Publications

During his CEO tenure, Blancke embarked on a massive growth plan for Celanese. Believing that success in the petrochemical industry was predicated on size, Blancke acquired several competitors and grew the company from $135 million in... View Details

Keywords: Chemicals & Industrial

February 2002 (Revised March 2003)
Case

Casuarinas Educational Corporation

By: Michael J. Roberts, Howard H. Stevenson and Matthew C. Leib

Casuarinas has developed a very successful elementary, now secondary, school based on excellence in teaching, service, and multilingual education. Peru lacks similar high-quality post-secondary institutions. This case focuses on the potential entry of Casuarinas into... View Details

Keywords: Forecasting and Prediction; Higher Education; Entrepreneurship; Management; Market Entry and Exit; Planning; Competitive Strategy; Competitive Advantage; Education Industry; Peru

10 Nov 2008
What Do You Think?

How Much Can You Ask of Your Customers?

over-involvement (of) customers have led to bitter intellectual property right disputes customers simultaneously trying to drive the product in two (or more) very separate market directions (or) feature creep that literally prevents... View Details

Keywords: by Jim Heskett

01 Oct 2014
Blog Post

A Summer Internship: Sparking Curiosity

and sales operations. I plan to audit Business Marketing & Sales, one of the classes that focus on exactly that. In the Winter term, I will be taking Building and Sustaining a Successful Enterprise... View Details

Keywords: Health Care; Technology

September 1999 (Revised June 2001)
Case

eBay, Inc.

By: Stephen P. Bradley and Kelley Porter

eBay was the world's largest and most popular person-to-person trading community on the Internet. In early 1999, the company was doing very well and seemed to have solved many of its early problems. However, on March 30, 1999, Amazon.com announced that it was entering... View Details

Keywords: Technological Innovation; Growth and Development Strategy; Marketing Strategy; Planning; Competition; Competitive Strategy; Competitive Advantage; Retail Industry; Web Services Industry

31 Jan 2016
News

Studios Back App, Hoping to Fill Cinema Seats

Backed by $50 million in capital from three movie studios, startup Atom Tickets is planning a nationwide launch this summer, reports the Wall Street Journal. Cofounded by Matthew Bakal (MBA 2004), Atom is entering a View Details

February 2005 (Revised June 2006)
Case

JCDecaux

By: John R. Wells and Vincent Dessain

Describes how JCDecaux, the second largest global outdoor advertising company, became the world leader in street furniture advertising in a fast consolidating business environment. Also explains why, in the late 1990s, JCDecaux diversified its activities into... View Details

Keywords: Advertising; Global Strategy; Leadership Style; Family Ownership; Strategic Planning; Competitive Strategy; Diversification; Advertising Industry

01 Jun 1999
News

Proposed Chair Would Honor African-American Business Pioneer

At a special reception in New York City in early March, a distinguished group of friends, relatives, and admirers of the late H. Naylor Fitzhugh (MBA '33) gathered at the home of Richard H. Jenrette (MBA '57) to consider plans for the... View Details

26 Apr 2011
News

BioMine Strikes Gold

Entrepreneurship Fellowship, and Student Business Plan Contest have been announced. Representing the HBS Association of Northern California and the HBS Tech Alumni Club, BioMine, led by co-founder and CEO Privahini Bradoo (MBA '08), took... View Details

Keywords: Mining (except Oil and Gas); Mining; Management, Scientific, and Technical Consulting Services; Professional Services

2010
Case

Vander Mining Partners, IPADE

By: Roberto Charvel

In 2010 Vander Mining was trying to raise one of the few private equity funds specialized in mining. This was difficult among other things because institutional investors did not have a private equity team specialized in mining and emerging markets. View Details

Keywords: Real Assets; Business Startups; Business Plan; Economics; Metals and Minerals; Mining; Assets; Private Equity; Public Equity; Goods and Commodities; Emerging Markets; Market Participation; Mining Industry; Financial Services Industry; North and Central America

09 Aug 2011
News

A Toast to Macchu Pisco

Business Plan Contest, I did a marketing independent study on how to launch a premium pisco brand in the United States. We entered a plan in the contest and were... View Details

Keywords: Beverage and Tobacco Product Manufacturing; Manufacturing

April 2011
Teaching Note

Neck & Neck: Leveraging the Club Neck Information (TN)

Teaching Note for 111112. View Details

Keywords: Budgets and Budgeting; Knowledge Use and Leverage; Profit; Planning; Advertising Campaigns; Mathematical Methods; Apparel and Accessories Industry; Retail Industry

Web

Judging | New Venture Competition

political) are favorable. Market need, size of opportunity, competitive landscape, and potential risks are identified and manageable. Resources The funding plan is sensible in terms of capital required to... View Details

01 Apr 1999
News

Q & A: Confronting New Technologies: When Doing Right Is Wrong

markets that don't yet exist. How then can managers identify and assess market potential? The simple answer is that you must "sense" a market's potential by actually being where the technology is emerging.... View Details

September 2021
Case

Vignettes on Professional Service Firm Governance

By: David G. Fubini, Suraj Srinivasan and Li-Kuan Ni

The two vignettes within “Vignettes on Professional Service Firm Governance” (HBS No. 122-024) present various issues relating to governance in professional service firms (“PSFs”). In the first, the Managing Director of a U.S. consulting firm contemplates whether to... View Details