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  • All HBS Web  (2,512)
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Show Results For

  • All HBS Web  (2,512)
    • People  (4)
    • News  (557)
    • Research  (1,495)
    • Events  (12)
    • Multimedia  (30)
  • Faculty Publications  (982)
← Page 74 of 2,512 Results →
  • Career Coach

Kelly Kung

looks like, and how they can meet your personal goals in a post-MBA career. She is happy to help with interview prep, commercial case study and LBO modelling, resume and cover letter reviews. To book an appointment, please send Kelly an... View Details
  • 30 Apr 2008
  • Sharpening Your Skills

Sharpening Your Skills: Brand Management

own money in outlets such as television commercials and billboards that are more frequently used for fast food than books. Patterson represents a supplier who builds a persistent demand and designs production to perpetuate that brand's... View Details
Keywords: by Staff; Sports; Publishing; Auto
  • 01 Jun 2017
  • News

Surveying Students’ Summer Plans

of commercial tech monetization, which includes wearable products in the health care category. The opportunity appealed to me in part because it uses so much of what I learned this year, including term sheets, market evaluation, and what... View Details
Keywords: Julia Hanna
  • Web

Buy Now, Pay Later: Research Links - Printed Collections

Collection Guide to Using the Collection The Baker Old Class collection contains rare and ephemeral books, pamphlets, trade periodicals, and corporate publications relating to retail credit, credit rating, commercial credit, and financial... View Details
  • 01 Mar 2017
  • News

Bringing Out the Best

and remembering what I said.’ ” Curry was more interested in finance then, but after 25 years in commercial real estate, she now sees that the professor was right. “It all comes down to organizational behavior,” she says. “You have more... View Details
  • 11 May 2010
  • First Look

First Look: May 11

Amyris Biotechnologies: Commercializing Biofuel Gary P. Pisano and Alison Berkley WagonfeldHarvard Business School Case 610-031 In 2009, Amyris Biotechnologies was building a plant in Brazil that used synthetic biology to convert... View Details
Keywords: Martha Lagace
  • October 2009 (Revised June 2010)
  • Case

1366 Technologies

By: Joseph B. Lassiter III, Ramana Nanda and David Kiron
Just months after declaring their intent to become a solar cell equipment supplier, van Mierlo and Sachs were again revisiting the issue of what the company should be. Becoming a successful solar cell manufacturer would potentially be much more lucrative than becoming... View Details
Keywords: Business Startups; Energy Generation; Renewable Energy; Entrepreneurship; Financing and Loans; Commercialization; Corporate Strategy; Green Technology Industry
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Lassiter, Joseph B., III, Ramana Nanda, and David Kiron. "1366 Technologies." Harvard Business School Case 810-005, October 2009. (Revised June 2010.)
  • October 2003 (Revised February 2004)
  • Case

Strategic Inflection: TiVo in 2003 (A)

By: David B. Yoffie, Pai-Ling Yin and Christina L. Darwall
Mike Ramsey, TiVo's CEO, must decide on which direction to build the company. Facing an onslaught of new competitors, a huge opportunity in the cable industry, and the possibility of becoming the new "user interface" for TV entertainment, Ramsey must balance the... View Details
Keywords: Television Entertainment; Profit; Product Positioning; Standards; Opportunities; Commercialization; Competition; Technology Adoption; Entertainment and Recreation Industry
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Yoffie, David B., Pai-Ling Yin, and Christina L. Darwall. "Strategic Inflection: TiVo in 2003 (A)." Harvard Business School Case 704-425, October 2003. (Revised February 2004.)
  • July 2002
  • Case

Introducing ... The XFL!

