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Publications

Publications

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  • All HBS Web  (2,027)
    • People  (3)
    • News  (356)
    • Research  (1,328)
    • Events  (13)
    • Multimedia  (4)
  • Faculty Publications  (459)

Show Results For

  • All HBS Web  (2,027)
    • People  (3)
    • News  (356)
    • Research  (1,328)
    • Events  (13)
    • Multimedia  (4)
  • Faculty Publications  (459)
← Page 72 of 2,027 Results →
  • Web

The Prescription for Lowering Health Care Costs? Look at What Doctors Do | Working Knowledge

says research by Amitabh Chandra . As US companies and consumers struggle to keep up with surging health care costs, new research suggests a way to save billions in medical... View Details
  • 18 Oct 2018
  • Research & Ideas

How to Use Free Shipping as a Competitive Weapon

consumer behavior, Ngwe and Chen analyzed sales data from Southeast Asian fashion retailer Zalora in the Philippines. Because the data included the company's startup period, encompassing more than two million orders from 2012 to 2016, the... View Details
Keywords: by Kristen Senz; Retail
  • Student-Profile

Mengjie "Magie" Cheng

behaviors in greater detail, she started to investigate the possibility of a Ph.D. “My interests were quite broad when I applied, but centered around technological innovation and new product diffusion,” Magie explained. She was interested in exploring how technology... View Details

    Arjun Chopra

    multiple technology patents that have been cited as prior art by firms like Apple, AT&T and iRobot. He has also held several technology development and management positions in consumer and enterprise software companies including... View Details
    Keywords: Aviation & Aerospace;#13;#Biotech & Life Sciences;#20;#Ecommerce;#24;#Electronics & Hardware;#28;#Energy, Oil, Renewables, & Environment;#31;#Finance;#37;#Gaming;#45;#Insurance;#58;#Real Estate & Housing;#64;#Software/App;#75;#Venture Capital
    • 21 Jun 2004
    • Research & Ideas

    Music Downloads: Pirates—or Customers?

    comparing the sales of almost 700 albums as reported by Nielsen SoundScan. Oberholzer and Strumpf concluded that there was almost no relationship between the two. How could this be? The researchers believe that most downloading is done... View Details
    Keywords: by Sean Silverthorne; Entertainment & Recreation; Music
    • 14 Feb 2005
    • Research & Ideas

    The World in Your Palm?

    As makers of everything engage in an all-out features war to cram the most services, accessories, and functions into a single product, the real question for many is this: Does the consumer really want an all-in-one digital device? A panel... View Details
    Keywords: by Sean Silverthorne
    • 01 Sep 2012
    • News

    Ideas in Action

    strong—there’s always the next project, the next deadline. Research by Assistant Professor Anat Keinan may help prevent those feelings of regret. In a study of present-day college students and of alumni returning for their 40th reunion,... View Details
    Keywords: Garry Emmons;Julia Hanna;Roger Thompson; Colleges, Universities, and Professional Schools; Educational Services; Publishing Industries (except Internet); Information
    • 20 Feb 2006
    • HBS Case

    Oprah: A Case Study Comes Alive

    century." As the research on the Oprah Winfrey case got going, Mends and Koehn were joined by another MBA student, Edrienne Brandon; Koehn's research associate, Erica Helms; and Koehn's assistant,... View Details
    Keywords: by Martha Lagace; Consumer Products; Consumer Products; Consumer Products
    • Student-Faculty-Profile

    Grant Donnelly & Michael Norton

    make when disposing of things they no longer want — and change those decisions for the better. Research focus Currently, municipal waste management companies provide limited options for disposal: a trash can, a recycling bin, and in... View Details
    • Fast Answer

    Emerging Market/Frontier Market Fellowship Resources

    Data resources for HBS Fellowship students focusing on emerging and frontier markets. Industry and Market Research   Passport -... View Details
    • July 2010 (Revised December 2011)
    • Background Note

    Marketing Analysis Toolkit: Pricing and Profitability Analysis

    By: Thomas J. Steenburgh and Jill Avery
    Pricing is one of the most difficult decisions marketers make and the one with the most direct and immediate impact on the firm's financial position. This toolkit will introduce the fundamental terminology and calculations associated with pricing and profitability... View Details
    Keywords: Forecasting and Prediction; Price; Profit; Management Analysis, Tools, and Techniques; Marketing Strategy; Demand and Consumers; Measurement and Metrics; Strategic Planning; Mathematical Methods; Retail Industry
    Citation
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    Steenburgh, Thomas J., and Jill Avery. "Marketing Analysis Toolkit: Pricing and Profitability Analysis." Harvard Business School Background Note 511-028, July 2010. (Revised December 2011.)
    • 01 Mar 2016
    • News

    Feedback

    has one of the most dynamic K–12 education sectors in the country. The Los Angeles Unified School District has more charter schools than any other chartering agency, and [according to a 2014 report by Stanford’s Center for Research on... View Details
    • Fast Answer

    FIELD Global Immersion Resources: Argentina

    concise keyword and geography keywords in search (ex: mobile Argentina), select "Analysis" tab for full industry reports; Or, go to "Consumers" section in the top bar to brows reports on consumer... View Details
    • Fast Answer

    FIELD Global Immersion Resources: Colombia

    unicode,lucida grande,sans-serif;">   Industry and market research View Details
    • Web

    Once in a Lifetime Opportunities | Social Enterprise | Harvard Business School

    over half a million low-income consumers across East Africa. The experience inspired Kasia to pursue a graduate education that would allow her to advance her career within the social sector. “I wanted two things from HBS: a more rounded... View Details
    • 11 Jan 2016
    • Blog Post

    Meet the Business and Environment Initiative

    The Business and Environment Initiative (BEI) at HBS launched back in 2010. It was founded in order to educate business leaders about the environmental challenges and opportunities confronting businesses today and to help them design effective solutions. The initiative... View Details
    • 01 Jun 2011
    • News

    Faculty Books

    presents research from outside Latin America, illustrating the broad range of approaches that have been fruitful in studying crime in developed nations. The People’s Republic of China at 60: An International Assessment edited by William... View Details
    Keywords: Credit Intermediation and Related Activities; Finance; Funds, Trusts, and Other Financial Vehicles; Finance
    • 01 Dec 2009
    • News

    Taking the Plunge

    American bathrooms. Taught in the second-year course Leading Innovative Ventures, the case was coauthored with Masako Egawa (MBA ’86), former executive director of the Japan Research Center, and former View Details
    Keywords: Julia Hanna; Electrical Equipment, Appliance, and Component Manufacturing; Manufacturing
    • 23 Aug 2019
    • Blog Post

    A Summer of Peaks and Swells: Interning at Patagonia

    closely to a UX researcher or designer. Days are a mix of talking with customers, analyzing research, and rethinking how Patagonia customers experience the brand. I partner closely with creative, marketing, and e-commerce teams to help... View Details
    Keywords: Consumer Products / Retail; Consumer Products / Retail
    • 30 Sep 2002
    • Research & Ideas

    Use the Psychology of Pricing To Keep Customers Returning

    When buying or leasing a car, research has shown that consumers are much more sensitive to the size of the monthly payments than they are to the number of months over which they have to make those payments.... View Details
    Keywords: by Manda Mahoney
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