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  • All HBS Web  (3,914)
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  • October 2022
  • Supplement

Beam Dental (B)

By: Rembrand Koning and Alicia Dadlani
In May 2016, venture-backed Beam Dental was on the brink of financial collapse. Cofounder and CEO Alex Frommeyer weighed the unattractive terms of a bridge loan offered by Beam’s largest investor. Frommeyer needed to decide whether to accept the terms or concede defeat... View Details
Keywords: Business Startups; Business Strategy; Entrepreneurship; Insolvency and Bankruptcy; Financing and Loans; Insurance Industry; United States; Kentucky; Ohio
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Koning, Rembrand, and Alicia Dadlani. "Beam Dental (B)." Harvard Business School Supplement 723-356, October 2022.
  • August 2009 (Revised August 2009)
  • Case

Intel NBI: Radio-Frequency Identification

By: Willy C. Shih and Thomas Thurston
The Radio-Frequency Identification (RFID) group was a start-up that was part of Intel's New Business Initiatives. It sought initially to develop and sell a high performance Rf fast read rate module targeted at fixed position readers that might be found in loading docks... View Details
Keywords: Business Startups; Corporate Entrepreneurship; Organizational Structure; Failure; Diversification; Integration; Semiconductor Industry
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Shih, Willy C., and Thomas Thurston. "Intel NBI: Radio-Frequency Identification." Harvard Business School Case 610-027, August 2009. (Revised August 2009.)
  • April 2005 (Revised March 2007)
  • Case

eAccess, Ltd.

By: Thomas R. Eisenmann, Masako Egawa and Ariko Ota
The managers of eAccess, Japan's third largest provider of digital subscriber line (DSL) service, must decide whether to enter the mobile communications business. Japan's mobile services are among the world's most expensive, and incumbent carriers' profits are high. To... View Details
Keywords: Information Infrastructure; Diversification; Policy; Business Startups; Mobile and Wireless Technology; Communications Industry; Telecommunications Industry; Japan
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Eisenmann, Thomas R., Masako Egawa, and Ariko Ota. "eAccess, Ltd." Harvard Business School Case 805-117, April 2005. (Revised March 2007.)
  • June 2004 (Revised November 2004)
  • Case

Birth of the Swatch, The

By: Youngme E. Moon
In 1993, the Swatch is the best-selling watch in history. Traces the history of the watch industry up to the early 1980s, when the Swatch was introduced. Describes the various elements that made the Swatch different from any watch the industry had ever seen. Also... View Details
Keywords: History; Management; Product Positioning; Marketing Strategy; Business Startups; Brands and Branding; Manufacturing Industry
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Moon, Youngme E. "Birth of the Swatch, The." Harvard Business School Case 504-096, June 2004. (Revised November 2004.)
  • March 2001 (Revised July 2002)
  • Case

WingspanBank.com (B): Should This Bird Still Fly?

By: Sandra J. Sucher and Stacy McManus
WingspanBank.com is launched to critical acclaim, but its fate is hardly certain. Bank One's new CEO, Jamie Dimon, must decide what to do with what is now a second Web site for the bank's current and prospective customers. View Details
Keywords: Business Model; Business Startups; Customers; Innovation and Management; Organizations; Complexity; Web Sites; Financial Services Industry
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Sucher, Sandra J., and Stacy McManus. "WingspanBank.com (B): Should This Bird Still Fly?" Harvard Business School Case 601-071, March 2001. (Revised July 2002.)
  • 01 Feb 2011
  • First Look

First Look: Feb. 1

differences between putting for par and birdie and performance under pressure. Read the paper: http://www.bepress.com/jqas/vol7/iss1/5/ Scanning the Commons? Evidence on the Benefits to Startups Participating in Open Standards Development... View Details
  • February 2024 (Revised April 2024)
  • Case

Finberg: Corporate Venture Capital in Türkiye

By: Paul A. Gompers and Namrata Arora
In December 2021, Murat Özyeğin, Chairman of Fiba Holding, along with Ömer Mert and İhsan Elgin, engaged in discussions about the future of United Payment, a fintech company in which Finberg, a subsidiary of Fibabanka, held a 20% stake. Finberg, established in 2018 as... View Details
Keywords: Corporate Venture Capital; Technology; Return On Investment; Venture Capital; Investment; Strategy; Technological Innovation; Competition; Valuation; Acquisition; Business Startups; Information Technology Industry; Banking Industry; Middle East; North Africa; Turkey; Ukraine; Romania; Poland
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Gompers, Paul A., and Namrata Arora. "Finberg: Corporate Venture Capital in Türkiye." Harvard Business School Case 824-175, February 2024. (Revised April 2024.)
  • November 2023 (Revised April 2025)
  • Case

