid-solar pioneer d.light can power entire homes in rural Africa but must now decide how to fund the growth of its asset-heavy business model. Ned Tozun and Sam Goldman founded d.light in 2006 to transform lives through solar solutions enabling access to... View Details
    Keywords: Alternative Energy; Business Model; Capital; Emerging Markets; Expansion; Financial Strategy; Renewable Energy; Strategy; Social Entrepreneurship; Energy Industry; Africa; Kenya; India
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    Chu, Michael, Krishna G. Palepu, and Dilyana Karadzhova Botha. "d.light." Harvard Business School Case 321-069, September 2020. (Revised November 2020.)
    • Teaching Interest

    Overview

    By: Michael W. Toffel
    Professor Toffel teaches the required first-year MBA course Technology and Operations Management (TOM).

    He also coordinates and teaches the Doctoral Seminar in Technology and Operations Management to help... View Details

    Keywords: Environmental Sustainability; Operations; Supply Chain Management; Government Legislation; Non-Governmental Organizations; Multinational Firms and Management
    • 2015
    • Chapter

    Leave No Slice of Genius Behind: Selecting and Developing Tomorrow's Leaders of Innovation

    By: Linda A. Hill
    More than ever, leaders of nearly every kind of organization view their human resources teams as essential to institutional well-being and long-term growth and sustainability. That's the central and animating theme of "The Rise of HR: Wisdom from 73 Thought Leaders," a... View Details
    Keywords: Innovation; Talent Management; Talent Development And Retention; Innovation Leadership; Human Resources; Talent and Talent Management; Leadership; Leadership Development
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    Hill, Linda A. "Leave No Slice of Genius Behind: Selecting and Developing Tomorrow's Leaders of Innovation." In The Rise of HR: Wisdom from 73 Thought Leaders, edited by Dave Ulrich, William A. Schiemann, and Libby Sartain, 233–240. Alexandria, VA: HR Certification Institute, 2015. Electronic.
    • August 2005 (Revised October 2005)
    • Case

    Bill Belichick and the New England Patriots (A)

    By: John R. Wells and Travis Haglock
    What happens when an MBA buys a football team and hires a bunch of MBAs and a coach with an economics degree to run it? In this case, a historic three Super Bowls in five years. The end run Bob Kraft (HBS '65) used to acquire the New England Patriots. Why Kraft ignored... View Details
    Keywords: Strategy; Management Style; Motivation and Incentives; Leading Change; Management Practices and Processes; Leadership Style; Sports; Management Teams; Sports Industry; United States
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    Wells, John R., and Travis Haglock. "Bill Belichick and the New England Patriots (A)." Harvard Business School Case 706-413, August 2005. (Revised October 2005.)
    • 22 Jan 2020
    • News

    Making Stakeholder Capitalism a Reality

    • TeachingInterests

    The Entrepreneurial Manager (TEM)

    This course addresses the issues faced by managers who wish to turn opportunity into viable organizations that create value, and empowers students to develop their own approaches, guidelines, and skills for being entrepreneurial managers.

    The course teaches... View Details

    • April 2018
    • Supplement

    Breakfast at the Paramount

    By: Ryan W. Buell
    The Paramount is a 44-seat diner on Charles Street in the Beacon Hill neighborhood of Boston. A frequent "Best of Boston" award winner, the restaurant is a perennial favorite among locals and tourists, particularly for brunch on the weekends, when lines often stretch... View Details
    Keywords: Food; Management Practices and Processes; Service Delivery; Service Industry; Food and Beverage Industry; Boston
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    Buell, Ryan W. "Breakfast at the Paramount." Harvard Business School PowerPoint Supplement 618-065, April 2018.
    • March 2009 (Revised June 2011)
    • Case

    The Guardian: Transition to the Online World

    By: David J. Collis, Peter W. Olson and Mary Furey
    The Guardian had been an early innovator in online newspapers and had not only become the leading U.K. newspaper web site, but was making strides with audiences outside of the U.K. However, The Guardian had been losing money since 2000, and, in spite of the relative... View Details
    Keywords: Business Model; Revenue; Newspapers; Organizational Change and Adaptation; Risk and Uncertainty; Business Strategy; Online Technology; Journalism and News Industry; Publishing Industry; United Kingdom
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    Collis, David J., Peter W. Olson, and Mary Furey. "The Guardian: Transition to the Online World." Harvard Business School Case 709-464, March 2009. (Revised June 2011.)
    • 01 Nov 2012
    • News

