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  • Web

Tools | New Venture Competition

Venture: Iterating Based on Market Feedback video Play Video duration: 1:01:01 Testing Your Social Venture: Iterating Based on Market Feedback How do you test and iterate your idea? Social entrepreneurs and... View Details
  • 25 Aug 2014
  • News

Wendell P. Weeks, MBA 1987

Corning 2007 Named Chairman, Corning 2007 Corning markets Gorilla Glass 2013 Fast Company names Corning one of World’s 50 Most Innovative Companies Chairman and CEO, Corning Incorporated As CEO of Corning Incorporated, Wendell Weeks... View Details
Keywords: Susan Young
  • 25 Aug 2014
  • News

Gerald Chertavian, MBA 1992

fanatical,” he recalls. “All I thought about was enabling young people to go from poverty to a professional career in one year.” Upon graduation, he moved to London, the hometown of his new wife, Kate, where he ran marketing for a... View Details
Keywords: Susan Young
  • 18 Dec 2018
  • First Look

New Research and Ideas, December 18, 2018

business. One common approach used to gain traction in these adjacent markets has been to pursue a tying strategy. For example, Microsoft pre-installed Internet Explorer into Windows, and Apple set Apple... View Details
Keywords: Dina Gerdeman
  • 01 Dec 2015
  • News

Truth in Lending

tablet, phone, or computer, with or without Internet access, are designed to elicit the most honest response possible. To do that, DiDonna explains, you don’t ask an applicant, “Have you ever told a lie?” Instead, you ask a question... View Details
Keywords: April White
  • 12 Mar 2014
  • Research & Ideas

Entrepreneurship and Multinationals Drive Globalization

firms in the United States to sell equipment enabling the Chinese government to censor the Web and identify political opponents. As the economist William Baumol has argued, entrepreneurship can be productive, unproductive, or destructive,... View Details
Keywords: by Sean Silverthorne; Beauty & Cosmetics; Manufacturing; Consumer Products; Pharmaceutical
  • 07 Oct 2011
  • Research & Ideas

The Steve Jobs Legacy

how to create culture. His work at Apple transcended business to marketing iconic products that consumers imbued with human attributes. iPod, iPhone, and iPad are more than technology. They are objects of desire. Jobs's legacy is a brand... View Details
Keywords: Re: Multiple Faculty; Computer; Technology
  • 21 Jan 2009
  • First Look

First Look: January 21, 2009

management, marketing management, and governance. These chapters are combined with seventeen field cases written in China by members of the HBS/Tsinghua faculty, which illustrate the complexity of problems facing View Details
Keywords: Martha Lagace
  • 24 Feb 2003
  • Research & Ideas

In Troubled Africa, Botswana Flowers

small and still relatively poor—it can't compare to the Chinese market, say, or to Brazil. But it has a very stable government, a solid financial and physical infrastructure, and a welcoming investment climate. It has vast potential as a... View Details
Keywords: by Cynthia Churchwell
  • 01 Jun 2010
  • News

Alumni Books

how companies use innovative business models to achieve transformational growth by fulfilling customer needs in current markets; serving new customers and creating new markets; and responding to shifts in market demand, government policy,... View Details
Keywords: mathematics; statistics; Finance
  • November 1999 (Revised June 2000)
  • Case

FairMarket: Managing Business Development

By: William A. Sahlman, Michael J. Roberts and Cathy Taylor
Describes the evolution of FairMarket, a provider of turnkey auction services to community and merchant Web sites. Describes several deals that the CEO must negotiate, requiring a view of the company's valuation. View Details
Keywords: Partners and Partnerships; Internet and the Web; Valuation; Negotiation Deal; Auctions; Growth and Development Strategy; Web Services Industry
Related
  • 28 May 2013
  • First Look

First Look: May 28

to corrupt behavior.   Working Papers Carry Trade, Reserve Accumulation, and Exchange-Rate Regimes By: Alfaro, Laura, and Fabio Kanczuk Abstract—Carry-trade activity and foreign participation in local-currency-bond markets in emerging... View Details
Keywords: Sean Silverthorne
  • 12 Oct 2011
  • First Look

First Look: October 12

enterprising companies, the current threats to market capitalism present vital opportunities. Drawing on discussions with business leaders around the world, the authors argue that companies must stop seeing themselves as bystanders and... View Details
Keywords: Sean Silverthorne
  • 01 Apr 2001
  • News

Student Conferences Tackle Business Issues

throughout the day and to explore the HBS experience with current students. Highlights from the second day included panel discussions on topics ranging from the union between the Internet and the urban View Details
Keywords: Business Schools & Computer & Management Training; Educational Services
  • August 2019
  • Case

Twiggle: E-Commerce with Semantic Search

By: Shane Greenstein and Danielle Golan
Four years after being founded, in 2014, by former Google executives Amir Konigsberg (CEO) and Adi Avidor (CTO), Twiggle had developed a search enhancement that plugged into an online merchant’s existing framework. The company utilized advanced structuring and... View Details
Keywords: Search Technology; Customer Acquisition; Internet and the Web; Technological Innovation; Commercialization; Growth and Development Strategy; E-commerce; Technology Industry; Israel
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  • October 2001
  • Case

Meg Whitman and eBay Germany

By: Linda A. Hill and Maria Farkas
After acquiring the German online auction company Alando.de, eBay CEO Meg Whitman and her team must integrate Alando's Web site with the company's existing platform. The acquisition is the first step of eBay's journey to become a global trading platform. In addition to... View Details
Keywords: Acquisition; Integration; Digital Platforms; Internet and the Web; Globalized Markets and Industries; Germany
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  • January 1998
  • Case

Frontgate Catalog

By: Jeffrey F. Rayport
Frontgate is a high-end, Lebanon, Ohio-based catalog business. The decision makers are trying to determine how much financial and personnel resources to invest in the development of a Web site. The decision is being made in light of branding issues and competitor's Web... View Details
Keywords: Customer Relationship Management; Competition; Internet and the Web; Brands and Branding; Retail Industry; Ohio
Related
  • 01 Dec 2017
  • News

A Safer—and Speedier—Way to Name Your Startup

search results. “If you only care about providing your service or marketing your product in the United States, you might decide to filter out other countries,” Master says. “With that said, any name that appears online is intrinsically... View Details
Keywords: Julia Hanna
  • 01 Aug 1998
  • News

Spring Reunions: Milestones and Memories

which develops and markets pharmaceutical products. Starting at age 10, Bertarelli accompanied his father on business trips. By 17, he was helping to craft the company's annual budgets. He was 29 when he became CEO, just when Fabio... View Details
Keywords: Eileen K. McCluskey
  • 01 Apr 1999
  • News

A Random Sampling of HBS Graduates in the News

breathtaking Internet IPOs - the company's stock went from $17 to $95.50 on its first day of trading. "It's the first pure-play journalism IPO," Kramer told USA Today (January 26, 1999), adding that the wonders of the Web are such that... View Details