Norse Atlantic Airways

By: Willy Shih
Bjørn Tore Larsen, Norse Atlantic Airways' founder and CEO, hadn't planned to get into the airline business. But when the COVID-19 pandemic depressed the global demand for air travel and the lease rates for jetliners, he realized if ever he was going to get into the... View Details
Keywords: Business Model; Business Startups; Market Entry and Exit; Leasing; Business Strategy; Segmentation; Interest Rates; Air Transportation Industry; Europe; North America; Norway; United Kingdom; United States
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Shih, Willy. "Norse Atlantic Airways." Harvard Business School Case 624-034, November 2023. (Revised April 2025.)
  • March 2015 (Revised September 2016)
  • Case

Terrapin Laboratory

By: Richard G. Hamermesh and Joseph B. Fuller
Describes the formation and rapid growth of a drug testing company. The company needs to decide whether to enter the painkiller testing market, in addition to growing its drug treatment center business. The associated teaching materials provide students the opportunity... View Details
Keywords: Business Growth; Entrepreneurial Management; Entrepreneurship; Growth Strategy; Market Entry; Venture Capital; Growth Management; Expansion; Financing and Loans; Health Care and Treatment; Health Testing and Trials; Business Startups; Pharmaceutical Industry; Health Industry
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Hamermesh, Richard G., and Joseph B. Fuller. "Terrapin Laboratory." Harvard Business School Case 315-098, March 2015. (Revised September 2016.)
  • October 2012
  • Case

Sirtris Pharmaceuticals: Living Healthier, Longer (Abridged)

By: Toby Stuart and James Weber
Describes a set of key strategic decisions facing the scientific founder and CEO of a promising, early stage bio-pharmaceuticals company. Should the company establish a proposed alliance with a pharmaceutical firm? Should it create a nutraceuticals business in parallel... View Details
Keywords: Business Startups; Decision Choices and Conditions; Entrepreneurship; Growth and Development Strategy; Risk Management; Brands and Branding; Pharmaceutical Industry
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Stuart, Toby, and James Weber. "Sirtris Pharmaceuticals: Living Healthier, Longer (Abridged)." Harvard Business School Case 813-029, October 2012.
  • October 2011 (Revised October 2013)
  • Case

Gracious Eloise: What Do Angels Want? (A)

By: Lena G. Goldberg, Janet Kraus and Mary Beth Findlay
Eloise Bune successfully turned an idea into a product, but could she persuade angel investors that she had a business worth investing in? The case details her interactions with the angel investors and explores the role of angel investors in providing financial... View Details
Keywords: Entrepreneurship; Investment Return; Business Startups; Business Plan; Business and Stakeholder Relations; Business and Shareholder Relations
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Goldberg, Lena G., Janet Kraus, and Mary Beth Findlay. "Gracious Eloise: What Do Angels Want? (A)." Harvard Business School Case 312-054, October 2011. (Revised October 2013.)
  • May 2005 (Revised February 2007)
  • Case

HNA Group: "A Miracle in Civil Aviation"

By: Cynthia A. Montgomery and Carole Winkler
Chen Feng and three others started Hainan Airlines in China during a historic transformation and privatization of the civil aviation industry. From a small loan from the local province in 1992, Chairman Chen built the company into a conglomerate that, by 2003, owned... View Details
Keywords: Growth Management; Air Transportation; Business Growth and Maturation; Competitive Advantage; Emerging Markets; Business Startups; Air Transportation Industry; China
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Montgomery, Cynthia A., and Carole Winkler. HNA Group: "A Miracle in Civil Aviation". Harvard Business School Case 705-426, May 2005. (Revised February 2007.)
  • April 2004
  • Case

D-Wave Systems: Building a Quantum Computer

By: Alan D. MacCormack, Ajay Agrawal and Rebecca Henderson
D-Wave Systems is a start-up seeking to commercialize a quantum computer. Its business model is unique: as of 2003, it had very few technical resources within the firm. Instead, it financed a series of projects undertaken at universities and government labs. In return... View Details
Keywords: Business Model; Business Startups; Engineering; Investment; Intellectual Property; Product Development; Research and Development; Commercialization; Computer Industry
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MacCormack, Alan D., Ajay Agrawal, and Rebecca Henderson. "D-Wave Systems: Building a Quantum Computer." Harvard Business School Case 604-073, April 2004.
  • July 2001 (Revised February 2002)
  • Case

