Publications

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February 1996 (Revised February 1997)
Case

America Online, Inc.

By: Amy P. Hutton and Krishna G. Palepu

America Online's (AOL) stock price has soared nearly 2,000% since its IPO. However, there is considerable disagreement among analysts regarding the future prospects of AOL. Although many analysts are bullish on the stock, short sellers have sold around 7 million... View Details

Keywords: Cost Accounting; Analysis; Stocks; Decision Choices and Conditions; Financial Statements; Business Strategy; Web Services Industry

11 Oct 2013
News

Tylenol Killings Remain Unsolved and Unforgotten After 30 Years

March 2005 (Revised March 2006)
Background Note

Activity-Based Costing and Capacity

By: Robert S. Kaplan

Discusses the use of budgeted rather than historical data in an activity-based costing (ABC) model and argues for calculating rates using practical capacity, not actual utilization. An ABC model need not be limited to analysis of historical data. When cost driver rates... View Details

Keywords: Activity Based Costing and Management; Accounting Industry

17 Jun 2016
News

E-tailers won't be able to push brick-and-mortar businesses towards irrelevance

07 Apr 2015
News

Big Companies Pay Later, Squeezing Their Suppliers

08 Feb 2019
News

Why didn’t the Panera Cares social experiment pay off?

March 1989 (Revised April 1998)
Case

Marriott Corporation: The Cost of Capital (Abridged)

By: Richard S. Ruback

Gives students the opportunity to explore how a company uses the Capital Asset Pricing Model (CAPM) to compute the cost of capital for each of its divisions. The use of Weighted Average Cost of Capital (WACC) formula and the mechanics of applying it are stressed. View Details

Keywords: Cost of Capital; Mathematical Methods

July 1989
Case

NWA, Inc. - Northwest Airlines Revenue Management

Northwest Airlines is evaluating improvements to its revenue management system. This system executes a program of economic price discrimination under which the airline attempts to control the conditions on its discount fare offerings. Students must evaluate the effect... View Details

Keywords: Asset Management; Air Transportation; Management Systems; Corporate Finance; Air Transportation Industry; United States

February 2014
Teaching Note

Mylan Lab's Proposed Merger with King Pharmaceuticals

By: Lucy White

Perry Capital owns shares in King and, to facilitate approval of the merger, buys shares in Mylan, whilst hedging out its economic exposure to Mylan's share price using derivatives. The price at which Mylan proposes to merge with King is generous to King shareholders,... View Details

Keywords: Mergers and Acquisitions; Voting; Ethics; Stock Shares; Investment; Lawsuits and Litigation; Ownership Stake

January 2009 (Revised February 2014)
Case

Mylan Lab's Proposed Merger with King Pharmaceutical (Abridged)

By: Lucy White

Perry Capital owns shares in King and, to facilitate approval of the merger, buys shares in Mylan, whilst hedging out its economic exposure to Mylan's share price using derivatives. The price at which Mylan proposes to merge with King is generous to King shareholders,... View Details

Keywords: Mergers and Acquisitions; Voting; Ethics; Stock Shares; Investment; Lawsuits and Litigation; Ownership Stake

September 2010 (Revised August 2011)
Background Note

Pricing, Profits, and Customer Value

By: Frank V. Cespedes, Benson P. Shapiro and Elliot B. Ross

This note discusses how some firms (start-ups and established companies) maximize customer value and profits via their pricing processes. It is aimed at companies that compete on the basis of performance initiatives rather than absolute cost advantages and low price.... View Details

Keywords: Customer Focus and Relationships; Customer Value and Value Chain; Cost; Price; Profit; Performance Effectiveness; Sales; Competitive Strategy

August 2008 (Revised April 2012)
Supplement

Real Property Negotiation Game (B): Seller, Las Vegas Pines

By: Arthur I Segel and John H. Vogel, Jr.

The Real Property Negotiation Game simulates the experience negotiating the sale, purchase, or financing of a property. The class competes as either a lender, buyer, or one of two groups of sellers, Raleigh, North Carolina and Las Vegas, Nevada. The seller case, Las... View Details

Keywords: Negotiation; Property; Price; Sales; Financing and Loans; Real Estate Industry; Las Vegas

29 Aug 2016
News

Health Insurers’ Pullback Threatens to Create Monopolies

2019
Chapter

Behavioral Economics and Health-Care Markets

By: Amitabh Chandra, Benjamin Handel and Joshua Schwartzstein

This chapter summarizes research in behavioral health economics, focusing on insurance markets and product markets in health care. We argue that the prevalence of choice difficulties and biases leading to mistakes in these markets establish a special place for them in... View Details

Keywords: Behavioral Economics; Consumer Behavior; Economics; Health Care and Treatment; Insurance; Markets

Find at Harvard

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16 Nov 2018
News

Is bigger better? Memorial Hermann and Baylor Scott & White merger raises questions

14 Oct 2020
Blog Post

Veteran Financial Aid Outlook

charged. Now the good news: After going through the full-time MBA program at HBS (even with the Coronavirus disruption and finishing my last quarter on-line), I don’t think I could put a price on the education and experiences I received.... View Details

April 2008 (Revised March 2014)
Case

Flying J (A)

By: Rohit Deshpande and Lauren Barley

The largest retailer of diesel fuel in the U.S., Flying J, is rethinking its growth strategy as the economy goes into a recession. Its major customer base, owner-operated truck drivers, are facing increasing costs of doing business. Yet Flying J is considering whether... View Details

Keywords: Decision Choices and Conditions; Growth and Development Strategy; Price; Consumer Behavior; Non-Renewable Energy; Energy Industry; United States

28 May 2009
Working Paper Summaries

Monopolistic Competition Between Differentiated Products With Demand For More Than One Variety

Keywords: by Andrei Hagiu; Video Game; Web Services

January 2016
Case

TransDigm Inc.

By: Eric Van den Steen, Kavita Mathews and Alon Galor

Transdigm had been very successful with a PE-like business model: it acquired smaller producers of aircraft components and improved their profits, mainly by increasing efficiency and applying value pricing. By 2014, Transdigm had completed almost 50 acquisitions. Its... View Details

Keywords: Strategy; Competitive Advantage; Price; Competitive Strategy; Air Transportation Industry