Skip to Main Content
HBS Home
  • About
  • Academic Programs
  • Alumni
  • Faculty & Research
  • Baker Library
  • Giving
  • Harvard Business Review
  • Initiatives
  • News
  • Recruit
  • Map / Directions
Faculty & Research
  • Faculty
  • Research
  • Featured Topics
  • Academic Units
  • …→
  • Harvard Business School→
  • Faculty & Research→
  • Research
    • Research
    • Publications
    • Global Research Centers
    • Case Development
    • Initiatives & Projects
    • Research Services
    • Seminars & Conferences
    →
  • Publications→

Publications

Publications

Filter Results: (7,998) Arrow Down
Filter Results: (7,998) Arrow Down Arrow Up

Show Results For

  • All HBS Web  (7,998)
    • People  (25)
    • News  (2,152)
    • Research  (3,793)
    • Events  (33)
    • Multimedia  (316)
  • Faculty Publications  (2,058)

Show Results For

  • All HBS Web  (7,998)
    • People  (25)
    • News  (2,152)
    • Research  (3,793)
    • Events  (33)
    • Multimedia  (316)
  • Faculty Publications  (2,058)
← Page 74 of 7,998 Results →
  • January–February 2018
  • Article

Ads That Don't Overstep: How to Make Sure You Don't Take Personalization Too Far

By: Leslie John, Tami Kim and Kate Barasz
Data gathered on the web has vastly enhanced the capabilities of marketers. With people regularly sharing personal details online and internet cookies tracking every click, companies can now gain unprecedented insight into individual consumers and target them with... View Details
Keywords: Digital Marketing; Customization and Personalization; Information; Customers; Attitudes
Citation
Find at Harvard
Register to Read
Related
John, Leslie, Tami Kim, and Kate Barasz. "Ads That Don't Overstep: How to Make Sure You Don't Take Personalization Too Far." Harvard Business Review 96, no. 1 (January–February 2018): 62–69.
  • January 2015 (Revised May 2018)
  • Case

$19B 4 txt app WhatsApp...omg!

By: David Collis, Ashley Hartman and Aakash Mehta
In February 2014, Facebook announced the acquisition of WhatsApp for $19 billion. WhatsApp, founded in 2009, was a relatively young company that employed only 50 people and earned merely $10 million in revenue in 2013. It was one of many mobile messaging services that... View Details
Keywords: WhatsApp; Facebook; Mobile Messaging; Social Network; Acquisitions; Value Added; Strategy Alignment; Monetization; Social Platforms; Technology; Strategy; Corporate Strategy; Acquisition; Communication Technology; Social and Collaborative Networks; Value Creation; Social Media; Applications and Software; Digital Platforms; Communications Industry; Information Technology Industry
Citation
Educators
Purchase
Related
Collis, David, Ashley Hartman, and Aakash Mehta. "$19B 4 txt app WhatsApp...omg!" Harvard Business School Case 715-441, January 2015. (Revised May 2018.)
  • 06 Oct 2023
  • Book

Yes, You Can Radically Change Your Organization in One Week

tension for the organization, then applied the lens of trust to help them see where trust was breaking down.” Wednesday: Discuss the “good enough” plan with a diverse group of colleagues Share the problem and your plan for fixing it with... View Details
Keywords: by Kristen Senz
  • Program

Managing Turbulence

impact in all three areas of strategic leadership. Immersed in a vibrant exchange with renowned HBS faculty and a global group of accomplished peers, you will share diverse perspectives and new industry insights. The opening and capstone... View Details
  • October 2014 (Revised October 2015)
  • Case

Procter & Gamble, 2015

By: John R. Wells and Galen Danskin
On July 30, 2015, Procter & Gamble (P&G) announced headline double-digit earnings per share growth for the year ended June 30. A closer look at the numbers suggested a less healthy picture. Sales, volumes, and operating profits were down. Investors were not impressed;... View Details
Keywords: Strategic Analysis; Strategy; Consumer Products; Global; Procter & Gamble; Corporate Strategy; Competition; Consumer Products Industry
Citation
Educators
Purchase
Related
Wells, John R., and Galen Danskin. "Procter & Gamble, 2015." Harvard Business School Case 715-429, October 2014. (Revised October 2015.)
  • 08 Jun 2016
  • Blog Post

Meet The Aerospace and Aviation Club

The Aerospace and Aviation Club at Harvard Business School aims to connect students with leaders at a variety of companies in these two industries. Throughout the year, we hold a number of speaker events with prominent leaders in aviation and aerospace, who come on... View Details
Keywords: Manufacturing
  • 12 Aug 2015
  • News

Google Building New Innovation Model with Alphabet Inc.

