Publications

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09 Aug 2021
Research & Ideas

OneTen: Creating a New Pathway for Black Talent

vocational training based on the Swiss model. These efforts are proving that such an approach can indeed work in the US. ‘The distribution of dignity’ People want a dignified way to earn a living and contribute economically. It’s not... View Details

Keywords: by Rawi E. Abdelal, Katherine Connolly Baden, and Boris Groysberg

Web

Strategy & IT - Institute For Strategy And Competitiveness

and customers; and across geography. It allowed firms, for example, to closely integrate globally distributed supply chains. See below for “Strategy and the Internet.” These first two waves gave rise to huge productivity gains and growth... View Details

Web

Engagement - Christensen Center for Teaching & Learning

typically used in conjunction with another question type, whether cold call, warm call, or volunteer. The results of a vote – e.g. deciding to “keep or sell,” giving a company or individual a letter grade, or selecting among strategic options – can help identify the... View Details

01 Jun 2022
News

A Sustainable Solution for Fashion

to make inventory predictions and optimize the buying, sourcing, and distribution of inventory among the omni-channel network. “Syrup gives you the recommendations, and then you as the merchandiser are the decision maker,” Theuerkauf... View Details

Keywords: April White

14 Mar 2024
Blog Post

IFC India: SELCO - Last Mile Solar Powered Energy for Rural India

expanded services to include the supply and distribution of sustainable energy through solar lighting, thermal water heaters, and inverter systems, enabling the underserved sector to receive sustainable energy at affordable costs. SELCO... View Details

22 Feb 2021
Book

Reaching Today's Omnichannel Customer Takes a New Sales Strategy

typically a lot better: the top 1 percent often outperform average performers in those fields by 125 percent or more. Performance profiles in those areas are (in statistics terminology) a “power distribution curve,” not a... View Details

Keywords: by Kristen Senz

October 2003 (Revised January 2004)
Case

Burberry

By: Youngme E. Moon, Erika Kussmann, Emma Penick, Susan Wojewoda and Kerry Herman

In 2003, Rose Marie Bravo, Burberry's CEO, is debating how to maintain the currency and cachet of the brand across its broad customer base, while entering new product categories and expanding distribution. In the past five years, the brand has become one of the hottest... View Details

Keywords: Brands and Branding; Management Teams; Luxury; Product Launch; Distribution; Product Positioning; Advertising; Market Entry and Exit; Apparel and Accessories Industry; Fashion Industry; United Kingdom

March 2004 (Revised April 2005)
Case

Midwest Office Products

By: Robert S. Kaplan

Presents an easy introduction to time-driven activity-based costing (ABC) that allows students to build a simple ABC model of order profitability. Midwest's time-driven ABC approach is based on two categories of parameter estimates. The first is the cost per hour of... View Details

Keywords: Cost; Price; Activity Based Costing and Management; Time Management; Financial Reporting; Profit; Performance Improvement; Order Taking and Fulfillment; Performance Evaluation

13 Jun 2011
HBS Case

Mobile Banking for the Unbanked

fundamental theorem of marketing: understand what your customers really want," Rangan says. To create a distribution channel, M-PESA franchised thousands of mom-and-pop convenience stores to act as M-PESA agents at their existing... View Details

Keywords: by Carmen Nobel; Banking; Communications; Telecommunications

July 2023 (Revised May 2024)
Case

Vytal: Packaging-as-a-Service

By: George Serafeim, Michael W. Toffel, Lena Duchene and Daniela Beyersdorfer

The Germany-based startup Vytal operated the largest digital-native reusable packaging-as-a-service network globally, having raised nearly €15 million, established a large network of restaurant partners, and prevented the use of millions of single-use take-out food... View Details

January 2017
Case

Danaher Corporation, 2007–2017

By: John R. Wells and Gabriel Ellsworth

On July 2, 2016, Danaher Corporation completed the spinoff of Fortive Corporation. The previous day, Danaher’s stock price had reached an all-time high. In 2015, Danaher had decided to split off its test and measurement, fuel and fleet management, and automation... View Details

