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Professor McFarlan earned his AB from Harvard University in 1959, and his MBA and DBA from the Harvard Business School in 1961 and 1965 respectively. He has had a significant role in introducing materials on Management Information Systems to all major programs at... View Details

Keywords: communications; computer; e-commerce industry; health care; information; information technology industry; nonprofit industry

January 2010 (Revised March 2010)
Case

Transforming ASUSTeK: Breaking from the Past

By: Willy C. Shih, Ho Howard Yu and Hung-Chang Chiu

What happens when an original design manufacturer (ODM) firm tries to transform itself into a branded goods seller? The case traces the evolution of ASUSTeK from a motherboard supplier, to an ODM of desktop and notebook PCs, through its split into three companies that... View Details

Keywords: Change Management; Transformation; Disruptive Innovation; Brands and Branding; Organizational Change and Adaptation; Organizational Structure; Competitive Strategy; Computer Industry; Manufacturing Industry; Taiwan

February 1, 2022
Article

Business Schools Must Do More to Address the Climate Crisis

By: Concepción Galdón, Knut Haanaes, Daniel Halbheer, Jennifer Howard-Grenville, Katell Le Goulven, Mike Rosenberg, Peter Tufano and Amelia Whitelaw

Business schools have much to contribute to the fight against climate change. They are experts in organizational transformation, performance measurement, operations, marketing, leadership, and governance. A group of eight business schools has come together to find... View Details

Keywords: Climate Change; Business Education; Environmental Sustainability; Education Industry

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2020
Book

The Power of Experiments: Decision-Making in a Data-Driven World

By: Michael Luca and Max H. Bazerman

Have you logged into Facebook recently? Searched for something on Google? Chosen a movie on Netflix? If so, you've probably been an unwitting participant in a variety of experiments—also known as randomized controlled trials—designed to test the impact of changes to an... View Details

Keywords: Experiments; Randomized Controlled Trials; Organizations; Decision Making; Analytics and Data Science; Management Analysis, Tools, and Techniques

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October 1993 (Revised September 1994)
Case

Becton Dickinson: Worldwide Blood Collection Team

By: Christopher A. Bartlett and Kathleen Scharf

Describes Becton Dickinson's evolving attempt to develop products and strategies to meet worldwide competitive and market needs. Traces the evolution of a classic parent company-led product-market strategy to truly transnational product and strategy development.... View Details

Keywords: Global Strategy; Product Development; Innovation and Management; Competitive Advantage; Multinational Firms and Management

January 1973 (Revised March 2006)
Case

Tyler Abrasives, Inc.

Involves multinational pricing policy. Should a multinational industrial products supplier, with plants on several continents, grant a single worldwide price on given products to multinational customers who purchase on several continents? If so, what should the... View Details

Keywords: Organizational Change and Adaptation; Marketing Strategy; Price; Multinational Firms and Management; Sales; Industrial Products Industry

November 1996 (Revised June 1997)
Case

Harvard Business School Publishing

By: David A. Garvin and Artemis March

Linda Doyle, president and CEO of Harvard Business School Publishing Corp., has succeeded in turning around the organization after several difficult years. She has launched several strategic and organizational initiatives, and has instilled a new philosophy and vision.... View Details

Keywords: Change Management; Leading Change; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Organizational Structure; Strategic Planning; Problems and Challenges

February 1993 (Revised March 1993)
Case

Frito-Lay, Inc.: A Strategic Transition (A) (Updated)

By: Lynda M. Applegate

The setting is a food manufacturing company that has stumbled in terms of its historic growth and profit achievements. In trying to recapture momentum, the president has used information technology as one element in his program of transition. The case focuses on the... View Details

Keywords: Business History; Information Technology; Growth and Development Strategy; Transition; Organizational Change and Adaptation; Food and Beverage Industry; Manufacturing Industry

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12 Aug 2008
First Look

First Look: August 12, 2008

Unilever, and its renewal, catapulted Coty into the position of the world's largest fragrance company. The case provides an opportunity to examine the entrepreneurial, cultural, and organizational factors which enable acquired brands and... View Details

Keywords: Sean Silverthorne

17 Aug 2010
First Look

First Look: August 17

PublicationsAn Investigation of Earnings Management through Marketing Actions Authors:Craig J.Chapman, Thomas J. Steenburgh Publication:Management Science (forthcoming) Abstract Prior research hypothesizes that View Details

Keywords: Martha Lagace

August 2002 (Revised February 2005)
Case

Gillette Company (D): Implementing Change

By: Rosabeth M. Kanter

How a strategic change agenda is implemented depends on leaders below the top in every function and geographic region translating the agenda into actions. But those actions do not always unfold as planned. This case examines the first 16 months of a turnaround from the... View Details

Keywords: Business History; Competitive Strategy; Strategic Planning; Change Management; Organizational Design; Organizational Culture; Organizational Change and Adaptation; Behavior; Leading Change; Retail Industry

03 May 2010
Research & Ideas

What Is the Future of MBA Education?

understanding organizational realities. Q: Were they deeply worried? Garvin: Among deans, there was widespread acceptance and recognition of the same set of missed opportunities and unmet needs. Some schools, however, had already launched... View Details

Keywords: by Martha Lagace; Education

Teaching Interest

Global Strategy and Implementation

Professor Vijay Govindarajan

This course focuses on the challenges of developing and implementing strategies in global industries. The aim is to provide students with a conceptual and practical understanding of the strategic and organizational... View Details

February 2007 (Revised March 2012)
Compilation

John D. Rockefeller and the Creation of Standard Oil

By: Nancy F. Koehn and Katherine Miller

Reconstructs the entrepreneurial journey of John D. Rockefeller, founder of Standard Oil and one of the most famous business figures in history. Traces his early career as a retailer in Cleveland through his decision to enter the oil industry in the early 1860s to his... View Details

Keywords: Entrepreneurship; Ethics; Business History; Innovation and Invention; Growth and Development Strategy; Personal Development and Career; Competitive Strategy; Energy Industry