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      Product DevelopmentRemove Product Development →

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      • September–October 1997
      • Article

      Developing Products on Internet Time

      By: A. D. MacCormack and M. Iansiti
      Keywords: Product; Internet and the Web; Manufacturing Industry
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      MacCormack, A. D., and M. Iansiti. "Developing Products on Internet Time." Harvard Business Review 75, no. 5 (September–October 1997).
      • 1997
      • Book

      Finding Time: How Corporations, Individuals, and Families Can Benefit from New Work Practices

      By: Leslie Perlow
      Why do Americans work so hard? Are the long hours spent at work really necessary to increase organizational productivity? Perlow documents the work life of employees who assume that for their own success and the success of their organization they must put in extended... View Details
      Keywords: Time Management; Working Conditions; Work-Life Balance; Performance Productivity
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      Perlow, Leslie. Finding Time: How Corporations, Individuals, and Families Can Benefit from New Work Practices. Ithaca, NY: Cornell University Press, 1997.
      • September 1997 (Revised May 1999)
      • Case

      Precision Controls, Inc.

      By: James K. Sebenius and David T. Kotchen
      Precision Controls is a Minnesota-based manufacturer of electronic control devices. To enhance its product line, Precision would like to establish an artificial intelligence research group, either through internal development or, preferably, by merging with or... View Details
      Keywords: Information Technology; Valuation; Research and Development; Negotiation Process; Stock Shares; Negotiation Tactics; Mergers and Acquisitions; Manufacturing Industry; Electronics Industry; Minnesota
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      Sebenius, James K., and David T. Kotchen. "Precision Controls, Inc." Harvard Business School Case 898-046, September 1997. (Revised May 1999.)
      • August 1997
      • Case

      Orbital Sciences Corporation: ORBCOMM

      By: Das Narayandas and John A. Quelch
      In late 1993, Orbital Communications Corp. (OCC), a subsidiary of Orbital Sciences Corp., is developing a global two-way wireless data communications system, called "ORBCOMM," based on a 26-satellite constellation in low earth orbit. Service is scheduled to begin in... View Details
      Keywords: Business Subsidiaries; Business Model; Business Startups; Price; Global Strategy; Marketing Strategy; Demand and Consumers; Partners and Partnerships; Salesforce Management; Telecommunications Industry
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      Narayandas, Das, and John A. Quelch. "Orbital Sciences Corporation: ORBCOMM." Harvard Business School Case 598-027, August 1997.
      • July 1997
      • Case

      Allentown Materials Corporation: The Electronic Products Division (B)

      By: Michael Beer
      Focuses on the recommendations and implementation strategy made by the organizational development group to address the division's problems. A rewritten version of an earlier case. View Details
      Keywords: Change Management; Strategy; Organizational Change and Adaptation; Electronics Industry; United States
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      Beer, Michael. "Allentown Materials Corporation: The Electronic Products Division (B)." Harvard Business School Case 498-024, July 1997.
      • July 1997 (Revised August 1997)
      • Case

      numeric investors l.p.

      By: Andre F. Perold and Brian J. Tierney
      Numeric Investors manages equity portfolios with the use of a momentum model and a value model. The momentum model is based on earnings surprise and analysts' revisions of their earnings estimates. The firm offers long-short as well as long-only strategies, and its... View Details
      Keywords: Asset Management; Cost; Equity; Financial Strategy; Investment; Investment Portfolio; Management; Product Development; Performance Efficiency; Business Strategy
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      Perold, Andre F., and Brian J. Tierney. "numeric investors l.p." Harvard Business School Case 298-012, July 1997. (Revised August 1997.)
      • June 1997
      • Teaching Note

      BancZero New Product Development TN

      By: Marco Iansiti
      Teaching Note for (9-697-044). View Details
      Keywords: Banking Industry; Mexico City; United States
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      Iansiti, Marco. "BancZero New Product Development TN." Harvard Business School Teaching Note 697-114, June 1997.
      • June 1997
      • Teaching Note