By: Susan M. Fournier, Stephen A. Greyser and Seth Schulman
When the XFL professional football league debuted on February 3, 2001, it generated a Nielsen rating of 10.1, higher than any nationally televised program in a Saturday evening time slot. The next week, ratings plummeted, and by week nine the XFL game earned the title... View Details
Keywords: Advertising; Forecasting and Prediction; Product Positioning; Consumer Behavior; Product Development; Culture; Commercialization
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Fournier, Susan M., Stephen A. Greyser, and Seth Schulman. "Introducing ... The XFL!" Harvard Business School Case 503-015, July 2002.
  • Web

Driving Social Change | Social Enterprise | Harvard Business School

types of organizations that I’m interested in are those trying to combine social development logic with commercial logic in an innovative way. In the case of commercial microfinance organizations, they are... View Details
  • 01 Sep 2008
  • News

Negative Ad Power

ominously at three in the morning. In commercial marketing, Apple’s “Hi, I’m a Mac; Hi, I’m a PC” spots are about as tough as comparison advertising gets. Yet the digs at Microsoft are offset by sympathy for the nerdy but likable PC... View Details
Keywords: John A. Quelch;Katherine E. Jocz; Colleges, Universities, and Professional Schools; Educational Services; Management, Scientific, and Technical Consulting Services; Professional Services
  • 07 Mar 2024
  • Blog Post

IFC India: Green-tech Entrepreneurship in India

contexts. This means that Log9 has a unique and well-differentiated CVP to offer OEMs as it seeks to gain new customers and grow. Go-To-Market: One striking revelation was Log 9's strategy for targeting a commercial customer base. By... View Details
  • 24 Apr 2014
  • News

Seeing glass in a new light

Mulpuri's leadership, View has pioneered the large-scale commercialization of architectural dynamic glass. The company designs, manufactures, and sells a new generation of window-glass nanotechnology that intelligently adjusts in response... View Details
  • February 2024
  • Teaching Note

Compass Pathways: Pioneering Psychedelic Treatment

By: Tiona Zuzul
Teaching Note for HBS Case No. 724-412. View Details
Keywords: Commercialization; Corporate Strategy; Competitive Strategy; Product Launch; Health Care and Treatment; Pharmaceutical Industry; Europe; United States; United Kingdom
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Zuzul, Tiona. "Compass Pathways: Pioneering Psychedelic Treatment." Harvard Business School Teaching Note 724-457, February 2024.
  • 30 Mar 2018
  • News

Fighting Poverty One Neighborhood at a Time

come from low-income neighborhoods.” While his background is in commercial real estate and corporate finance, since 2012 Majors has served as a vice president at Purpose Built Communities, an Atlanta-based, nonprofit consulting group.... View Details
  • 12 May 2016
  • News

What Ernest Shackleton has in common with Jeff Bezos and Elon Musk

claiming valuable new natural resources. It’s a modern set of economic motives that aren’t much different from those that set whalers sailing south more than a century ago. While Nohria sees promise in the commercialization of space, he... View Details
  • Profile

Michael O. Braimah

pathways, taking four months to teach English in Rabat, Morocco, through the Amal Sale Association. "The center taught commercially viable crafts, like sewing and pottery, to help women become self-sustainable," Michael says.... View Details
  • 25 Jun 2019
  • Blog Post

Learning the Language of Business and Science – The MS/MBA Biotechnology: Life Sciences Program

Sciences Program so that I could maintain my science skills while at HBS and study the process of commercializing technology.  This program has been fantastic and provided me access to some of the most amazing professionals and resources... View Details
  • Web

Buy Now, Pay Later: Credit, Information, and the Courts

Writers’ Guide (1918), p. 5. Dun & Bradstreet Corporation Records, Box 18, Folder 13. 15 James H. Madison, “The Evolution of Commercial Credit Reporting Agencies in Nineteenth-Century America,” The Business History Review 48, no. 2... View Details
  • 24 Jul 2018
  • News

How Amy Hood Won Back Wall Street and Helped Reboot Microsoft

April of that year to reach $20 billion in annualized revenue from the commercial cloud business by fiscal 2018, a goal they passed in the first quarter. It was a “look over here” move that took investors’ eyes off the waning PC business.... View Details
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