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Show Results For
- All HBS Web
(18,359)
- People (22)
- News (8,981)
- Research (4,176)
- Events (100)
- Multimedia (1,457)
- Faculty Publications (1,890)
- September 2004 (Revised February 2010)
- Case
The Passion of the Christ (A)
By: John A. Quelch, Anita Elberse and Anna Harrington
Bob Berney, president of Newmarket Films, must decide on a distribution and marketing strategy for Mel Gibson's controversial new movie, The Passion of the Christ. Fueled by Gibson's star power as well as an extensive prescreening campaign among Christian leaders and... View Details
Keywords: Advertising Campaigns; Film Entertainment; Marketing Strategy; Product Launch; Product Positioning; Distribution Channels; Religion; Motion Pictures and Video Industry
Quelch, John A., Anita Elberse, and Anna Harrington. "The Passion of the Christ (A)." Harvard Business School Case 505-025, September 2004. (Revised February 2010.)
- Web
Ripple Effect | Social Enterprise | Harvard Business School
Ripple Effect Tim Nicolette (MBA 2008) had always known he wanted to make a difference. A class in his second year at HBS—Entrepreneurship in Education Reform—provided life-changing focus. “I had done pro bono consulting work for education-focused nonprofits, so I... View Details
- Web
Independent Projects | Social Enterprise | Harvard Business School
Post An Independent Project Independent Projects provide second-year HBS students with the opportunity to earn academic credit while they apply their skills to the real-world challenges facing organizations.... View Details
- Web
Leadership Collaborative | Social Enterprise | Harvard Business School
A Peer Group of Mission Driven Leaders A new program of the Social Enterprise Initiative, the Leadership Collaborative is designed to connect and support alumni deeply engaged in social impact as a career.... View Details
- 07 Nov 2024
Harvard Business School Information Session at University of Oxford
Wondering where an MBA can take you? Explore the flexible career opportunities at HBS, including the 2+2 Program, which lets current students gain two years of work experience before starting their MBA. Join... View Details
- Blog
Welcome to our Harvard Business School Executive Education Blog
Bookmark this page and come back often for the inside view of HBS Executive Education. We'll provide updates on what’s happening on campus, faculty insights, trends in executive education, book recommendations, stories from past program... View Details
- July 1990
- Article
'Giants Lose Three Straight; Nazi Armies Take Paris': Commencement Week for the Harvard Class of 1940
By: R. S. Tedlow and Reed Hundt
Tedlow, R. S., and Reed Hundt. "'Giants Lose Three Straight; Nazi Armies Take Paris': Commencement Week for the Harvard Class of 1940." Harvard Magazine (July 1990).
- June 2009
- Supplement
Economic Value of the Advertising Supported Internet Ecosystem, presented by Professor John Quelch, Harvard Business School
By: John A. Quelch
Quelch, John A. "Economic Value of the Advertising Supported Internet Ecosystem, presented by Professor John Quelch, Harvard Business School." Harvard Business School Video Supplement 509-732, June 2009.
- 29 Jun 2021
- Blog Post
DIVERSIFYING OUR CASE PROTAGONISTS: HOW IS HARVARD BUSINESS SCHOOL DOING A YEAR LATER?
In the wake of George Floyd’s murder and the resurgent Black Lives Matter movement that followed, institutions across the country, including View Details
- 30 Jun 2021
- Blog Post
Diversifying Our Case Protagonists: How is Harvard Business School Doing a Year Later?
In the wake of George Floyd’s murder and the resurgent Black Lives Matter movement that followed, institutions across the country, including View Details