  • 23 Jan 2012
  • News

Update on Dean’s Priorities (pdf)

  • 16 Jul 2024
  • Blog Post

Driving Positive Impact on Community and Climate with Ben Schutzman (MBA 2016)

What were you doing prior to HBS? What made you decide to go to HBS? I graduated from Washington University with an undergraduate degree in civil engineering and, just before applying to HBS, I was a management consultant at Deloitte. After taking a step back from the... View Details
  • Web

Admitted? Plan Your Stay

Summary Situated on the HBS campus, the Executive Education Complex is just a short walk from Harvard University and the historic Boston-Cambridge area. Our state-of-the-art classrooms are carefully designed to spark shared learning and... View Details
  • March 1992 (Revised June 1992)
  • Case

Thermo Electron Corp.

By: Carliss Y. Baldwin
George Hatsopoulos, CEO at Thermo Electron Corp., is considering whether to issue shares in a subsidiary via an initial public offering (IPO). The company has developed an unusual corporate structure in which subsidiaries fund new ventures by raising debt and equity in... View Details
Keywords: Financial Management; Business Subsidiaries; Resource Allocation; Valuation; Organizational Structure; Business Headquarters; Initial Public Offering; Capital Structure; Capital Markets; Financial Strategy; Corporate Finance; Semiconductor Industry; Technology Industry
Citation
Educators
Purchase
Related
Baldwin, Carliss Y. "Thermo Electron Corp." Harvard Business School Case 292-104, March 1992. (Revised June 1992.)
  • January 2006 (Revised February 2007)
  • Case

SuperCat Powerboats (A)

By: James L. Heskett
Ryan and David Kratz have formed a new company, under very favorable terms, with a fiberglass boat builder. But at the signing of the agreement for the new company's information, the builder's spouse suggests that the Kratz's share of ownership be reduced from 67% to... View Details
Keywords: Business Startups; Negotiation; Ownership Stake; Consumer Products Industry
Citation
Educators
Purchase
Related
Heskett, James L. "SuperCat Powerboats (A)." Harvard Business School Case 806-102, January 2006. (Revised February 2007.)
  • May 1997
  • Case

Center for Women & Enterprise: Looking for a Director of Development with "The Scrappiness Factor"

By: Thomas J. Kosnik and Natalie Zakarian
Andrea Silbert is founder of the Center for Women & Enterprise, a nonprofit with a mission to empower women to become economically self-sufficient and prosperous through entrepreneurship. She must select a new senior sales executive, decide how to share... View Details
Keywords: Decisions; Selection and Staffing; Entrepreneurship
Citation
Educators
Purchase
Related
Kosnik, Thomas J., and Natalie Zakarian. Center for Women & Enterprise: Looking for a Director of Development with "The Scrappiness Factor". Harvard Business School Case 597-077, May 1997.
  • 31 Oct 2009
  • News

Everybody in the Pool of Green Innovation

  • 14 Jun 2017
  • News

Local leaders have a better chance of fixing the economy than Washington does

  • 02 Mar 2023
  • Video

Perspectives from Capital Creators: Investing in Underestimated Entrepreneurs

  • 02 Mar 2023
  • Video

Perspectives from Capital Creators: How Underestimated Founders Break Through

  • 19 Dec 2023
  • Research & Ideas

$15 Billion in Five Years: What Data Tells Us About MacKenzie Scott’s Philanthropy

comparison group. Top causes: education and health care Between 2020 and 2022, nonprofits in the youth, philanthropy, and housing sectors represented a larger share of grantees compared with the size of those segments of charitable giving... View Details
Keywords: by Matthew Lee, Brian Trelstad, and Ethan Tran
  • July 1997 (Revised March 2005)
  • Case

Lille Tissages, S.A.

By: William J. Bruns Jr.
The marketing director and finance director must set the price for an expensive yet competitive fabric. Recent price increases have not been matched by competitors, and market share has been lost. The case provides an opportunity to practice contribution analysis... View Details
Keywords: Cost; Competition; Price; Accounting
Citation
Educators
Purchase
Related
Bruns, William J., Jr. "Lille Tissages, S.A." Harvard Business School Case 198-005, July 1997. (Revised March 2005.)
  • 11 Apr 2011
  • News

Challenges, solutions for South Asia

  • ←
  • 74
  • 75
  • …
  • 399
  • 400
  • →
ǁ
Campus Map
Harvard Business School
Soldiers Field
Boston, MA 02163
→Map & Directions
→More Contact Information
  • Make a Gift
  • Site Map
  • Jobs
  • Harvard University
  • Trademarks
  • Policies
  • Accessibility
  • Digital Accessibility
Copyright © President & Fellows of Harvard College.