      Innovation in Action: Product Development Projects and Action-Based Learning, Instructor's Note

      By: Marco Iansiti
      As a project-based course, Managing Product Development has been carefully designed so that classroom discussion and students' project team activities infuse each other: learning from course materials enhances project activities, which in turn enrich subsequent... View Details
      Keywords: Management Practices and Processes; Management Style; Product Development; Projects; Groups and Teams
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      Iansiti, Marco. "Innovation in Action: Product Development Projects and Action-Based Learning, Instructor's Note." Harvard Business School Teaching Note 697-107, June 1997.
      • June 1997
      • Teaching Note

      Living on Internet Time: Product Development at Netscape,Microsoft, Yahoo!, and NetDynamics TN

      By: Marco Iansiti
      Teaching Note for (9-697-052). View Details
      Keywords: Information Technology Industry; United States
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      Iansiti, Marco. "Living on Internet Time: Product Development at Netscape,Microsoft, Yahoo!, and NetDynamics TN." Harvard Business School Teaching Note 697-116, June 1997.
      • May 1997 (Revised July 1997)
      • Case

      Vermeer Technologies (B): Realizing the Dream

      By: Ashish Nanda
      The Vermeer team works day and night to develop its software offering, unforeseen difficulties and internal tensions notwithstanding. In less than a year, the product is ready. The Vermeer team waits anxiously for the market to pronounce its verdict. View Details
      Keywords: Internet and the Web; Applications and Software; Business Startups; Product Development; Information Technology Industry
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      Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (B): Realizing the Dream." Harvard Business School Case 397-080, May 1997. (Revised July 1997.)
      • May 1997 (Revised July 1997)
      • Case

      Vermeer Technologies (D): Making Transitions

      By: Ashish Nanda
      Microsoft has acquired Vermeer, and Vermeer executives are both excited and concerned as they prepare to move to Redmond. Even though the acquisition has been financially rewarding, the Vermeer engineers worry how well they will adapt to their new home. Meanwhile,... View Details
      Keywords: Horizontal Integration; Value Creation; Applications and Software; Acquisition; Product Development; Information Technology Industry
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      Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (D): Making Transitions." Harvard Business School Case 397-082, May 1997. (Revised July 1997.)
      • May 1997 (Revised July 1997)
      • Case

      Vermeer Technologies (E): New Beginning

      By: Ashish Nanda
      The Vermeer team is pleasantly surprised by the benefits and hospitality that their new surroundings offer. Their happiness is tempered, however, by discomfort with some elements of the "Microsoft Way." As the Vermeer engineers embark on a punishing schedule for the... View Details
      Keywords: Performance Expectations; Horizontal Integration; Organizational Design; Organizational Culture; Product Development; Information Technology Industry
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      Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (E): New Beginning." Harvard Business School Case 397-085, May 1997. (Revised July 1997.)
      • May 1997 (Revised July 1997)
      • Case

      Vermeer Technologies (F): FrontPage 97

      By: Ashish Nanda
      Vermeer engineers work at the breakneck pace of "Internet time" to develop the next version of their software product, winning accolades from Microsoft management. Even before this version ships, however, they are faced with another punishing development schedule for... View Details
      Keywords: Business Growth and Maturation; Applications and Software; Business Startups; Product Development; Information Technology Industry
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      Nanda, Ashish, and Georgia Levenson. "Vermeer Technologies (F): FrontPage 97." Harvard Business School Case 397-110, May 1997. (Revised July 1997.)
      • May 1997
      • Teaching Note

