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  • September 1997
  • Case

Bayer AG (B)

By: John A. Quelch
Bayer's senior executives detail the communications challenge program that resulted from the company's reacquisition of its brand name and trademark cross, which gave Bayer one name worldwide for the first time since World War I. View Details
Keywords: Globalized Firms and Management; War; Acquisition; Trademarks; Brands and Branding; Communication Strategy; Biotechnology Industry; Pharmaceutical Industry; Germany
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    Jay W. Lorsch

    Jay W. Lorsch is the Louis Kirstein Professor of Human Relations at the Harvard Business School. He is editor of View Details

      Robert F. White

      Bob White is a Senior Lecturer in the Entrepreneurial Management Unit at the Harvard Business School where he teaches courses in the MBA program (Required and Elective curricula) and the Executive Education program. Courses taught include Entrepreneurial... View Details

      • October 2009 (Revised February 2010)
      • Case

      Wiwa v. Royal Dutch/Shell

      By: Lynn S. Paine and Lara Adamsons
      On the eve of trial, and after nearly 14 years of pre-trial litigation, the parties in Wiwa v. Royal Dutch/Shell jointly announced that the four U.S. lawsuits stemming from the execution of the Ogoni Nine in 1995 had been settled. View Details
      Keywords: Crime and Corruption; Multinational Firms and Management; Corporate Accountability; Lawsuits and Litigation; Nigeria; United States
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      • 24 Oct 2019
      • Video

      Anu Aga

      Anu Aga, former Chair of the engineering and energy company Thermax in India, describes the difficult decision to reconstitute the company’s Board of Directors and her belief in the need to keep the roles of... View Details
      • Video

      Anu Aga

      Anu Aga, former head of Thermax, an engineering and energy company in India, describes her decision to hire a consultant company in response to operational losses at the company, and of the skepticism she faced... View Details
      • October 2015 (Revised August 2018)
      • Case

      Ozark Feed and Ag Corporation: The ERP Decision

      By: Jan Hammond, Paul Kalmbach and Eric Bernstein
      This case describes a medium-sized business that manufactures animal feed for commercial and companion animals. The company has been growing rapidly and is considering whether or not to implement an enterprise resource planning (ERP) system. Ozark currently uses an IT... View Details
      Keywords: ERP Systems; Information Technology; Supply Chain Management; Growth Management; Performance Improvement; Animal-Based Agribusiness; Decision Choices and Conditions; Agriculture and Agribusiness Industry; Information Technology Industry; Missouri; Oklahoma; Texas; Arkansas
      Related
      • 17 Sep 2024
      • HBS Case

      The Climate Targets Leaders Need to Know as Regulations Loom

      As investor pressure mounts on companies to show their environmental impacts, leaders are encountering an unwieldy tangle of terms and approaches. Climate accounting basics and a dictionary of sorts can help demystify the calculations and voluntary targets that... View Details
      Keywords: by Rachel Layne
      • July 2004 (Revised August 2004)
      • Case

      On Becoming a Board Member

      By: Jay W. Lorsch and Ashley Robertson
      A Hispanic executive is considering whether to join the board of directors of a company and receives advice from several more experienced directors. Teaching Purpose: To focus on the issues related to joining a board of directors. View Details
      Keywords: Management; Leadership; Ethnicity; Governing and Advisory Boards
      Related
      • 2021
      • Book

      The Power of Trust: How Companies Build It, Lose It, Regain It

      By: Sandra J. Sucher and Shalene Gupta
      Trust is the most powerful force underlying the success of every business. Yet it can be shattered in an instant, with a devastating impact on a company’s market cap and reputation. How to build and sustain trust requires fresh insight into why customers, employees,... View Details
      Keywords: Power; Corporate Culture; Future Of Work; Innovation; Technology Strategy; Automation; Stakeholder Engagement; Employee Attitude; Customer Behavior; Shareholder Value; Government And Business; Impact Investing; Corporate Change And Sustainability; Trust; Power and Influence; Globalization; Leadership; Organizational Culture; Innovation and Invention; Human Resources; Information Technology; Strategy; Corporate Accountability; Asia; Europe; South America; Middle East; North and Central America
      Related

        Nien-he Hsieh

        Nien-hê Hsieh is the Kim B. Clark Professor of Business Administration in the General Management Unit at Harvard Business School. His research and teaching aims at helping business leaders and organizations determine and deliver on their responsibilities. He... View Details

        • 24 Jan 2024
        • Op-Ed

        Why Boeing’s Problems with the 737 MAX Began More Than 25 Years Ago

        corporate executives from its engineering and product decisions and alienated its Seattle-based engineers. Leader turnover, ethical lapses, and buybacks After Condit resigned in 2003 following an ethics scandal, Boeing’s board convinced... View Details
        Keywords: by Bill George; Air Transportation; Transportation; Aerospace
        • Teaching Interest

        Advanced Management Program

        By: Michael L. Tushman

        Market volatility and disruptive innovation are changing the way companies compete in every industry—and increasing the demand for business leaders who can manage globally in the age of digital transformation. Whether you are looking to move up to the executive... View Details

          Christina R. Wing

          Christina Wing is a Senior Lecturer in the Technology and Operations Management Unit at the Harvard Business School. Her research focuses primarily on topics surrounding families in business, and the course she created, titled Demystifying the Family... View Details

          • March 2023 (Revised September 2023)
          • Case

          Patagonia: 'Earth Is Now Our Only Shareholder'

          By: Brian Trelstad, Nien-hê Hsieh, Michael Norris and Susan Pinckney
          In September 2022, Yvon Chouinard, the iconoclastic founder of outdoor apparel company Patagonia, announced a new ownership model for his company. Chouinard and his family had held complete control of the company's voting and non-voting stock since its founding 50... View Details
          Keywords: Trusts; Business Ventures; Business Organization; Family Business; Restructuring; Change; Disruption; Transition; Decision Making; Ethics; Values and Beliefs; Finance; Financial Management; Governance; Corporate Governance; Investment Activism; Leadership; Labor; Law; Common Law; Management; Goals and Objectives; Organizations; Corporate Social Responsibility and Impact; Mission and Purpose; Organizational Change and Adaptation; Organizational Culture; Ownership; Ownership Type; Family Ownership; Private Ownership; Social Enterprise; Nonprofit Organizations; Society; Social Issues; Wealth and Poverty; Value; Value Creation; Apparel and Accessories Industry; United States
          Related

            Michael W. Toffel

            Professor Toffel is the Senator John Heinz Professor of Environmental Management. His research examines how companies are addressing climate change (especially decarbonization) and other environmental and working condition issues in their operations and supply... View Details

            • 15 Sep 2011
            • News

            Boston Redevelopment Authority Approves Tata Hall Construction

            • 07 Jul 2015
            • Blog Post

            From Teach for America – to HBS – and Back Again

            brief interlude in consulting, Maxeme was named the Executive Director of Teach for America for Miami-Dade. We checked in with Maxeme to learn more about her time at HBS, what she’s been up to lately, and her advice for prospective... View Details

              David J. Collis

              For the past thirty years David J. Collis has been a professor at the Harvard Business School, where he was only the second ever full-time Adjunct Professor appointed. Previously, he was the Thomas Henry Carroll Ford Foundation Adjunct Professor, the MBA Class... View Details

              • 27 Feb 2006
              • Research & Ideas

              Take Responsibility for Rising Stars

              Many executives believe that leadership development is a job for the HR department. This may be the single biggest misconception they can have. As corporations have broken down work into manageable activities and then consolidated... View Details
              Keywords: by Jeffrey M. Cohn, Rakesh Khurana & Laura Reeves