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  • Article

Why Do Intermediaries Divert Search?

By: Andrei Hagiu and Bruno Jullien
We analyze the incentives to divert search for an information intermediary who enables buyers (consumers) to search affiliated sellers (stores). We identify two original motives for diverting search (i.e., inducing consumers to search more than they would like): 1)... View Details
Keywords: Market Intermediation; Search; Two-Sided Markets; Platform Design; Demand and Consumers; Motivation and Incentives; Internet and the Web; Digital Platforms; Distribution Channels; Business Strategy; Retail Industry
Related
  • 01 Sep 2013
  • News

HBS's Unique Economic Model

of the publishing industry, faces fierce competition and great uncertainty as it adapts to the digital world. At a time when the School must increase its investment in innovation, revenue from philanthropy (20 percent endowed funds... View Details
Keywords: Melnick, Richard; Colleges, Universities, and Professional Schools; Educational Services
  • February 2011
  • Case

oDesk: Changing How the World Works

By: Boris Groysberg, David A. Thomas and Jennifer M. Tydlaska
It is 2010, and Gary Swart, CEO of oDesk, is contemplating the next steps for his organization. Founded in 2004 in California, oDesk operates an online marketplace which matches Employers with Contractors. oDesk provides fact-based information on Contractors, including... View Details
Keywords: Recruitment; Leadership; Growth and Development Strategy; Digital Platforms; Marketplace Matching; Corporate Strategy; Internet and the Web; Consulting Industry
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  • 15 Sep 2015
  • First Look

September 15, 2015

concentration. We show that these results are largely driven by patents filed by distant collaborators rather than non-collaborative patents or patents by non-distant collaborators, suggesting low cost long-distance digital communication... View Details
Keywords: Sean Silverthorne
  • 01 Mar 2014
  • News

Innovation: Crowdfunding College Costs

noted, Cordero started GradSave, an online college savings registry that makes it possible for family and friends to contribute directly to a child's 529 plan or savings account. Parents can send digital reminders of the account's... View Details
Keywords: Hanna, Julia; Gradsave; crowdfunding; Colleges, Universities, and Professional Schools; Educational Services; Finance
  • 20 Oct 2020
  • Blog Post

Exploring Technology and Public Impact Through the HBS/HKS Joint Degree Program

developing the company’s marketing and communications strategy around artificial intelligence (AI). I later spent several months on rotation with Google’s Public Policy team, where I helped to develop and socialize the company’s positions... View Details
  • Web

Generative AI for Business Leaders - Course Catalog

delves into critical questions at the heart of this transformation: How will GenAI reshape modern enterprise? What strategies should businesses adopt to integrate this technology effectively? How can existing data be leveraged to unlock... View Details
  • Web

Modern Corporate Strategy: Revitalizing the Corporation - Course Catalog

and Netflix, are also among the most shorted stocks as investors struggle to see their long-term potential. To understand why and how this might occur, the overarching framework applied throughout this course covers “The Complete Strategy... View Details
  • Web

Introduction - Georges F. Doriot : Educating Leaders, Building Companies, Baker Library, Harvard Business School

Clubs Faculty & Research Business & Environment Business History Christensen Center for Teaching & Learning Entrepreneurship Faculty & Research Global Healthcare HBS Working Knowledge Institute for Strategy & Competitiveness Leadership... View Details
  • 02 Dec 2015
  • Blog Post

Alumni: Where Are They Now? Featuring: Laura Mackay...

Current Position: VP of Operations, Fibroblast; formerly, VP of Strategy & Operations, NeoCare Solutions, a Healthagen Business (part of Aetna) Current Location: Chicago; formerly, NYC Tell us what you're up to these days. Right after... View Details
Keywords: Technology; Health Care; Entrepreneurship
  • September 2018 (Revised January 2020)
  • Supplement

Apple Pay and Mobile Payments in Australia (B)

By: Feng Zhu, Susan Athey and David Lane
Supplements the (A) case. View Details
Keywords: Payment Methods; Mobile Payment; Apple; Banks and Banking; Cooperation; Problems and Challenges; Policy; Digital Platforms; Banking Industry; Australia
Related
  • 23 Aug 2016
  • First Look

August 23, 2016

authors discuss how these new digital disruptors allow consumers to benefit from one activity (e.g., watching shows) without incurring the cost of the other (e.g., watching ads) and offer strategies for... View Details
Keywords: Sean Silverthorne
  • 18 May 2015
  • Research & Ideas

Advertisers Get Serious About Playing With Their Brands

the researchers recently wrote in a GfK Marketing Intelligence Review article called "Beyond Bedlam: How Consumers and Brands Alike Are Playing the Web." In the last decade, marketers have used digital media in different ways. First, many... View Details
Keywords: by Dina Gerdeman; Advertising
  • 15 Nov 2016
  • News

Uncovering The Secrets of Mittelstand Success

corporations—is a clear focus on longevity and the future. As an example, Shih cites ARRI, the world’s largest manufacturer of professional motion picture equipment, which weathered a difficult transition from film to digital technology... View Details
  • Web

Getting Things Done: Motivating Yourself and Others - Course Catalog

evaluate and use digital tools and technologies (like AI and personal productivity trackers) to enhance personal productivity and employee motivation Course Content and Organization The course takes an interdisciplinary perspective and... View Details
  • Web

Courses by Faculty - Course Catalog

Management, Strategy Fall 2025 Q2 1.5 Livia Alfonsi Negotiation Negotiation, Organizations & Markets Spring 2026 Q3Q4 3.0 Tomomichi Amano IFC: Japan; Exploring Japan's Innovation Ecosystem Strategy, Marketing January 2026 J 3.0 Innovation... View Details
  • Web

Transforming Health Care Delivery - Course Catalog

of incentives, and new roles for individuals and organizations throughout the health care sector. This course will equip students with strategies and tools to help navigate the ever-changing landscape of the health care industry. Career... View Details
  • 01 Jun 2014
  • News

What’s Next

global work. My predecessor, Dean Kim B. Clark, adopted a strategy in the 1990s predicated on the belief that strengthening our international research was the most effective way of globalizing the School. He launched a number of regional... View Details
Keywords: HBS Campaign; Colleges, Universities, and Professional Schools; Educational Services
  • 16 Oct 2018
  • First Look

New Research and Ideas, October 16, 2018

digitally enabled open platforms. I go on to argue that the competitive success of open platforms against closed platforms gave rise to the "vertical-to-horizontal" transition in the computer industry in the 1980s and 1990s.... View Details
Keywords: Dina Gerdeman
  • 29 Dec 2019
  • Research & Ideas

Read Our Most Popular Research Stories of 2019

plans for future workforce makeup and training, and its search for opportunities from digital infrastructure and automation. What’s Really Disrupting Business? It’s Not Technology Technology doesn't drive disruption—customers do. The... View Details
Keywords: by Sean Silverthorne