Web

Digital Millennium Copyright Act | About

The unauthorized distribution of copyrighted material, including unauthorized peer-to-peer file sharing, violates the Copyright Act and may subject you to civil and criminal liabilities. Penalties for copyright infringement include civil... View Details

30 May 2023
News

Finding PRIDE

learning to come up with a communication strategy targeting different segments.” We drafted a booklet that answered a lot of challenging questions about what it means to be gay, and the administration agreed to produce 1,000 of them. They were View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

29 Sep 2021
Research & Ideas

For Entrepreneurs, Blown Deadlines Can Crush Big Ideas

because, unlike venture capital or seed money, Kickstarter funds aren’t distributed unless a set fundraising goal is met. It also means promises like delivery times are made publicly and tracked by investors, many of whom are not shy... View Details

Keywords: by Rachel Layne

21 Jan 2022
Blog Post

Tipping Point: Investing in the Women of Kenya’s Coffee Farms

that if 10 percent of Kahawa’s customers are willing to pay more to support fair labor practices, it could be life-changing for the women of the Kenyan coffee industry. Already, Nyamumbo has seen women who have benefited from Kahawa’s tips, View Details

September 2017
Case

Tencent

By: John R. Wells and Gabriel Ellsworth

Tencent had undergone many transformations since it was founded in 1998 as a simple messaging service. In 2017, it was the largest online games provider in China with a wide range of game types, China’s largest social networking service provider with several of the... View Details

Keywords: Tencent; Tencent Holdings; WeChat; Social Networking; Social Networks; Gaming; Gaming Industry; Video Games; Computer Games; Mobile Gaming; Portals; Payments; Mobile Payments; O2O; Online-to-offline; E-commerce; Messaging; Subscription Model; Freemium; Mobile App Industry; Smartphone; PC; Monetization Strategy; Antitrust; Streaming; Cloud Computing; Artificial Intelligence; Big Data; Alibaba; Facebook; JD.com; Tesla; Bundling; Synergies; Digital Strategy; Imitation; Licensing; Agility; Entry Barriers; Online Platforms; Advertising; Digital Marketing; Business Ventures; Acquisition; Mergers and Acquisitions; Business Conglomerates; Business Units; Business Growth and Maturation; Business Organization; For-Profit Firms; Joint Ventures; Restructuring; Communication; Communication Technology; Blogs; Interactive Communication; Interpersonal Communication; Entertainment; Film Entertainment; Games, Gaming, and Gambling; Music Entertainment; Investment; Investment Portfolio; Price; Profit; Revenue; Geographic Scope; Cross-Cultural and Cross-Border Issues; Global Strategy; Multinational Firms and Management; Globalized Markets and Industries; Business History; Innovation Strategy; Technological Innovation; Business or Company Management; Goals and Objectives; Growth and Development Strategy; Product Positioning; Social Marketing; Network Effects; Emerging Markets; Market Entry and Exit; Digital Platforms; Industry Growth; Monopoly; Media; Distribution Channels; Product Development; Service Delivery; Organizational Change and Adaptation; Organizational Structure; Public Ownership; Problems and Challenges; Business and Government Relations; Groups and Teams; Networks; Opportunities; Social and Collaborative Networks; Strategy; Adaptation; Business Strategy; Commercialization; Competition; Competitive Advantage; Competitive Strategy; Cooperation; Corporate Strategy; Diversification; Expansion; Horizontal Integration; Vertical Integration; Segmentation; Information Technology; Internet and the Web; Mobile and Wireless Technology; Internet and the Web; Applications and Software; Information Infrastructure; Digital Platforms; Internet and the Web; Mobile and Wireless Technology; Value Creation; Communications Industry; Entertainment and Recreation Industry; Financial Services Industry; Information Industry; Information Technology Industry; Media and Broadcasting Industry; Motion Pictures and Video Industry; Music Industry; Service Industry; Technology Industry; Telecommunications Industry; Video Game Industry; Web Services Industry; Asia; China; Canton (province, China)