Publications

September 1993 (Revised June 1994)
Case

Hewlett-Packard: Singapore (A)

By: Dorothy A. Leonard

In the over 20 years since Hewlett-Packard (HP) set up a manufacturing site in Singapore to produce calculators, HP has invested managerial talent and resources in developing its licensor into a technology development partner. The case details the growth of high-volume... View Details

Keywords: Information Technology; Multinational Firms and Management; Market Entry and Exit; Competency and Skills; Research and Development; Cross-Cultural and Cross-Border Issues; Product Development; Computer Industry; Singapore

April 1999 (Revised May 2000)
Case

Compaq Computer: Intel Inside?

By: David E. Bell and Ann Leamon

Presents the results of quantitative and qualitative market research on the possible acceptance of a non-Intel processor in Compaq Computer's consumer notebook line. If the low-priced, non-Intel notebook is a success, the company will maintain or increase its 45% share... View Details

Keywords: Distribution; Production; Success; Performance Evaluation; Mathematical Methods; Competition; Computer Industry

May 1998 (Revised July 1998)
Teaching Note

Dell Online TN

By: V. Kasturi Rangan and Marie Bell

Teaching Note for (9-598-116). View Details

Keywords: Online Technology; Computer Industry

January 1991 (Revised February 1991)
Teaching Note

Hewlett-Packard (A) and (B): Organizing New Product Sales Channels, Teaching Note

By: V. Kasturi Rangan

Keywords: Product Launch; Computer Industry

August 1988 (Revised January 1992)
Case

Hewlett-Packard (B): Organizing New Product Sales Channels--1987

By: V. Kasturi Rangan

Keywords: Sales; Product Launch; Marketing Channels; Computer Industry

February 1987 (Revised January 1991)
Teaching Note

Peripheral Products Co.: The ""Gray Market"" for Disk Drives, Teaching Note

By: Frank V. Cespedes

Teaching Note for (9-586-124). View Details

Keywords: Computer Industry

August 1985
Background Note

Note on the Disk Drive Industry--1985

By: Frank V. Cespedes

Keywords: Computer Industry

April 1995 (Revised November 1995)
Supplement

Human Resources at Hewlett-Packard (B)

By: Michael Beer and Gregory C. Rogers

Designed as an in-class handout as a source of further discussion of the issues. View Details

Keywords: Human Resources; Computer Industry

April 1995 (Revised November 1995)
Case

Human Resources at Hewlett-Packard (A)

By: Michael Beer and Gregory C. Rogers

Provides an overview of the human resource policies and practices applied by Hewlett-Packard (HP). Discusses HP's reactions as an organization to changes in its business environment. As such, it is an opportunity to analyze HP's practices, and how they have been... View Details

Keywords: Human Resources; Change; Organizational Change and Adaptation; Policy; Computer Industry

February 1986 (Revised June 1988)
Supplement

Donna Dubinsky and Apple Computer, Inc. (C)

Dubinsky and her boss' boss reflect on what was learned through this difficult chapter in Apple's history. May be used with Donna Dubinsky and Apple Computer, Inc. (A), (B), (D) and (E). View Details

Keywords: Business History; Problems and Challenges; Computer Industry; United States

January 1981
Teaching Note

Datavision (A) and (B), Teaching Note

By: Michael Beer

Teaching Note for (9-495-046) and (9-495-047). View Details

Keywords: Computer Industry

December 1998
Supplement

John Trani on Mac Direct (Video(

By: Hugo Uyterhoeven

Keywords: Computer Industry

August 1998 (Revised May 1999)
Case

Network Computer, Inc.

By: Lynda M. Applegate and Kirk A. Goldman

Keywords: Information Infrastructure; Networks; Corporate Strategy; Information Technology; Internet and the Web; Computer Industry

November 1980
Background Note

Overview of IBM Operating Systems

By: James I. Cash Jr.

Keywords: Software; Computer Industry

October 1979 (Revised January 1983)
Case

IBM Corp.: The Bubble-Memory Incident

Focuses on the role of IBM's Corporate Management Committee (CMC) in resolving conflicts between the line and staff elements of IBM's organization. The issue for discussion is not a substantive technological question but a question of the proper role for the CMC in... View Details

Keywords: Managerial Roles; Conflict and Resolution; Computer Industry

January 1992 (Revised August 1992)
Case

Lexon Corp. (B)

By: Lynn S. Paine

Lexon Corp. lawyers must decide how to respond to two lawsuits challenging the company's interception of electronic mail on privacy grounds. They must also formulate a company policy on e-mail. One suit was filed by an employee dismissed from her job after asking that... View Details

Keywords: Information; Rights; Managerial Roles; Interpersonal Communication; Employee Relationship Management; Ethics; Lawsuits and Litigation; Computer Industry; California

June 2001
Article

Playing by the Rules: How Intel Avoids Antitrust Litigation

By: David B. Yoffie and Mary Kwak

Keywords: Information Infrastructure; Lawsuits and Litigation; Computer Industry