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  • 22 May 2012
  • First Look

First Look: May 22

Details Nike Football's marketing efforts in the lead up to and during the World Cup in South Africa (2010). Allows students to reflect on the implementation of the strategy and to think about the implications for Nike as it begins... View Details
Keywords: Sean Silverthorne
  • 07 Jul 2020
  • Research & Ideas

Market Investors Pay More for Resilient Companies

The steep market drop in the early days of the COVID-19 crisis is being used as a laboratory to study the importance of companies investing in stakeholder relations with their employees, suppliers, and customers, and how those investments could be strategic resources... View Details
Keywords: by Kristen Senz; Financial Services
  • 13 Jun 2016
  • Lessons from the Classroom

That's Classic: Modern-Day Business Lessons from Ancient Rome

Sandberg’s [MBA 1995] chapter in Lean In about her husband, Dave Goldberg, then his obituary and Sheryl’s reflections on his unexpected death. That comes close to Marcus Aurelius thinking about his own mortality in Meditations;... View Details
Keywords: by Julia Hanna
  • 03 Aug 2009
  • Research & Ideas

Corporate Social Responsibility in a Downturn

might arise: I believe the tendency is to make across-the-board cuts, without reflecting on the company's business strategy and its relationship to the larger environment. Some companies will end up making very poor decisions that will... View Details
Keywords: by Martha Lagace
  • 24 Sep 2024
  • Research & Ideas

Why Small Businesses Deserve More Credit

studied reflect the makeup of 80 percent of US and 90 percent of worldwide companies. The most important “implication is that the precautionary motive to preserve the buffer was inhibiting sales before,” says Kim. “Policymakers can take... View Details
Keywords: by Rachel Layne; Financial Services; Banking
  • 31 Jul 2012
  • First Look

First Look: July 31

the constraints and opportunities of their representation structure are reflected in the micro-interactions, the broad improvisations, and the resulting substantive and relational outcomes. Looking Up and Looking Out: Career Mobility... View Details
Keywords: Carmen Nobel
  • 10 Feb 2009
  • First Look

First Look: February 10, 2009

magnitude of the current financial crisis reflects the failure of an economic and regulatory philosophy that had proved increasingly influential in policy circles over the past three decades. This paper suggests (1) that contrary to the... View Details
Keywords: Martha Lagace
  • 08 Apr 2008
  • First Look

First Look: April 8, 2008

investments in natural resources, processing, and services in Asia, Latin America, and Africa. This edition has been specially revised for the Greek market, reflecting the historical importance of merchants within the Greek business... View Details
Keywords: Martha Lagace
  • 04 Aug 2003
  • What Do You Think?

Are We Facing an Attitude Shortage?

Summing Up "Good attitudes supercharge organizational performance beyond what the skill/talent level would indicate," according to Perry Miles. "Attitude is one of the strongest determinants of performance," added Richard McLaughlin. Their... View Details
Keywords: by James Heskett
  • 02 Jun 2003
  • What Do You Think?

What Can Aspiring Leaders Be Taught?

approaches to instruction will place heavier emphasis on values—individual, organizational, or both. Here, more attention will be paid to the careful development of, and adherence by managers to, what in the past often have been meaningless organizational value... View Details
Keywords: by James Heskett
  • 23 Jul 2001
  • Research & Ideas

How Relationships are Building Biotech

networks—have in large part been borne out by her subsequent in-depth research. Though Higgins clarifies that her results so far on the biotech industry reflect the early stages of a long research project, she has already hit on some... View Details
Keywords: by Martha Lagace & Mallory Stark
  • 16 May 2017
  • First Look

First Look at New Ideas and Research, May 16

the adoption of assurance or specific guidelines, firms seek the qualitative properties of comparability and credibility. Instrumental variables analysis suggests that increases in sustainability disclosure driven by the regulation are associated with increases in firm... View Details
Keywords: Re: Multiple Faculty
  • 14 Jun 2011
  • First Look

First Look: June 14

decide if the risk governance process is adequate to uncover mega-risks, based on reflections on the risk assessment and sanctioning of a $1 billion credit proposal. Students are invited to assess and review the risks in the proposal,... View Details
Keywords: Sean Silverthorne
  • 03 Aug 2010
  • First Look

First Look: August 3

brand loyalty. We argue that UBBs are effective because consumers react positively when they see the underdog aspects of their own lives being reflected in branded products. Four studies demonstrate that the UBB effect is driven by... View Details
Keywords: Martha Lagace
  • 10 Mar 2015
  • First Look

First Look: March 10

  Publications February 2015 Academy of Management Review Reflections on the 2013 Decade Award: "Exploitation, Exploration, and Process Management: The Productivity Dilemma Revisited" Ten Years Later By: Benner, Mary, and... View Details
Keywords: Carmen Nobel
  • 26 Mar 2013
  • First Look

First Look: March 26

http://papers.nber.org/papers/w18865   Cases & Course Materials Harvard Business School Case 613-077 Introduction to LCA Reflections By: Margolis, Joshua D., and Sandra J. Sucher No abstract available. Purchase this case:... View Details
Keywords: Sean Silverthorne
  • 27 May 2009
  • First Look

First Look: May 27, 2009

zip-code level, this suggests that unforced sales take place at approximately efficient prices, while forced-sales prices reflect time-varying illiquidity in neighborhood housing markets. At a more local level, however, we find that... View Details
Keywords: Martha Lagace
  • 30 Sep 2002
  • Research & Ideas

Use the Psychology of Pricing To Keep Customers Returning

the sunk cost effect. Patients would be more likely to say, "I'm paying for it, I shouldn't let it go to waste." Q: Some purchases reflect the capricious nature of people. Is it ever better to get customers' $600 up front when... View Details
Keywords: by Manda Mahoney
  • 18 Mar 2001
  • Research & Ideas

Want to Be an Entrepreneur? [Part I]

conversation to broader topics pertaining to venture formation. Her first-name rapport with Dubinsky reflected more than their experience as business-school classmates. Beyond serving as MBA Class of 1961 professor of management practice... View Details
Keywords: by John S. Rosenberg
  • 10 Jan 2017
  • First Look

First Look at New Research: January 10, 2017

innovation has gained currency among managers even while core concepts remain misunderstood. Likewise, foundational research on disruption has produced extensive citations and provoked vibrant debates, but empirical research in management has not kept pace. Such... View Details
Keywords: Sean Silverthorne

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