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  • All HBS Web  (1,665)
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    • News  (248)
    • Research  (1,287)
    • Events  (3)
    • Multimedia  (2)
  • Faculty Publications  (752)
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  • 26 Feb 2013
  • First Look

First Look: Feb. 26

call in sick to retain eligibility. Second, employees with perfect pre-program attendance or high productivity suffered a 6% to 8% productivity decrease after program introduction, suggesting they were demotivated by awards for good View Details
Keywords: Sean Silverthorne
  • 04 Dec 2012
  • First Look

First Look: December 4

applications available on it. Our model is based on the observation that even if users prefer application variety, applications often also exhibit direct network effects. When there are direct network effects, users prefer to consume the... View Details
Keywords: Carmen Nobel
  • 25 Sep 2018
  • First Look

New Research and Ideas, September 25, 2018

from Medical Device Recalls By: Ball, George P., Jeffrey T. Macher, and Ariel Dora Stern Abstract—When innovations are successfully commercialized into new products, they can create value for both consumers and firms. When products... View Details
Keywords: Dina Gerdeman
  • 14 Jan 2014
  • First Look

First Look: January 14

  Publications January 2014 Harvard Business Review IDEO's Culture of Helping By: Amabile, Teresa, Colin M. Fisher, and Julianna Pillemer Abstract—Leaders can do few things more important than encouraging helping behavior within their... View Details
Keywords: Sean Silverthorne
  • 23 Dec 2002
  • Research & Ideas

Partnering and the Balanced Scorecard

intranet. The personal behavior of executives reinforces the message. Employees become truly empowered by understanding what the organization wishes to accomplish, and how they can contribute to these accomplishments. This understanding... View Details
Keywords: by Robert S. Kaplan & David P. Norton
  • 20 Nov 2015
  • News

Room to Grow

Despite New England’s long traditions of farming and fishing, only an estimated 5–10 percent of the food consumed in the region is actually produced there. That’s a fact Andrew Kendall (MBA 1988) is working hard to change. “At least 50... View Details
Keywords: Margie Kelley
  • 16 Jul 2013
  • First Look

First Look: July 16

that may be to do. In this article, the authors look at research from behavioral economics, social psychology, and other disciplines and offer practical tactics for leaders hoping to project a healthy amount of both qualities. Publisher's... View Details
Keywords: Anna Secino
  • 19 Dec 2017
  • First Look

New Research and Ideas, December 19, 2017

https://cb.hbsp.harvard.edu/cbmp/product/618024-PDF-ENG Harvard Business School Case 517-115 Predicting Consumer Tastes with Big Data at Gap CEO Art Peck was eliminating his creative directors for The Gap, Old Navy, and Banana Republic... View Details
Keywords: Carmen Nobel
  • 27 Jun 2017
  • First Look

First Look at New Research and Ideas, June 27

century and today. It tells the story of the extraordinary and often eccentric men and women who defied convention and imagined that business could help save the planet rather than consume it. The social and religious beliefs that drove... View Details
Keywords: Sean Silverthorne
  • 09 Feb 2016
  • First Look

February 9, 2016

illustrates what a Strategic Deal Profile is, why it is important, and the issues involved in making such a Profile part of actual selling behaviors and performance management practices. Publisher's link:... View Details
Keywords: Sean Silverthorne
  • 04 May 2010
  • News

The History of Beauty

Keywords: Prof. Geoffrey Jones; beauty products; grooming; Clothing and Clothing Accessories Stores; Retail Trade
  • 01 Sep 2014
  • News

All For One

employees. By 2012, sales had increased by nearly 50 percent, and VW’s brand ranking had climbed from No. 55 to No. 39. Based on consumer surveys, brand monitor Interbrand selected VW as the top environmental brand in 2012. While creating... View Details
Keywords: Michael Blanding; faculty; research; Market Research, Photo, Translation, Veterinary and Other Services; Professional Services
  • 09 Dec 2014
  • First Look

First Look: December 9

behavior that is enacted during interactions and observed by perceivers affects how those perceivers evaluate and respond to the actor, this experiment focused on how a nonverbal behavior that is enacted... View Details
Keywords: Sean Silverthorne
  • 19 Sep 2006
  • First Look

First Look: September 19, 2006

distribution will fundamentally change the number and variety of products that consumers purchase. However, there is sharp disagreement about what type of change will occur. Proponents of the "long tail" idea argue that a sharp... View Details
Keywords: Sean Silverthorne
  • 07 Sep 2011
  • First Look

First Look: Sept. 7

virtually all of them shared a deep concern for the sustainability of the market system, but their beliefs about how to respond varied widely. Some said that changing their behavior would be unnecessary or even inappropriate. Others were... View Details
Keywords: Sean Silverthorne
  • 30 Mar 2010
  • First Look

First Look: March 30

the two tendencies can be explained as a product of a contingent recency effect: although the estimations reflect negative recency, choice behavior reflects positive recency. A similar pattern is observed in the field study: immediately... View Details
Keywords: Sean Silverthorne
  • 29 Jun 2007
  • First Look

First Look: June 29, 2007

the (A) case. Purchase this supplement: http://www.hbsp.harvard.edu/b01/en/common/item_detail.jhtml?id=407071 Free the Grapes—Direct-to-Consumer Shipping in the Wine Industry Harvard Business School Case 707-472 While wine tourism in the United States was booming, the... View Details
Keywords: Martha Lagace
  • 23 May 2017
  • First Look

First Look at New Ideas and Research: May 23, 2017

points. Pseudo-set framing changes gambling choices (Study 1), effort (Studies 2 and 3), giving behavior (Field Data and Study 4), and purchase decisions (Study 5). These effects persist in the absence of any reward, when a cost must be... View Details
Keywords: Carmen Nobel
  • 20 Feb 2018
  • First Look

First Look at New Research and Ideas, February 20, 2018

economics, demonstrating a persistent concern with market fairness—not only fair prices for consumers but also fair competition among businesses. Proponents of fair trade collaborated with regulators to create codes of fair competition... View Details
Keywords: Sean Silverthorne
  • 28 Jan 2015
  • Research & Ideas

Ground Game, Air Wars, and Other Marketing Lessons From Presidential Elections

New research from Harvard Business School shows that mass advertising is better at swaying undecided consumers while face-to-face personal selling is more suited at closing the deal for those already leaning toward a particular product.... View Details
Keywords: by Dina Gerdeman
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