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  • October 2011
  • Teaching Note

Levendary Cafe: The China Challenge (Brief Case)

By: Christopher A. Bartlett and Arar Han
Teaching Note for 4357. View Details
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  • August 2011
  • Teaching Note

Martha Rinaldi: Should She Stay or Should She Go? (Brief Case)

By: Linda A. Hill and Mark Rennella
Teaching Note for 4310. View Details
Keywords: Interpersonal Relations; Management Styles; Managing Up; Career Planning; Conflict; Management Style; Organizational Culture; Personal Development and Career; Relationships; Conflict and Resolution; Power and Influence
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  • March 2011 (Revised November 2011)
  • Teaching Note

Harmonic Hearing Co. (Brief Case)

By: Howard H. Stevenson and Craig Stephenson
Teaching Note for 4271. View Details
Keywords: Debts; Quantitative Analysis; Financing; Entrepreneurial Finance; Development Stage Enterprises; Small ＆ Medium-sized Enterprises; Cash Flow; Mathematical Methods; Entrepreneurship; Financing and Loans; Borrowing and Debt
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  • March 2011
  • Teaching Note

United Cereal: Lora Brill's Eurobrand Challenge (Brief Case)

By: Christopher A. Bartlett and Carole Carlson
Teaching Note for 4269. View Details
Keywords: Subsidiaries; Market Entry; Multinational Corporations; Strategy; Business Subsidiaries; Marketing Strategy; Multinational Firms and Management; Organizational Design; Market Entry and Exit; Organizational Structure
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  • April 2010 (Revised November 2011)
  • Teaching Note

Soren Chemical: Why is the New Swimming Pool Product Sinking (Brief Case)

By: V. Kasturi Rangan and Sunru Yong
Teaching Note for 4190 View Details
Keywords: Marketing Mix; New Product Marketing; Pricing; Branding; Marketing Strategy; Price; Marketing Channels; Product Launch; Brands and Branding; Communication Strategy
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  • April 2010
  • Teaching Note

Metabical: Pricing, Packaging, and Demand Forecasting Recommendations for a New Weight Loss Drug (Brief Case)

By: John A. Quelch and Heather Beckham
Teaching Note to 4183 View Details
Keywords: Return On Investment; Forecasting; Pricing Policies; Demand Planning; Price; Investment Return; Forecasting and Prediction
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  • September 2009
  • Teaching Note

Mercury Athletic: Valuing the Opportunity (Brief Case)

By: Timothy A. Luehrman and Joel L. Heilprin
Teaching Note to 4050. View Details
Keywords: Mergers ＆ Acquisitions; Sensitivity Analysis; Valuation; Mergers and Acquisitions
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  • May 2009
  • Teaching Note

Ceres Gardening Company: Funding Growth in Organic Products (Brief Case)

By: John H. McArthur and Sunru Yong
Teaching Note to 4017. View Details
Keywords: Accounting Procedures; Marketing; Business Growth; Expansion; Business Growth and Maturation; Marketing Channels; Financial Statements; Sales
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  • July 2008 (Revised May 2009)
  • Teaching Note

The Springfield Nor'easters: Maximizing Revenues in the Minor Leagues (Brief Case)

By: Frank V. Cespedes, Christopher H. Lovelock and Laura Winig
Teaching Note for 2510 View Details
Keywords: Market Research; Quantitative Analysis; Consumer Marketing; Pricing Strategy; Price; Mathematical Methods; Marketing Channels
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  • September 2011
  • Teaching Note

Japan: The Miracle Years (TN)

By: Louis T. Wells
Teaching Note for 702-014. View Details
Keywords: Growth and Development; Policy; Performance; Economic Growth; Governance Controls; Japan
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  • August 2011
  • Teaching Note

Subprime Crisis and Fair-Value Accounting (TN)

By: Paul Healy, Krishna G. Palepu and George Serafeim
Teaching Note for 109-031. View Details
Keywords: Fair Value Accounting; Mortgages; Standards; Financial Crisis
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  • July 2011
  • Teaching Note

Game Time Decision for AppDirect (TN)

By: Andrei Hagiu, Laura Arjona and Emily Zhang
Teaching Note for 712-410. View Details
Keywords: Information Technology Industry
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  • July 2011
  • Teaching Note

Shanghai Diligence Law Firm (TN)

By: Robert G. Eccles and Penelope Rossano
Teaching Note for 409065. View Details
Keywords: Problems and Challenges; Opportunities; Brands and Branding; Competitive Strategy; Innovation and Invention; Compensation and Benefits; System; Talent and Talent Management; Legal Services Industry; Shanghai
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  • July 2011
  • Teaching Note

Buro Happold (TN)

By: Robert G. Eccles and Erin McFee
Teaching Note for 409021. View Details
Keywords: Leadership Development; Training; Organizational Culture; Service Operations; Performance Effectiveness; Management Skills; Service Industry
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  • July 2011
  • Teaching Note

The National Geographic Society (TN)

By: David A. Garvin
Teaching Note for 311-002. View Details
Keywords: Decision Choices and Conditions; Organizational Structure; Sales; Leading Change; Society; Internet and the Web; Adaptation; Change Management; Media; Washington (state, US)
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  • June 2011
  • Teaching Note

The Expansion of Ping An (TN)

By: Robert C. Pozen and Nina Yang
Teaching Note for 311133. View Details
Keywords: China
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  • June 2011
  • Teaching Note

Cola Wars Continue: Coke and Pepsi in 2010 (TN)

By: David B. Yoffie
Teaching Note for 711462. View Details
Keywords: Industry Structures; Competitive Strategy; Competition; Price; Brands and Branding; Food and Beverage Industry; United States
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  • May 2011 (Revised January 2012)
  • Teaching Note

Risk Management at Wellfleet Bank: All That Glitters Is Not Gold (TN)

By: Anette Mikes
Teaching Note for 110011. View Details
Keywords: Credit; Risk Management; Governance; Performance Evaluation; Banking Industry
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  • April 2011
  • Teaching Note

To Catch a Vandal: A Power and Influence Exercise (TN)

By: Amy J.C. Cuddy, Meredith Hodges and Ruwan Tharindu Gunatilake
Teaching Note for 911013. View Details
Keywords: Voting; Theory; Debates; Games, Gaming, and Gambling; Power and Influence
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  • April 2011
  • Teaching Note

Leasing Decision at Magnet Beauty Products, Inc. (TN)

By: Krishna G. Palepu and George Serafeim
Teaching Note for 111039. View Details
Keywords: Leasing; Financial Statements; Accounting; Standards; Beauty and Cosmetics Industry
Related