Consumer Goods - Publications - Faculty & Research

30 Oct 2007
First Look

First Look: October 30, 2007

particular use their talents flexibly; (3) encouraging the growth of good companies that can replace imperial excess with values-based capitalism; (4) restoring respect for government by ending decades of contempt for the public sector... View Details

Keywords: Sean Silverthorne

07 Sep 2021
News

September 2021 Alumni Books

Workparent answers all your questions and has the feel of a good talk with your favorite mentor. Finally, the handbook you need to thrive as a working parent. Pivot for Success: Hone Your Vision, Shift Your Energy, Make Your Move By Amy... View Details

Keywords: Margie Kelley

01 Sep 2016
News

Alumni and Faculty Books for September 2016

the practices that characterize entrepreneurial individuals, families, and organizations and offer pragmatic advice. The Upside of Inequality: How Good Intentions Undermine the Middle Class by Edward Conard (MBA 1982) (Portfolio) Conard... View Details

01 Nov 2011
First Look

First Look: Nov. 1

online discount vouchers, a new marketing tool that offers consumers large discounts when they prepay for participating merchants' goods and services. Within a model of repeat experience View Details

Keywords: Sean Silverthorne

14 Nov 2017
First Look

New Research and Ideas: November 14, 2017

Benjamin Abstract—I present the institutions and incentives of online reviews, including attracting initial reviews, assuring truthful reviews of genuine experiences, and avoiding inflated or deceptive reviews. I also explore the competition and View Details

Keywords: Carmen Nobel

09 Nov 2009
Research & Ideas

Come Fly with Me: A History of Airline Leadership

regulation Low consumer power High barriers to entry A dominant business model that is tightly integrated Leadership dominance—usually the impact of founders Conversely, the following characteristics can shorten an industry life-cycle... View Details

Keywords: by Sarah Jane Gilbert; Air Transportation

01 Jun 2007
News

Up from the Ashes

industrial capitalism has produced the greatest per capita output of goods ever recorded. And, in direct contravention of the Marxian forecast that workers’ share of income will steadily fall, Schumpeter repeats that “relative shares have... View Details

Keywords: Colleges, Universities, and Professional Schools; Educational Services

23 Aug 2019
Sharpening Your Skills

Has the Corporate Mission Just Been Disrupted?

has been discussed for decades. Here is research and writing from Harvard Business School that discusses both the concept in theory and examples of CSR in practice. A Good Place to Start Statement on the Purpose of a... View Details

Keywords: by Sean Silverthorne; Green Technology

06 Dec 2019
Blog Post

Moving to the States with My Daughter to Pursue an MBA and Switch Careers

It was the summer of 2017, and after working at Mars in R&D for eight years, I started to think about the next step for my career. I enjoyed my role as a product innovation manager in the Consumer Packaged View Details

September 2019 (Revised May 2020)
Supplement

Keroche (D): Transforming the Core Business

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case describes Keroche co-founder Tabitha Karanja’s decision to exit the wine business following the Kenyan government’s 2007 increase in excise taxes on wine. In August 2007, Keroche introduced the vodka drink Viena Ice as a replacement for its fortified wines,... View Details

Citation

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September 2019 (Revised May 2020)
Supplement

Keroche (C): The Excise Tax Increase

By: Ramon Casadesus-Masanell and Pippa Tubman Armerding

This case discusses the Kenyan government’s decision to increase excise taxes on wines in 2007. The tax increase would cause an average increase in price of 367% on Keroche’s fortified wines. Meanwhile, Keroche’s competitor EABL had effectively lobbied the government... View Details

Citation

Purchase

05 May 2015
First Look

First Look: May 5

2015 The Social Psychology of Good and Evil Dishonesty Explained: What Leads Moral People To Act Immorally By: Gino, F., and D. Ariely Abstract—The last two decades have witnessed what seems to be an increasing number of cases of... View Details

Keywords: Carmen Nobel

01 Oct 1997
News

Doing Something Real

Twenty-five years ago, our yearbook opened with a quote from John Kenneth Galbraith - esteemed professor from across the river - who said patronizingly of HBS, in that wonderfully dry way of his, "It's a good school. We should be grateful... View Details

Keywords: Andrew Tobias (MBA '72)

01 Dec 1998
News

Year 2000 Computer Problem and You: Disaster for Some, Lessons for All

company is doing a good job preparing for Y2K, you may have essential business links to companies that aren't. Is my desktop vulnerable? Yes. A computer is different from most other consumer products. When... View Details

01 Mar 2011
News

James McNerney Jr.

country’s economic health? There’s little doubt that manufacturing as a percentage of our GDP is down. Part of that represents tremendous growth in financial, IT, and health services. It’s hard to know whether it’s a good news story for... View Details

Keywords: Julia Hanna; interview; Transportation Equipment Manufacturing; Manufacturing; Air Transportation; Transportation

12 Apr 2023
News

Step Change

this activity: Egypt's population is approaching 110 million, the highest in the MENA region, with about half of its citizens between the ages of 15 and 45 and the range of mobile-phone penetration well over 90 percent. The market to meet a host of View Details

Keywords: Julia Hanna; entrepreneurship; women; venture capital; Egypt; developing economies; Finance

19 Jun 2020
Blog Post

Black MBA Students Pen Letters to the HBS Community: Letter 5/5

world post-HBS, understanding a perspective vastly different than their own? Or did the qualities of your new friends closely mirror that of your old? My Black experience is realizing that you view me as “one of the good ones”. I saw... View Details

Web

FAQs - Institute For Strategy And Competitiveness

ISC’s Value-Measurement in Health Care executive education courses is a good way for leaders to understand TDABC and how they can contribute to successful completion of these costing analyses. Q: Why are so few in the industry using the... View Details

15 Feb 2022
News

Charlotte Club Hosts Webinar to Mark 100 Years of the Case Method

developed our courses,” said Bower. “The field of marketing developed around case writing in retail and consumer goods companies. The field of management accounting developed from cases on the use of numbers... View Details