Enspire Learning

An MBA student founds an e-education business and must decide which customers to target and which products/services to produce. View Details
Keywords: Customer Relationship Management; Internet and the Web; Service Delivery; Education; Business Startups; Planning; Web Services Industry; Education Industry
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Hallowell, Roger H., Frank J Andrasco, Hans ten Cate, and Bjorn Billhardt. "Enspire Learning." Harvard Business School Case 802-001, July 2001. (Revised February 2002.)
  • March 2000 (Revised October 2004)
  • Background Note

Adding Voice to the Web: A Note on Start-ups

By: Clayton M. Christensen and Tara Donovan
A study of start-up companies that have leveraged the technology of Internet Protocol (IP) telephony to develop applications that are positioned to have an impact on the offerings of traditional telecommunications organizations. View Details
Keywords: Business Startups; Internet and the Web; Communication Technology; Technological Innovation; Innovation Strategy; Telecommunications Industry; Information Technology Industry
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Christensen, Clayton M., and Tara Donovan. "Adding Voice to the Web: A Note on Start-ups." Harvard Business School Background Note 600-081, March 2000. (Revised October 2004.)
  • November 2022
  • Case

Chêne Bleu: Caught in the Trade Tariff Crossfire

By: Dante Roscini, Elena Corsi and Daniela Beyersdorfer
A French wine estate faced a 25% tariff on its U.S. exports following a multi-decade-long EU-U.S. trade dispute in the aerospace industry. View Details
Keywords: Trade; Globalized Markets and Industries; Business Startups; Business Strategy; Expansion; Family Business; Distribution; Agribusiness; Taxation; Agriculture and Agribusiness Industry; Food and Beverage Industry; Aerospace Industry; France; United States; Europe
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Roscini, Dante, Elena Corsi, and Daniela Beyersdorfer. "Chêne Bleu: Caught in the Trade Tariff Crossfire." Harvard Business School Case 723-020, November 2022.
  • July 2021
  • Case

Kevin D. Johnson: To Be a Venture Capitalist or an Operator?

By: Jo Tango and Alys Ferragamo
In May of 2021, Kevin D. Johnson had just graduated from a rigorous Executive MBA program, and he quickly needed to decide on his next career move. Johnson was the founder and CEO of a successful media company, Johnson Media Inc., but his career goals had shifted while... View Details
Keywords: Entrepreneurship; Business Startups; Goals and Objectives; Race; Wealth; Decisions; Venture Capital; Personal Development and Career; United States
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Tango, Jo, and Alys Ferragamo. "Kevin D. Johnson: To Be a Venture Capitalist or an Operator?" Harvard Business School Case 822-012, July 2021.
  • August 2011 (Revised October 2011)
  • Case

PureTech Ventures in 2011

By: Andrei Hagiu, Cesar Castro and Sarah Murphy
In early May 2011, Daphne Zohar, founder and managing partner of PureTech Ventures, a life science venture creation company in Boston, MA, was reviewing a term sheet she had just received from a venture capital (VC) firm for one of PureTech's portfolio companies. The... View Details
Keywords: Business Ventures; Business Startups; Venture Capital; Investment; Innovation and Invention; Negotiation; Partners and Partnerships; Science-Based Business; Opportunities; Boston
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Hagiu, Andrei, Cesar Castro, and Sarah Murphy. "PureTech Ventures in 2011." Harvard Business School Case 712-419, August 2011. (Revised October 2011.)
  • February 1978
  • Case

Sierra Log Homes, Inc. (A)

By: Michael E. Porter
Describes the history and evolution of the log home manufacturing industry, a rapidly growing embryonic industry capitalizing on the back-to-basics lifestyle changes in the United States. Focuses on one of the leading firms in the industry, but allows a discussion of... View Details
Keywords: Business or Company Management; Change Management; Industry Structures; Supply and Industry; Problems and Challenges; Business Startups; Business Strategy; Manufacturing Industry; United States
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Porter, Michael E. "Sierra Log Homes, Inc. (A)." Harvard Business School Case 378-195, February 1978.
  • June 2007 (Revised March 2008)
  • Case

Zoots - Financing Growth (A)

By: Michael J. Roberts, William A. Sahlman and Todd Krasnow
Traces the genesis and founding of Zoots, the largest chain of dry cleaning establishments in the U.S. Founded by some of the founders of the very successful Staples chain, the company raises a very large amount of capital without fully proving its business model, and... View Details
Keywords: Business Startups; Decision Choices and Conditions; Venture Capital; Financial Strategy; Investment Return; Growth and Development Strategy; Valuation; United States
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Roberts, Michael J., William A. Sahlman, and Todd Krasnow. "Zoots - Financing Growth (A)." Harvard Business School Case 807-139, June 2007. (Revised March 2008.)
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