Publications

29 Oct 2000
Research & Ideas

Building a Powerful Prestige Brand

Lauder, founded Estée Lauder Cosmetics. By the time she retired from public life in the mid-1990s, this company had become one of the largest cosmetics manufacturers in the world and was recognized as one of the leading players in the... View Details

Keywords: by Nancy F. Koehn; Beauty & Cosmetics; Consumer Products; Retail

Web

Online Business Courses for Organizations | HBS Online

Social Join a global community of business professionals. Ask questions, collaborate, and share experiences and expertise across industries. Find the Right Program for Your... View Details

2013
Working Paper

Adjusting National Accounting for Health: Is the Business Cycle Countercyclical?

By: Mark Egan, Casey B. Mulligan and Tomas J. Philipson

Many national accounts of economic output and prosperity, such as gross domestic product (GDP) or net domestic product (NDP), offer an incomplete picture by ignoring, for example, the value of leisure, home production, and the value of health. Previous discussed... View Details

Keywords: Health; Valuation; Accounting; United States

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September 2008 (Revised February 2009)
Case

Ocean Tomo: Building a Market for Intellectual Property

By: Peter A. Coles, Andrei Hagiu and Alison Berkley Wagonfeld

Ocean Tomo's management team sought to turn the company into the leading intermediary for intellectual property. Despite its increasingly important role in the global marketplace, IP remained a notoriously illiquid asset—difficult to value, harder to trade, and often... View Details

Keywords: Globalized Markets and Industries; Intellectual Property; Resource Allocation; Auctions; Market Design; Service Operations

June 2013 (Revised August 2013)
Case

AVA.ph: Growing a Filipino E-Commerce Company

By: William R. Kerr and Henry Motte-Munoz

AVA is a three-year old e-commerce company in the Philippines. From its early start mimicking the Gilt Groupe concept of online flash sales, the company has grown into a broader e-commerce platform for local fashion commerce. Oliver Segovia needs to evaluate where AVA... View Details

Keywords: Digital Platforms; Business Growth and Maturation; Internet and the Web; Entrepreneurship; Growth and Development Strategy; Fashion Industry; Retail Industry; Philippines

01 Dec 2019
News

INK: Big News for Small Business

The earliest small business loan on record dates back to Mesopotamia, when a royal baker borrowed capital—suggesting that small-business owners have been wrestling with access to capital literally since the... View Details

Keywords: Jen McFarland Flint

08 May 2018
News

Harvard Business School’s HBX Announces ConneXt Live Virtual Event and Launch of HBX Community Platform

04 Aug 2020
News

How Business Can Advance Racial Equity

so business and leadership were really the world that I grew up in and I realized pretty early that business could be an incredibly powerful force for good and for general human flourishing, as well as View Details

15 Oct 2019
News

Engaging More Deeply with Business in Africa

understand business in Africa. In November, the ARC expanded its coverage on the continent with the hiring of Wale Lawal, a senior researcher who will be based in Lagos. Professor Tsedal Neeley spoke about... View Details

November 2003 (Revised July 2014)
Case

'Walking on a Tightrope': Maintaining London as a Financial Center

By: Geoffrey Jones and Meghan Gallagher-Kernstine

Focuses on the development of London as a leading international financial center and the difficulties it faces maintaining its status. Examines London's history as a financial center from Roman times to the present day. London's position in the 19th century rested on... View Details

Keywords: International Finance; Geographic Location; Governing Rules, Regulations, and Reforms; Business History; Status and Position; Financial Services Industry; Europe; London

21 May 2024
News

A New Chapter

where the alternative is nothing at all.” Wolf hopes that other entrepreneurs will focus their expertise on solving global problems. “I think this generation that’s graduating from business school doesn’t... View Details

Keywords: Catherine O’Neill Grace; photo by Cayce Clifford

April 2010
Case

A Giant Among Women

By: Willy C. Shih, Ethan S Bernstein, Maly Hout Bernstein, Jyun-Cheng Wang and Yi-Ling Wei

Few CEOs successfully manage the evolution of their companies from OEM outsourcer to branded manufacturer to expert consumer marketer as well as Tony Lo, CEO of Giant Manufacturing Co. Ltd., now the largest bicycle manufacturer in the world. In the mid-1980s, Giant... View Details

Keywords: Consumer Behavior; Customer Focus and Relationships; Global Strategy; Gender; Customer Satisfaction; Product Development; Bicycle Industry; Taiwan

25 Jan 2021
Book

In a Nutshell, Why American Capitalism Succeeded

How did the United States become the world’s center of business growth following its founding in 1776? Surely a number of nations had powerful natural resources, stable financial and legal institutions, and dynamic entrepreneurs over that same span. Why was American... View Details

Keywords: by Sean Silverthorne; Manufacturing

August 2007 (Revised October 2022)
Case

Ken Durham and Unilever as a 'Multi-Local Multinational'

By: Geoffrey Jones and Stephanie Decker

Explores the opportunities and threats to Unilever's global business in 1978 based on the commercial and political challenges faced by three of its subsidiaries, Lever Brothers in the United States, Hindustan Lever in India, and United Africa Company in West Africa.... View Details

Keywords: Business Divisions; Local Range; Global Strategy; Multinational Firms and Management; Management Style; Competitive Strategy; Africa; India; United States