    The Idea That Led to 10 Years of Double-Digit Growth

    • January 2020
    • Case

    SK Group: Social Progress Credits

    By: George Serafeim, Ethan Rouen and David Freiberg
    SK Group was one of the largest companies South Korea. A family-run conglomerate consisting of around 120 subsidiaries and employing more than 100,000, SK was tightly knit into the fabric of Korean society. SK viewed their future success as contingent upon the strength... View Details
    Keywords: Impact; Impact Investing; Impact Measurement; Social Value; Social Development; Conglomerates; Measurement Of Purpose; ESG; ESG (Environmental, Social, Governance) Performance; Capital Markets; Innovation; Environmental Impact; Collaboration; Social Enterprise; Social and Collaborative Networks; Social Issues; Measurement and Metrics; Value Creation; Cooperation; Environmental Sustainability; Employment; Accounting; Energy Industry; Telecommunications Industry; Chemical Industry; South Korea
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    Serafeim, George, Ethan Rouen, and David Freiberg. "SK Group: Social Progress Credits." Harvard Business School Case 120-071, January 2020.
    • 2020
    • Case

    The Ellen MacArthur Foundation: Accelerating a Circular Economy for Plastic Packaging

    By: Andrew J. Hoffman
    Plastic has become essential to global day-to-day activities, yet it is also causing extreme environmental degradation. Many leaders in the plastics industry are starting to question its sustainability. This case presents insights into the future of the plastic... View Details
    Keywords: Plastic Waste; Environmental Sustainability; Cooperation; Supply Chain Management; Corporate Social Responsibility and Impact; Consumer Products Industry
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    Hoffman, Andrew J. "The Ellen MacArthur Foundation: Accelerating a Circular Economy for Plastic Packaging." William Davidson Institute Case 9-550-406, 2020.
    • March 2021 (Revised August 2022)
    • Case

    Seeding and Selling Asana

    By: Jeffrey F. Rayport, Susie Ma and Amram Migdal
    In December 2019, Oliver Jay, Asana’s Chief Revenue Officer (CRO), was reconsidering his go-to-market (GTM) strategy. Asana was cloud-based work management software that enabled users to break up projects into discrete tasks that could be assigned, scheduled, and... View Details
    Keywords: SaaS; Customer Journey; Business Model; Business Organization; Change Management; Growth and Development Strategy; Growth Management; Marketing Channels; Marketing Strategy; Product Marketing; Organizational Change and Adaptation; Organizational Design; Organizational Structure; Digital Platforms; Internet and the Web; Technology Industry; United States
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    Rayport, Jeffrey F., Susie Ma, and Amram Migdal. "Seeding and Selling Asana." Harvard Business School Case 821-054, March 2021. (Revised August 2022.)
    • Research Summary

    Competitive Strategy

    By: Michael E. Porter

    Porter is engaged in a major new body of work on the theoretical foundations of competitive positioning and the underpinnings of sustainable competitive advantage. This research highlights the distinction between positioning and operational effectiveness; the... View Details

    • Aug 2020
    • Conference Presentation

    Impacting Grand Challenges: A 'Both/And' Approach

    By: Natalie Slawinski, Wendy K. Smith, Robin J. Ely, Tobias Hahn, Andrew J. Hoffman and Anita M. McGahan
    In this panel symposium, we seek to build on growing efforts by management scholars to engage with grand challenges and the United Nations’ Sustainable Development Goals (SDGs). Reflective of the All- Academy Theme description, we note that research and scholarship... View Details
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    Slawinski, Natalie, Wendy K. Smith, Robin J. Ely, Tobias Hahn, Andrew J. Hoffman, and Anita M. McGahan. "Impacting Grand Challenges: A 'Both/And' Approach." Paper presented at the Academy of Management Annual Meeting, Virtual, August 2020.
    • 2016
    • Chapter

    Luxury Branding Research: New Perspectives and Future Priorities

    By: Anat Keinan, Sandrine Crener and Silvia Bellezza
    Several major trends have changed the landscape for luxury brands. These shifts include the increasing role of technology (digital and mobile) as well as the use by consumers of alternative signals of status, such as wearing less prominently branded apparel, being less... View Details
    Keywords: Luxury; Brands and Branding
    Citation
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    Keinan, Anat, Sandrine Crener, and Silvia Bellezza. "Luxury Branding Research: New Perspectives and Future Priorities." Chap. 2 in Online Luxury Retailing: Leveraging Digital Opportunities: Research, Industry Practice, and Open Questions, 16–33. Philadelphia: Wharton School, Baker Retailing Center, 2016.
    • Research Summary

    Quality in Service Operations

    Rogelio Oliva is interested in understanding how the operational characteristics of service delivery processes interact with human resource and marketing policies to determine the long term productivity, quality, and profitability of a service operation. Specifically,... View Details
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