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Publications

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  • All HBS Web  (2,219)
    • News  (319)
    • Research  (1,601)
    • Events  (14)
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  • Faculty Publications  (768)

Show Results For

  • All HBS Web  (2,219)
    • News  (319)
    • Research  (1,601)
    • Events  (14)
    • Multimedia  (5)
  • Faculty Publications  (768)
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  • Fast Answer

What are the top resources for nonprofit company/sector research?

target="new">Chronicle of Philanthropy: Our subscription to the online product includes access to articles, a jobs section, and interactive features. A Facts and Figures section includes data on donors, charities & foundations,... View Details
  • Web

Working Knowledge | Harvard Business School

Working Knowledge Finance and Investing Crypto Is Growing Up. Are Companies Ready? Blockchain is so much more than Bitcoin, and the technology can be used to protect itself against cyber crime, says Daniel Rabetti. By Rachel Layne on May 29, 2025 View Details
  • 18 Jan 2012
  • News

Survey Reveals Depths of US Competitiveness Problem

of data from this survey highlights the need for business leaders, policymakers, and academics to collaborate on practical ways to make progress,” something well within the nation’s reach, he added. In fact, the Project seeks to inspire... View Details
Keywords: Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services; Market Research, Photo, Translation, Veterinary and Other Services; Professional Services
  • 07 Mar 2007
  • Research & Ideas

How Do You Value a “Free” Customer?

the same over time? Does it increase or decrease? A: Customer value changes over time, and in our data we find that the value is increasing over time. In general, we expect customer value to initially increase as the firm grows and later... View Details
Keywords: by Sarah Jane Gilbert; Web Services
  • 01 Dec 2019
  • News

Case Study: Farming It Out

to tackle more complex tasks like pruning and picking. The Question: For now, AGR is focused on nailing the initial market fit, Andersen says, but at some point he’ll have to face the question of empire building. Other companies have expressed interest in the View Details
Keywords: Jen McFarland Flint; Agriculture
  • 10 Jun 2014
  • First Look

First Look: June 10

industries. We exploit data from the U.S. Cluster Mapping Project to examine the effects of agglomeration within regional clusters after controlling for convergence at the region-industry level. Our findings suggest that industries... View Details
Keywords: Sean Silverthorne
  • 01 Dec 2018
  • News

Alumni and Faculty Books for December 2018

firms in the US, why have only 140 companies been able to exceed the $100 million mark? What do these firms do differently from the rest? Do they have a better strategy or talent? Are they simply beneficiaries of good fortune? While each... View Details
  • 17 Jan 2017
  • First Look

First Look at New Research: January 17

style, and thus set prices that limit market penetration. The winning strategy diverges from this approach in almost every respect. When innovators develop products that people want to pull into their lives, they create markets that serve... View Details
Keywords: Sean Silverthorne
  • 19 Dec 2005
  • Research & Ideas

Public Education Goes to School

organizational coherence in support of the strategy Developing and managing human capital Allocating resources in alignment with the strategy Using performance data for... View Details
Keywords: by Mallory Stark; Education
  • 16 Sep 2015
  • News

Creating more effective content across all media

Associate Professor Thales Teixeira’s research into the economics of attention explores the ways in which companies can better communicate with buyers of goods and services in a marketplace cluttered with messaging across all media. Thales draws upon View Details
  • 15 Apr 2008
  • First Look

First Look: April 15, 2008

that, at the aggregate level, is similar to the one sector neoclassical growth model, while, at the disaggregate level, has implications for the path of observable measures of technology adoption. We estimate our model using data on the... View Details
Keywords: Martha Lagace
  • 03 Dec 2018
  • Research & Ideas

How Companies Can Increase Market Rewards for Sustainability Efforts

sustainability as a holistic strategy inside the organization, not as separate activities.” Practical implications The research results have practical implications for investors and companies. For investors, “The evidence presented here... View Details
Keywords: by Rachel Layne
  • Web

Online AI Course | HBS Online

diverse applications of AI, machine learning, predictive modeling, and data science Explore ethical AI-related challenges to implement it responsibly and manage risks Develop the skills and frameworks to shape your organization’s digital... View Details
  • Web

Digital Operations - Course Catalog

into operational strategy is increasingly critical. Focusing on the operational enablers and implications of digital transformation, this course examines how companies integrate and scale digital technologies in their core operations.... View Details
  • 01 Jun 1997
  • News

Short Takes

all, say Professor Krishna G. Palepu and Assistant Professor Tarun Khanna, authors of "Corporate Strategies for Business Groups in Emerging Markets," a working paper slated to be published (under a different title) in the July-August... View Details
Keywords: Judith A. Ross
  • February 2024 (Revised February 2024)
  • Teaching Note

Travelogo: Understanding Customer Journeys

By: Eva Ascarza and Ta-Wei Huang
Teaching Note for HBS Exercise 524-044. The exercise aims to teach students about 1) Customer Segmentation; and 2) constructing buying personas, 3) Get actionable insights from clickstream data. View Details
Keywords: Customer Relationship Management; Analysis; Analytics and Data Science; Marketing Strategy; Segmentation; Consumer Behavior; Travel Industry; United States
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Ascarza, Eva, and Ta-Wei Huang. "Travelogo: Understanding Customer Journeys." Harvard Business School Teaching Note 524-045, February 2024. (Revised February 2024.)
  • 21 Jul 2003
  • Research & Ideas

Don’t Get Buried in Customer Data—Use It

on," says Harvard Business School marketing professor Gerald Zaltman. A more strategic approach to data mining can provide the foundation for that decision-making architecture. Below, advice on how to use information about the... View Details
Keywords: by Jean Ayers
  • 09 Apr 2014
  • Research & Ideas

A Playbook for Small-Business Job Creation

Rather than depend on credit scores, the company uses its own algorithm to analyze data including bank transactions, sales, and customer reviews. Potential borrowers fill out applications online, automatic decisions are made in a matter... View Details
Keywords: by Carmen Nobel; Banking; Financial Services
  • 01 Jun 2012
  • News

Alumni Book Briefs

Kubacki (MBA 2000) (Wiley) The authors explain how competitive selling is as much a matter of politics, customer value, and strategy as it is a management science. Based on data from a comprehensive sales... View Details
Keywords: News, Library, Internet, and Other Services; Information; Clothing and Clothing Accessories Stores; Retail Trade
  • 01 Jun 1999
  • News

Q & A: Pat Russo - Focused on the Future at Lucent Technologies

Fortune magazine's "Fifty Most Powerful Women in American Business." Why has Lucent performed so well since its divestiture from AT&T? We have been growing globally faster than our markets. Our ability to focus on the hottest growth segments in the communications... View Details
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