      Introduction and Overview: Managing Product Development, Instructor's Note

      By: Marco Iansiti
      The first module, comprising three cases and a team exercise, provides an impressionistic look at all the issues raised in greater detail in subsequent classes. It thus enables students, who come to the course with a range of experience and skills, to get up to speed... View Details
      Keywords: Experience and Expertise; Product Development; Projects; Groups and Teams
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      Iansiti, Marco. "Introduction and Overview: Managing Product Development, Instructor's Note." Harvard Business School Teaching Note 697-104, May 1997.
      • May 1997
      • Teaching Note

      Managing Product Development: Matching Technology with Context, Instructor's Note

      By: Marco Iansiti
      This overview to Managing Product Development (MPD) both previews course material, cases, exercises, and lectures--and provides its conceptual and academic underpinnings. Additionally, this note links these materials to the activities students will be undertaking in... View Details
      Keywords: Curriculum and Courses; Product Development; Knowledge Management; Performance; Projects; Management Practices and Processes; Opportunities; Strategy; Management Analysis, Tools, and Techniques
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      Iansiti, Marco. "Managing Product Development: Matching Technology with Context, Instructor's Note." Harvard Business School Teaching Note 697-103, May 1997.
      • May 1997
      • Teaching Note

      Product Development Foundations, Instructor's Note

      By: Marco Iansiti
      As emphasized in the course overview, excellence in product development is built on three foundations: the activities aimed at generating, retaining, and integrating knowledge. They form the critical building blocks for the conceptualization and implementation of any... View Details
      Keywords: Knowledge Management; Product Launch; Infrastructure; Product Development
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      Iansiti, Marco. "Product Development Foundations, Instructor's Note." Harvard Business School Teaching Note 697-105, May 1997.
      • May 1997
      • Teaching Note

      Product Development Performance, Instructor's Note

      By: Marco Iansiti
      Focuses on what constitutes product development performance and how it is assessed. Performance, as explained in both the note and in the materials for this three-session module, refers to the performance of both the product and the organizational process producing it.... View Details
      Keywords: Management Practices and Processes; Infrastructure; Product Development; Production; Performance Evaluation
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      Iansiti, Marco. "Product Development Performance, Instructor's Note." Harvard Business School Teaching Note 697-108, May 1997.
      • May 1997
      • Teaching Note

      Product Development Process, Organization and Improvement, Instructor's Note

      By: Marco Iansiti
      Explores how development projects fit (or do not fit) within a firm's development strategy and its wider competitive goals. Module materials, and this note, focus on two broad approaches to process design (sequential and flexible) that were originally introduced in the... View Details
      Keywords: Goals and Objectives; Management Practices and Processes; Product Development; Performance Improvement; Competition
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      Iansiti, Marco. "Product Development Process, Organization and Improvement, Instructor's Note." Harvard Business School Teaching Note 697-106, May 1997.
      • May 1997 (Revised March 1998)
      • Case

      Teradyne: Managing Disruptive Change

      By: Joseph L. Bower
      Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. Teradyne: Managing Strategic Change provides historic and administrative background for the other two cases. Teradyne: The Aurora Project deals with the problems... View Details
      Keywords: Business Startups; Disruption; Management; Market Entry and Exit; Product; Product Development; Problems and Challenges; Competitive Strategy; Corporate Strategy; Technology
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      Bower, Joseph L. "Teradyne: Managing Disruptive Change." Harvard Business School Case 397-112, May 1997. (Revised March 1998.)
      • May 1997 (Revised March 1998)
      • Case

      Teradyne: Managing Strategic Change

      By: Joseph L. Bower
      Three cases deal with the introduction of a new product to Teradyne's line of semiconductor test equipment. This case provides historic and administrative background for the other two cases. Teradyne: The Aurora Project deals with the problems facing the head of a... View Details
      Keywords: Business Startups; Change Management; Business or Company Management; Market Entry and Exit; Product; Problems and Challenges; Competitive Strategy; Corporate Strategy; Technology
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      Bower, Joseph L. "Teradyne: Managing Strategic Change." Harvard Business School Case 397-113, May 1997. (Revised March 1998.)
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