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  • Profile

Fereshteh Zeineddin

headquarters in New York, I was excited to be offered an opportunity to join the company in Toronto after graduation. What are you most looking forward to in your career? I am looking forward to infusing my own creativity and personality... View Details
Keywords: Retail
  • 01 Jun 2004
  • News

Media, VC Discussed at WSA Conference

I see it as being the most creative and innovative time in the industry. It’s the Wild West,” said Ceci Kurzman, vice president of worldwide marketing for Epic Records Group. “The record business may be in decline, but the music business... View Details
Keywords: women in business; women's student association; Arts, Entertainment
  • 01 Oct 2002
  • News

Thinking Outside the Centerfold

most noted for have nothing to do with advertising and everything to do with advertising. We're this hybrid company that creates and distributes creative content designed to make brands famous.” View Details
  • Web

Vicky Xu | MBA

Vicky Xu Applied Math, Secondary In English Currier 2020 Cohort 1 The creativity of humans is awesome. I'm excited to be a part of a group dedicated to innovating, collaborating, and building. I'm excited to explore the unknowns, listen... View Details
  • Web

Jess Eng | MBA

that technology, education, and teachers shaped my aspirations, I too want to foster creative learning in all classrooms for all students and learners and share this passion with everyone. Professional goals: I'd love to create... View Details
  • 01 Dec 2007
  • News

Hollywood Squared

others. “In Hollywood shorthand, Pascal’s the creative and Lynton’s the suit, but that shorthand suggests more conflict, and rigid boundaries, than exist for this pair,” Variety (September 10, 2007) asserted. Said Pascal of Lynton, “What... View Details
Keywords: Arts, Entertainment
  • 25 Sep 2017
  • News

Solving Nigeria’s Skilled Workforce Challenge

their combined creative synergy made the team a runner-up in the 2013 Social Enterprise Initiative new venture competition. “It’s tough, and sometimes I feel like I’m building a cathedral that could take hundreds of years,” Rewane says.... View Details
  • November 2005 (Revised June 2006)
  • Case

Strategic Planning at United Parcel Service

By: David A. Garvin and Lynne Levesque
In March 2005, CEO Michael Eskew has asked the Corporate Strategy Group to recommend changes to the strategic process to ensure it allows United Parcel Service (UPS) to continue to transform itself over the next several years. Describes the evolution of UPS's strategic... View Details
Keywords: Change; Decisions; Globalization; Growth and Development Strategy; Managerial Roles; Strategic Planning; Creativity; Corporate Strategy
Related
  • 30 Oct 2007
  • First Look

First Look: October 30, 2007

article concludes that it is critical to make institutions in our current 'consumer era' more attentive to individual patients who are put at risk. Collaborative Brokerage, Generative Creativity, and Creative Success Authors:Lee Fleming,... View Details
Keywords: Sean Silverthorne
  • 11 Feb 2014
  • First Look

First Look: February 11

http://people.hbs.edu/mluca/Papers%20on%20RIS/Land%20Reform.pdf August 2013 Psychological Science Evil Genius? How Dishonesty Can Lead to Greater Creativity By: Gino, F., and S. Wiltermuth Abstract—We propose that dishonest and View Details
Keywords: Sean Silverthorne
  • Portrait Project

Bena Shah

convince the business world that A lot can be learned from marketing a laundry detergent. I will Bring creativity and beauty to the most mundane of products. I will use my smile and my charisma to inspire legions of people to DO THINGS... View Details
  • 07 Aug 2019
  • News

Step Right In

confusing? It is. Fortunately, TechCrunch sent a writer to the MoFE pop-up in New York’s SoHo neighborhood recently to try it out. As TechCrunch explains it, Askaryan was a product manager at Bridgewater Associates but had long been active in the arts and View Details
  • 01 Dec 2009
  • News

Noted & Quoted

2009) “We’re in a very deep jobs crisis, and we’re not coming out of it. It’s too glib to say that jobs are a lagging indicator.” — Professor Bill George, commenting on how the recession has reshaped the American workplace. (Associated Press, September 24, 2009)... View Details
  • 01 Sep 2003
  • News

Jeff Baron

executive to New York playwright has had a number of surprises. He left the corporate world after successful stints with Coca-Cola and American Express to help take care of his ill father and never went back. Turning to his creative side,... View Details
Keywords: Susan Young; Performing Arts, Spectator Sports, and Related Industries; Arts, Entertainment
  • July–August 2019
  • Article

The Soul of a Startup

By: Ranjay Gulati
There’s an essential, intangible something in start-ups—an energy, a soul. It inspires enthusiasm and fosters a sense of deep connection and mutual purpose. While this spirit persists, engagement is high and businesses keep their edge.
But all too often,... View Details
Keywords: Business Startups; Mission and Purpose; Customer Focus and Relationships; Employees; Creativity; Business Growth and Maturation
Related
  • 2011
  • Book

Detour: My Unexpected, Amazing, Life Changing Journey With OnStar

By: Chet Huber
Detour is the story behind the launch of OnStar’s now well known blue button, as told through the eyes of its founder and CEO of over fourteen years, Chet Huber. It’s a personal narrative that describes the events that led up to General Motors’ unexpected choice... View Details
Keywords: General Motors; OnStar; Technological Innovation; Business Startups; Transportation; Safety; Personal Development and Career; Creativity; Success; Business History; Auto Industry
Related
  • April 2005 (Revised October 2007)
  • Case

Candy Land: The Utopian Vision of Milton Hershey

By: Nancy F. Koehn and Erica Helms
Explores the life, work, and achievements of Milton S. Hershey. Analyzes his entrepreneurial achievements, including the creation of the Hershey bar, the founding of the business, and the development of the mass market for chocolate. Also investigates the broader... View Details
Keywords: Entrepreneurship; Leadership; Corporate Social Responsibility and Impact; Creativity; Business and Community Relations
Related
  • 01 Feb 1999
  • News

Short Takes

recentinterview. Yet tacit knowledge is often the unquantifiable advantage that makes an employee so valuable and leads to creativity and innovation within an organization. Are there ways to capture something that is so difficult to... View Details
Keywords: Judith A. Ross
  • Web

Staff | Information Technology

Setting Up Two-Step Verification Training Daily Work Resources that enable you to be productive both on and off campus. Adobe Creative Cloud Budgeting ChatGPT Edu Computer Upgrades Generative AI Tools at HBS Information Security Marketing... View Details
  • Web

IDEO: Human-Centered Service Design | Information Technology

Facing competition from streaming services and increased piracy, Cineplanet sought IDEO’s expertise. Together, they redesigned every facet of their customer experience—from the company’s website to their lobbies. For this request, IDEO embarked on a multi-week trip to... View Details