Helping - Publications - Faculty & Research

01 Feb 2017
News

Apple is no longer the most valuable brand in the world as Google takes top spot

March 2023
Case

Ransomware Attack at Colonial Pipeline Company

On the morning of May 7, 2021, Colonial Pipeline Company became aware that the company had been the victim of a malicious ransomware attack that had stolen and locked up company data. The extortionists demanded 75 bitcoins (worth about $4.4 million at the time) in... View Details

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01 Apr 2015
News

The Slow, Steady Battle to Fix Cancer Care

09 Jun 2022
Video

Welcome to Career & Professional Development

25 Apr 2014
Video

Bob Gebhardt - Making A Difference

Video

Varsha Rao - Making A Difference

12 PM – 1:15 PM EDT, 15 Oct 2024
Webinars: Career

Job Search 2.0: LinkedIn + ChatGPT Secrets Revealed

Jeremy Schifeling will dive into the most advanced LinkedIn and ChatGPT techniques to help alumni find a career path, build a fully tech-optimized profile, and ace your very next interview. View Details

December 2021 (Revised May 2025)
Case

Bed Bath & Beyond: The New Strategy to Drive Shareholder Value

By: Benjamin C. Esty and Daniel W. Fisher

At one time, Bed Bath & Beyond was one of the most successful specialty retailers in the United States—its growth and profit margins far exceeded both peer retailers in the home goods market as well as many other discount retailers. But in 2014, its stock price peaked,... View Details

Keywords: Competitive Strategy; Competitive Advantage; Value Creation; Diversification; Corporate Governance; Leading Change; Performance Evaluation; Valuation; Investment Activism; Retail Industry; Consumer Products Industry; United States

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28 Jun 2004
Research & Ideas

Microfinance: A Way Out for the Poor

It's a pittance in the West. A loan of only $500 to $1,200, however, can make all the difference for a man or woman eking out a living in the developing world. Just that much—the typical range of microfinance loans, according to Michael Chu, a poverty expert and HBS... View Details

Keywords: by Martha Lagace

06 Jan 2015
Video

Robert Steven Kaplan - Making A Difference

13 Apr 2016
Research Event

What Does 'Diversity' Really Mean?

Administration at HBS, and HBS Associate Professor Amy Cuddy. Billed as “Talking the Walk: Possibilities for Change Through Dialogue, Expression, and Narrative,” the symposium focused on communication, as speakers reflected on how the language we use can either hold... View Details

Keywords: by Dina Gerdeman

January 2009 (Revised March 2010)
Case

LeBron James

By: Anita Elberse and Jeff McCall

In 2005, to the astonishment of many sports industry insiders, superstar basketball player LeBron James fired his agent and established his own firm, LRMR, to handle all aspects of his business ventures and marketing activities and named his childhood friend Maverick... View Details

Keywords: Talent and Talent Management; Compensation and Benefits; Brands and Branding; Marketing Strategy; Sports; Sports Industry

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October 2012
Case

Winfield Refuse Management, Inc.: Raising Debt vs. Equity

By: W. Carl Kester and Sunru Yong

A small, publicly traded company specializing in non-hazardous waste management considers a major acquisition in the Midwestern U.S. The acquisition can provide entry into the region, help the firm compete in a competitive industry, and improve its cost position. The... View Details

Keywords: United States; Acquisitions; Capital Structure; Equity Capital; Debt Management; Expansion; Leveraged Buyouts; Financial Analysis; Administrative/Support/Waste Management/Remediation Services; Equity; Borrowing and Debt; Service Industry

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26 Feb 2025
Video

Entrepreneurial Insights: Ayushi Sinha, Founder and CEO of Turmerik

Career Coach

Martha Tassinari

Martha (HBS '94) has been an executive coach and career counselor at HBS since 2007. She has helped thousands of MBA students, Alumni and Executive Education participants (GMP, PLD, OPM, New Path) identify and reach their career and... View Details

Keywords: Education; Entertainment / Media; Entrepreneurship; Venture Capital; Financial Services (All); Hospitality; Manufacturing; Publishing / Communications / Advertising; Retail; Clean Technology; Energy; Telecommunications; Technology

May 2025
Teaching Note

Bridj and the Business of Urban Mobility (B): A New Model in Kansas City

By: Rosabeth Moss Kanter and Jonathan Cohen

This Teaching Note helps instructors teach students the HBS Case, Bridj and the Business of Urban Mobility (B): A New Model in Kansas City. In late 2016, Bridj was expanding its digital platform to help address urban mobility problems faced by cities across the country... View Details

Keywords: App Development; Innovation; Stakeholder Engagement; Collaboration; Ride-sharing; Entrenchment; Digital; Transportation; Urban Development; Disruption; Business Startups; Digital Platforms; Growth and Development Strategy; Business and Stakeholder Relations; Partners and Partnerships; Expansion

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March 2015
Case

Guiding Professional Accountants to Do the Right Thing

By: Paul Healy, V.G. Narayanan and Penelope Rossano

The Ethics Advisory Committee of the Institute of Chartered Accountants in England and Wales (ICAEW) provides training and support for member Chartered Accountants to help them deal with difficult professional situations. Members can seek help through call centers and... View Details

Keywords: Accounting; Ethics; Professional Conduct

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